13/2/207 Communications Advertising Ad Council Historical File, 1941-97 The Historical File maintained by the Advertising Council's New York Office contains samples of campaign material as well as some outside and administrative materials. This finding aid lists all files transferred to the Advertising Council Archives in numerical order, and indicates file number, type of material, name of campaign, agency responsible for material, date, and size of material. Files are stored in boxes by the Ad Council's internal file number, reflecting a general chronological sequence of the creation of the file. The electronic copy of this finding aid is a Microsoft Excel file named 1302207.xls and can be searched and sorted by file number, type of campaign material, name of campaign, agency, date, and/or size of campaign material. In addition, specialized printouts sorted by these categories can be produced on request. File Number: Indicates the number which the Ad Council's New York office assigned to each item/folder. They are in roughly, although not exclusively, chronological order, with the following exceptions: 1) Especially after they began the transfer of material to the University Archives, the office inserted any re-discovered older material, as well as collections of material pulled for specific projects, into the middle of the otherwise chronological progression and assigned them new numbers. Thus several file numbers may need to be consulted for information on certain older campaigns and publications (mostly pre-1960). These include collections of representative ads from various campaigns, old newsclippings and publicity, committee minutes, and publications. 2) Some campaign file numbers between 6195-6451 have been interfiled within other University Archives record series. Appropriate cross-reference sheets indicating the location of these campaigns can be found in Box 81. In the finding aid, occasionally there will be a number followed by a decimal. The New York office would occasionally assign identical numbers to different files, then designate their difference by adding an alphabetical extension, such as A, B, or C. Because Excel doesn't recognized mixed numbers and letters, decimals denote a file number with a letter after it:.1 = A,.2 = B,.3 = C. Thus, 1005.1 would correspond to file 1005A. In addition, many files contain ads or information on two or more campaigns, or in more than one format. In order to facilitate the identification of ads by campaign, each campaign within a file has received a separate entry in the supplemental finding aid. File Type: This column gives a general idea of what type of material is located within each file: adm = administrative bkl = booklet bus = business press com = company publications

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kit = kit, usually containing materials for multiple media mag = consumer magazines new = newspapers (including INAE, INAME and NCP issuances) out = outdoor bulletins pam = pamphlet pos = poster bulletins (including 2- and 3-sheet) pro = promotional postcards or brochures rad = radio rep = article/ad reprint RD = ads taken from Reader's Digest tel = television tra = transit/bus shelter Campaign: This column indicates either the campaign to which the materials are related or, where necessary, a title or some other identification of the materials to be found within. In some cases, there is a parenthetical notation to further describe the format or issuance of the materials within the folder. For newspaper materials, some are designated INAE or INAME (International Newspaper Advertising or Advertising-Marketing Executives) or NCP (Newspaper Cooperation Plan). HMC indicates that the ad is found within House Magazine Copy, a mailing sent to companies for their internal publications. MSB stands for Magazine Service Bulletin, which was sent to consumer magazines, and the number following indications which issue it is. IC, also sent to company publications, was In-House Copy. The roman numerals after the IC indicate volume number, while the arabic numerals indicate the number within that volume. Later campaigns were often targeted at specific age or ethnic groups, and this has been indicated as well. Agency: This column indicates, where possible, which agency produced these specific materials. While most are advertising agencies, there are also governmental offices as well as the Ad Council itself listed here. AC = Ad Council AL = Anderson & Lemke AN = Association of National Advertisers AP = APCL & K AR = Altzschiller Reitzfeld; Altzschiller & Co. AS = Altman, Stoller, Weiss Advertising, Inc. AV = Averett, Free, & Ginsburg AY = Ayer, Inc. BA = Bloom Agency; Bloom FCA BAT = Bates USA BB = Benton & Bowles, Inc. BBV = Bayer Bess Vanderwarker BC = Brouillard Communications BCA = Burton and Campbell, Inc. BD = Batten, Barton, Dursting & Osborn, Inc. (BBDO) BE = Big Eye Films BH = Bryan Houston, Inc. BJ = Bozell & Jacobs; Bozell, Inc.; Bozell Worldwide;

