News Release
Ricoh and EFI Deepen Partnership to Succeed in POD Market
Tokyo - April 27, 2006 - Ricoh Company, Ltd. President and CEO M Sakurai announced today a new partnership with EFI (Nasdaq: EFII), as part of an overall strategy to penetrate further into the high-end Print-On-Demand market.
Ricoh, a pioneer in digital office automation, has now set its sights on the high-end POD market. EFI, the world leader in digital controllers, superwide format printers and inks, and print management solutions for commercial and enterprise printing, is the ideal partner for achieving these aims.
This business alliance builds upon the strong Ricoh-EFI relationship, dating back to EFIs founding in 1989. The companies collaboration includes delivering EFIs industry-leading Fiery server technology, optimized with advanced production and workflow control capabilities for customers of Ricohs Aficio multifunction products (MFPs).
In addition, both companies share an open standards philosophy that benefits customers as well as facilitates the collaborative process. Both parties are active participants in organizations such as PODi (PPML) and CIP4 (JDF), among others.
Specifically, the two companies have committed to working together in the following areas: Development and marketing of POD workflow solutions to expand both EFI and Ricoh business in the Production Printing market; Establishing a seamless process ranging from R&D through production, marketing and customer support
Following on our acquisition of Hitachi Printing Solutions last year, says Shiroh Kondoh, Executive VP, Head of MFP Business, we are now in a good position to take our POD initiative to the next level. EFI provides us with the right workflow solutions for this demanding market. Ricoh's and EFI's joint objective in extending our relationship is to provide Ricoh's POD and production customers with EFIs industry-leading digital controllers and innovative digital workflow solutions," said Guy Gecht, EFI CEO. "Our new alliance will create greater leverage and synergies between our two companies and further enable Ricoh's customers to profitably grow their digital printing business.

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Initially the efforts of the new global alliance will be focused on the North American market. Ricoh Corporation will demonstrate POD solutions at the upcoming venues: Connect 2006, EFIs seventh annual users conference, (Las Vegas, April 30-May 3, www.efi.com/connect06) as well as On Demand (Philadelphia, May 15-18, www.ondemandexpo.com). About Ricoh Company, Ltd. A global leader in digital office solutions, Ricoh (www.ricoh.com) creates new value at the interface of people and information, offering a broad range of digital, networked products, including copiers, printers, fax machines, semiconductor related products, DVD/CD media, and digital cameras.
About EFI EFI (www.efi.com) is the world leader in digital controllers, superwide format printers and inks, and commercial and enterprise print management solutions. EFI's award-winning solutions, integrated from creation to print, deliver increased performance, cost savings and productivity. The company's robust product portfolio includes Fiery color print servers; superwide digital inkjet printers, UV and solvent inks; print production workflow and management information software; and corporate printing solutions. EFI maintains 23 offices worldwide.
NOTE TO EDITORS: EFI and Fiery are trademarks and/or registered trademarks of Electronics For Imaging, Inc. in the U.S. Patent and Trademark Office and/or certain other foreign jurisdictions. All other trademarks mentioned in this document are the property of their respective owners.

Contacts:

Francis Harrison Ricoh Company, Ltd, Japan 81-3-6278-4550 francis.harrison@nts.ricoh.co.jp Russell Marchetta Ricoh Corporation, USA +1 973)-882-2075 Russell.marchetta@ricoh-usa.com Gayle LeDoux EFI USA +1-650-357-3938 gayle.ledoux@efi.com
RICOH Company, Ltd. Ricoh Building, 8-13-1 Ginza, Chuo-ku, Tokyo 103-8222, Japan

News Release

Ricoh Company, Ltd 15-5 Minami-Aoyama 1-Chome Minato-ku, Tokyo 107-8544 Japan
RICOH ANNOUNCES NEW CORPORATE LOGO NEW DESIGN REFLECTS STRONG GLOBAL COMMITMENT Tokyo, April 20,2005- Ricoh Company, Ltd. Today unveiled its new corporate logo, which will become effective in September this year. The new logo symbolizes the Ricoh Groups increased global presence. The simple elegant design reflects Ricohs three core values: 1) Simplify knowledge creation, 2) Think solutions that fit, 3) Harmonize with the environment. The rounded edges of the new logo were designed to express intelligence tempered by a friendly and human disposition. At the same time readability on a global scale is greatly enhanced. Since 1986, when the current logo was in use, Ricoh has grown into a global leader in the office solutions business, especially after the advent of the networked digital era. As Ricoh approaches its 70th anniversary, in February 2006, the timing is perfect for an affirmation of Ricoh as a global brand. About RICOH A pioneer in digital office equipment, Ricoh offers a broad range of digital, networked products, including copiers, printers, fax machines. Ricoh also competes in the digital camera field. With 395 consolidated subsidiaries worldwide, Ricoh employs 75,000 people with total sales of $17 billion. The Ricoh Group currently enjoys No.1 market share for plain paper copiers in Europe, Japan and No.2 share in the USA. Website: www.ricoh.com Contact: Ricoh Company, Ltd. Francis Harrison +81 3-5411-4705 (Japan) E-mail: francis.harrison@nts.ricoh.co.jp Ricoh Europe B.V. Peter T Van der Kaag +31 (0)20-5474-153 (Holland) peter.t.van-der-kaag@ricoh-europe.com Ricoh Corporation Russell Marchetta +1-973-882-2075 (USA) russell.marchetta@ricoh-usa.com

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Ricoh Asia Pacific Pte Ltd. Evelyn Wee +65 6830-5811 (Singapore) evelyn_wee@rapp.ricoh.com Ricoh China Co. Ltd. Stephen Wong 86 -021-5396-6888 ext. 262 (China) stepwong@rcn.ricoh.com

New Corporate logo:

RICOH Company, Ltd. 15-5, Minami-Aoyama 1-Chome, Minato-ku, Tokyo 107-8544, Japan