56 CA 55 CA 1

1518 bkl 1518 bkl 1518 bkl 207 bkl 1571 bkl 1518 bkl 623 bkl 287 bkl 943 kit 9124 rep 3008 bkl 1516 bkl 164 mag 9103 rep 782.1 bkl 652 bkl 398 rep 923 bkl 9107 rep 486.1 bkl 486.2 new 486 bkl 486 bkl 486 bkl 486 bkl 486 bkl 605 bkl 447 bkl 486 bkl 524 new 486.1 bkl 508 new 1395 rep 246 adm 401 adm 496 bkl 880 adm 668 bkl 786 adm 782.1 bkl 1553 adm 899 adm 1294 rep 803 bkl 802 bkl
"How Good Are our Teaching Materials?" "How Have our Schools Developed?" "How Should our Schools Be Organized?" "How Stetson Advertising Helps Speed Victory" WAC "How to Move Minds" "How We Can Organize for Better Schools" "How You Can Help your Community" NAEA "How Your Advertising Can Help the Veteran Readjust to OWI Civilian Life" "Ideas for Plant-City Advertising" AC "In Honor of the Ad Council," Congressional Record "Inflation and Your Part in it" "Inflation Can be Stopped" "Insure Victory Issue" of The Centralizer "It's What I Think," Independent Press "Let Freedom Ring" "Let's Get Our Schools Ready Now!" "Major Advertisers Spend Millions on War Themes," Ad Age "Major Economic Groups and National Policy" AC "Memo to Advertisers," Sports Illustrated "Miracle of America" "Miracle of America" "Miracle of America" (2nd ed) "Miracle of America" (3rd ed) "Miracle of America" (4th ed) "Miracle of America" (5th ed) "Miracle of America" (6th ed) "Miracle of America" (6th ed) /American Economic System AC "Miracle of America" (Am Econ Sys) "Miracle of America" (Army ed) "Miracle of America"/ American Economic System ME "Miracle of America"/American Economic System "Miracle of America"/American Economic System "NAB and Broadcasters Awarded Ad Council's Silver Bell," Highlights "Need and Effectiveness of War Theme Advertising" WAC "Need and Effectiveness of War Theme Advertising" WAC "New Dimensions For Advertising" ANA "Newspapers and Public Service Advertising" AC "No Business Is an Island" "No Business is an Island" - speech AC "Now Freedom Needs You" "Of Drugs and the Lonely Crowd" - speech "Outdoor Advertising and Public Service" AC "Paradox of Public Persuasion," Saturday Review "People's Capitalism" "People's Capitalism"
CA 56 CA 50 CA 50 CA 50 CA 50 CA 50 CA CA 57 2

5 OS 28 LS

AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC AC
8014.1 adm Ad Council Award Dinners, 1954-70 8013.1 adm Ad Council Award Dinners, 1971-88 8015.1 adm Ad Council Award Dinners, 1989-93 8016.1 adm Ad Council Award Dinners, 2002-adm Ad Council Award Luncheon 1572 adm Ad Council Award Luncheon - remarks of Frank Stanton 999 adm Ad Council Award, 1960 - Neil McElroy address 7023 adm Ad Council Board of Directors - Meeting Transcript 1466 adm Ad Council Booklet 1496 bus Ad Council Campaign 1698 bus Ad Council Campaign GA 1699 mag Ad Council Campaign GA 1767 bus Ad Council Campaign BD 1768 mag Ad Council Campaign BD 4191.1 bus Ad Council Campaign 6040 bus Ad Council Campaign 6789 bus Ad Council Campaign 6793 bus Ad Council Campaign 6991 adm Ad Council Campaign, 1968-73 multi 9104 adm Ad Council Correspondence: John P. Kelley to Brad Lynch 9094 adm Ad Council Correspondence: Telegram to TSR from Eisenhower 350 adm Ad Council Docket 1058 adm Ad Council Docket 1127 adm Ad Council Docket 1198 adm Ad Council Docket 1287 adm Ad Council Docket 1321 adm Ad Council Docket 1394 adm Ad Council Docket 1530 adm Ad Council Docket 1600 adm Ad Council Docket 1645 adm Ad Council Docket 6997 adm Ad Council Executive Committee - Minutes 6998 adm Ad Council Executive Committee - Minutes 6999 adm Ad Council Executive Committee - Minutes 6700.1 adm Ad Council Executive Committee - Minutes 6702.1 adm Ad Council Executive Committee - Minutes 6703.1 adm Ad Council Executive Committee - Minutes 6704.1 adm Ad Council Executive Committee - Minutes 6705.1 adm Ad Council Executive Committee - Minutes 6706.1 adm Ad Council Executive Committee - Minutes 6707.1 adm Ad Council Executive Committee - Minutes 6708.1 adm Ad Council Executive Committee - Minutes 6709.1 adm Ad Council Executive Committee - Minutes 6701.1 adm Ad Council Executive Committee - Minutes 545 adm Ad Council Flow Chart 1973 bkl Ad Council Information

51 CA 76 3

1732 adm 9147 adm 8064 bkl 962 adm 499 adm 7036 adm 500 adm 7038 adm 7039 adm 7040 adm 7041 adm 7042 adm 7040.1 adm 7044 adm 7045 adm 7046 adm 7031.1 adm 7025 adm 355 adm 320 adm 345 adm 346 adm 1078 adm 1823 adm 6066 adm 9099 adm 4165 adm 5043 adm 1522 adm 6175 adm 6194 adm 6372 adm 6394 adm 1691 adm 2068 adm 6711.1 adm 7013 adm 6712.1 adm 9087 adm 404 adm 9074 adm 9151.1 adm 1411 com 870 adm 9128 rep
Ad Council Leadership booklet Ad Council Monthly Personnel Policy Manual Ad Council Museum of TV & Radio 50th Anniv. Retrospective Ad Council National Conference, 16th - Eisenhower's Remarks Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News Ad Council News, 1949-58 Ad Council Newsletter Ad Council Newsletter Ad Council Newsletter Ad Council Newsletter Ad Council Overseas Information Committee Ad Council Pamphlet Ad Council Pamphlet Ad Council Photos Ad Council Public Service Advertising Bulletin Ad Council Public Service Advertising Bulletin Ad Council Public Service Advertising Bulletin #1 Ad Council Public Service Advertising Bulletin #104 Ad Council Public Service Advertising Bulletin #105 Ad Council Public Service Advertising Bulletin #108 Ad Council Public Service Advertising Bulletin #109 Ad Council Public Service Advertising Bulletin, #16 Ad Council Public Service Advertising Bulletins, # 45-50 Ad Council Public Service Advertising Bulletins, #21-39 Ad Council Public Service Advertising Bulletins, #40-49 (2 f.) Ad Council Public Service Advertising Bulletins, #5-15 Ad Council Public Service Award Ad Council Q and A Ad Council Round Table Discussions 1951, 1953 Ad Council Salute to Volunteers Ad Council Silver Anniversary (HMC) Ad Council Slogans and Symbols (stickers) Ad Council Special Advertising Section, Advertising Age

American Red Cross (ICIII3) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE ad) American Red Cross (INAE) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (INAME ad) American Red Cross (MSB21) American Red Cross (MSB23) American Red Cross (MSB27) American Red Cross (MSB31) American Red Cross (MSB34) American Red Cross (MSB34) American Red Cross (MSB36) American Red Cross (MSB39) American Red Cross (MSB40) American Red Cross (MSB40) American Red Cross (MSB42) American Red Cross (MSB43) American Red Cross (MSB44) American Red Cross (MSB45) American Red Cross (MSB48) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad)
JT JT IT LB JT JT JT JT JT JT JT JT JT JT JT JT JT

2 XR XR 2

1906 new 1984 new 1984 new 1984 new 2042 new 2042 new 3000 new 3063 new 3075 new 3061 new 4036 new 4107 new 4142 new 4159 new 6037 new 6039.2 new 6144 new 6207 new 6231 new 6238 new 6366 new 6374 new 6375 new 6421 new 6532 new 6638 new 1490 new 1694 new 1735 new 6794 new 9006 kit 6172 rad 843 adm 6154 rad 1523 rad 1524 new 1525 mag 202.1 bkl 177 bkl 842 adm 1229 adm 1228 adm 1119 adm 460 new 7098 tel
American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP ad) American Red Cross (NCP) American Red Cross (NCP) American Red Cross (NCP) American Red Cross (NCP) American Red Cross (Spanish) American Red Cross Blood Services (Engl. & Span.) American Red Cross Feature Sheet American Red Cross Health Services American Red Cross Hurricane Emergency Appeal American Red Cross Hurricane Emergency Appeal American Red Cross Hurricane Emergency Appeal American Red Cross War Fund American Red Cross War Fund American Round Table -- "People's Capitalism" American Round Table - India American Round Table Mexico American Round Table, Mexico City American System of Free Enterprise Anti-Discrimination

DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DA DM DA DA DA DA DA DA
5030 new 5025 mag 5055 bus 8045 out 5061 bus 5064 mag 5094 rad 6014 new 6016 mag 6104 mag 6047 mag 6051.2 new 8046 out 6066.1 rad 6106 mag 6109 bus 6806 bus 6114 new 6802 new 8046 out 8048 adm 6223 new 6245 rad 6260 tel 6487 tel 6539 rad 6601 out 6882 new 6871 bus 6899 out 6902 rad 6947 rad 6953 new 6966 bus 6972 new 6973 tel 6974 mag 6978 rad 7067 tel 7080 bus 7078 rad 7079 tel 7096 tel 7097 rad 8038 rad
DA DM DM DA DA DM DA DA DA DA DA DA DA DA DA DA DA DA DA DA DY DY DA DB DA DB RR RR RR RR RR RR RR RR RR RR RR RR RR RR RR RR RR
8040 kit 8052 rad 8061 tel 9007 kit 9056 pro 9073 tel 9147.1 rad 9131 kit 9148.1 pro 9145 pro 9166 tel 9183 rad 9184 tel 6780 bus 6772 rad 6758 tel 6979 rad 1905 new 4138 new 5013 new 5044 new 6054 new 6124 new 1764 new 1906 new 4181 new 4181 new 5014 new 6097 new 6123 new 6143 new 6148 new 6238 new 6052 new 6794 new 6794 new 1123 com 1804.1 kit 1804 rad 1809 mag 1813 out 1813 pos 1813 tra 1800.1 kit 1836 rad
Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve Employer Support of the Guard and Reserve (Eng./Span.) Employer Support of the Guard and Reserve (INAE ad) Employer Support of the Guard and Reserve (INAME ad) Employer Support of the Guard and Reserve (INAME ad) Employer Support of the Guard and Reserve (INAME ad) Employer Support of the Guard and Reserve (INAME ad) Employer Support of the Guard and Reserve (INAME ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP ad) Employer Support of the Guard and Reserve (NCP) Employer Support of the Guard and Reserve (NCP) Employer Support of the Guard and Reserve (NCP) Employment of the Handicapped (HMC) Energy Conservation Energy Conservation Energy Conservation Energy Conservation Energy Conservation Energy Conservation Energy Conservation Energy Conservation

FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC MU FC FC FC FC FC FC FC FC FC FC CO

LS LS LS 13

6028 bkl 6914.2 mag 6096.1 rad 6221 rad 6493 rad 1059 com 1110 com 1141 com 1165 com 1224 com 1285 com 1368 com 1442 com 1456 com 1497 com 1533 com 1531 new 1638 new 1658 new 1692 new 1693 new 1841 new 1983 new 3022 new 4035 new 1916.1 new 4108 new 4180 new 5035 new 6096 new 6138 new 6147 new 6263 new 6376 new 6506 new 6509 new 6528 new 6732 new 973 mag 1107 mag 1140 mag 1164 mag 1222 mag 1283 mag 1365 mag
Forest Fire Prevention - Smokey Bear's 40th Birthday Forest Fire Prevention (Children's Magazines) Forest Fire Prevention (English and Spanish) Forest Fire Prevention (English and Spanish) Forest Fire Prevention (English and Spanish) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (HMC) Forest Fire Prevention (IC1) Forest Fire Prevention (ICI3) Forest Fire Prevention (ICII2) Forest Fire Prevention (ICII4) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE ad) Forest Fire Prevention (INAE) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (INAME ad) Forest Fire Prevention (MSB1) Forest Fire Prevention (MSB13) Forest Fire Prevention (MSB15) Forest Fire Prevention (MSB17) Forest Fire Prevention (MSB20) Forest Fire Prevention (MSB24) Forest Fire Prevention (MSB28)
FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC FC
1446 mag 1495 mag 1577 mag 1583 mag 1640 mag 1650 mag 1689 mag 1054 mag 1588 new 1668 new 1670 new 1915.1 new 1915 new 3026 new 3090 new 3089 new 4036 new 4192 new 6034 new 6794 new 6098 new 6099 new 6143 new 6231 new 6238 new 6253 new 6366 new 6371 new 6498 new 6516 new 6554 new 1656 new 1715 new 1840 new 1708 new 1641 mag 1874 new 6021 adm 8066 kit 8000 mag 9157 rad 1150 adm 1220 adm 1363 adm 1132 adm
Forest Fire Prevention (MSB33) Forest Fire Prevention (MSB36) Forest Fire Prevention (MSB40) Forest Fire Prevention (MSB40) Forest Fire Prevention (MSB44) Forest Fire Prevention (MSB45) Forest Fire Prevention (MSB48) Forest Fire Prevention (MSB9) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP ad) Forest Fire Prevention (NCP) Forest Fire Prevention (NCP) Forest Fire Prevention (NCP) Forest Fire Prevention (NCP/INAE) Forest Fire Prevention (no materials enclosed) Forest Fire Prevention (Order Form) Forest Fire Prevention (Smokey the Bear USPS stamps) Forest Fire Prevention (Spanish and Asian) Forest Fire Prevention (Spanish) Forest Fire Prevention (Spanish) Forest Fire Prevention Campaign Guide Forest Fire Prevention Campaign Guide Forest Fire Prevention Campaign Guide Forest Fire Prevention Special Materials

LD LD LD DN DN OM OM OM OM OM OM OM OM OM OM OM OM OM OM DM DM OM OM OM DM OM OM GA GA LD CJ DK DK DK DK DK DJ DK

LS 4 LS

1997 bus 2011 pos 2055 rad 2057 new 2049 tra 2069 mag 2084 mag 2095 com 2096 mag 3032 mag 3034 bus 5006 bus 5004 rad 5004.1 rad 5045 new 1998 new 1999.1 new 5013 new 3042 new 3063 new 5014 new 1998 new 6992 adm 930 bus 936 new 959 new 1012 new 1026 new 1135 RD 1393 com 1299 bus 1352 bus 1411 com 9148.1 pro 516 new 547 new 548 new 558 new 571 new 325 kit 525 new 663 new 771 new 227 adm 265 new
High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure High Blood Pressure (INAE ad) High Blood Pressure (INAE) High Blood Pressure (INAME ad) High Blood Pressure (NCP ad) High Blood Pressure (NCP ad) High Blood Pressure (NCP ad) High Blood Pressure (NCP) High Blood Pressure Campaign, 1974-80 (3 folders) Highway Safety Highway Safety Highway Safety Highway Safety Highway Safety Highway Safety Hire the Handicapped (HMC) Hire the Mentally Retarded Hire the Mentally Retarded Hire the Mentally Retarded (HMC) Holiday PSAs Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Fire Prevention Home Food Preservation Home Food Preservation
YR YR NC NC NC NC NC NC NC NC MJ MJ MJ MJ DK DK MJ NC NC MJ YR CE CE CE GB GB
multi EW EW EW EW EW AC EW

WFA WAC

266 new 442 new 792 rad 1676 adm 5080 rad 5083 bus 6003.1 mag 8042 tra 5080 adm 6033.1 rad 8044 tra 6050.2 bus 6781 bus 6256 tel 6411 tel 6503 tel 6536 tra 6537 pos 6551 mag 6578 new 6696 out 6699 mag 6703 tra 6702 tel 6704 new 6848 rad 6851 tel 6858 mag 6860 new 6865 tra 7082 rad 7083 tel 8002 kit 9159 rad 9174 tel 9205 tel 6249 rad 6257 mag 6030 new 6254 new 6377 new 6509 new 6528 new 6553 new 6037 new
Home Food Preservation Home Safety Home Safety Honor Roll Business Press support Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (INAME ad) Individual Giving/Volunteering (NCP ad)

YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR
6770 mag 6766 new 6111 new 6263 new 6420 new 6475 new 4192 new 6192 new 6409 new 6421 new 6794 new 6595 new 9027 rad 9038 mag 9039 new 9068 tel 1632 mag 1625 rad 1636 new 1635 add 1656 new 198 bkl 234 bkl 235 bkl 7066 tel 1022 rad 1085 rad 1151 rad 1155 new 1156 rad 1167 RD 1279 rad 1303 rad 1326 rad 1273 new 1352 bus 1357 rad 1358 new 1354 bus 1427 new 1428 rad 1438 tra 1478 new 1479 rad 1484 rad
Opportunities for Minorities/National Urban League Opportunities for Minorities/National Urban League (INAME) Opportunities for Minorities/National Urban League (INAME) Opportunities for Minorities/National Urban League (INAME) Opportunities for Minorities/National Urban League (INAME) Opportunities for Minorities/National Urban League (INAME) Opportunities for Minorities/National Urban League (NCP ad) Opportunities for Minorities/National Urban League (NCP ad) Opportunities for Minorities/National Urban League (NCP ad) Opportunities for Minorities/National Urban League (NCP ad) Opportunities for Minorities/National Urban League (NCP) Opportunities for Minorities/National Urban League (NCP) Organ and Tissue Donation Organ and Tissue Donation Organ and Tissue Donation Organ and Tissue Donation Pakistan Flood Relief Pakistan Flood Relief Pakistan Flood Relief (INAE ad) Pakistan Flood Relief (NCP) Pakistan Flood Relief (NCP) Paper Conservation/Save Waste Paper Paper Conservation/Save Waste Paper Paper Conservation/Save Waste Paper Parental Involvement in Education Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps Peace Corps
YR YR YR YR YR YR YR YR YR YR YR JE JE JE JE FC FC FC
WAC WAC JM YR DO YR YR YR YR YR YR
YR YR YR YR YR YR YR YR YR

XR XR 14 LS 4 LS 7

3019 rad 5070 rad 5055 bus 8045 out 5052 mag 5073 rad 8041 out 6764.1 mag 5083.1 bus 6031.2 bus 6775 bus 6778 mag 6071.1 rad 6790 mag 6095.1 rad 6126 mag 6803 mag 6159.1 tel 6212 mag 6220 tel 6237 new 6367 mag 6381 mag 6427 tel 6438 rad 6926 tel 7060 tel 6511 tel 6627 rad 6767 bus 1423 com 1137 mag 1491 new 3022 new 1475 new 6030 new 6766 new 6208 new 6377 new 6405 new 1071 mag 1081 mag 1097 mag 1107 mag 1115 mag

JT JT JT JT JT JT JT JT JT

JT JT JT JT

1408 new 1347 RD 1426 RD 1416 rad 1432 RD 1444 bus 1462 rad 1463 new 1514 RD 1517 bus 1538 kit 1543 rad 1550 bus 1594.1 new 1608 rad 1594 kit 1673 rad 1675.1 kit 1675 new 1710 mag 1711 rad 1712 new 1712.1 kit 1745 mag 1767 bus 1768 mag 1769 rad 1779 new 1779.1 kit 1730 new 1837 rad 1838 new 1845 bus 1846 mag 1843 tra 1926 bus 1925 rad 1918 tra 1928 new 1934 new 1957 mag 2038 tra 2039 out 2040 rad 2043 new
JT JT JT JT LH JT JT JT JT JW JT LH LH LH LH LH LH LH LH LH LH LH LH LH LH CA CA CA CA CA CA CA CA CA CA CA CA CA CA
2069 mag 2067 mag 3012 tra 3017 rad 3064 out 3071 out 3074 tra 3077 rad 3078 rad 3083 mag 4039 tra 4047 bus 4059 com 4045 rad 4101 mag 4099 bus 4170 rad 4168 tra 4172 mag 5007 mag 5023 tra 8045 tra 5093 rad 6008 mag 6008.2 mag 8042 tra 6779 rad 6043 mag 6778 mag 6083 new 6810 mag 6116 rad 6839 mag 6847 new 6849 adm 6956 rad 7065 rad 1590 adm 1000 RD 976 com 1027 com 1039 com 1067 com 1123 com 1185 com
Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life Religion in American Life - Henry M. Schaechte Speech Religion in American Life (2 ads) Religion in American Life (HMC) Religion in American Life (HMC) Religion in American Life (HMC) Religion in American Life (HMC) Religion in American Life (HMC) Religion in American Life (HMC)
CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA CA SC SC FC/LK FC/LK FC/LK FC/LK FC/LK
1255 com 1442 com 1537 new 1537 new 1542 new 1612 new 1672 new 1680 new 1773 new 1783 new 1783 new 1866 new 3002 new 3060 new 3076 new 4035 new 4095 new 1718 new 4161 new 5016 new 6030 new 6054 new 6088 new 6096 new 1071 mag 1115 mag 1134 mag 1181 mag 980 mag 1248 mag 1324 mag 1446 mag 1529 mag 1596 mag 1662 mag 1040 mag 1521 new 1628 new 1671 new 1737 new 1717 new 1772 new 1880 new 1880 new 1937 new

NH LB LB LB LB LB LB LB LB LB DOE DOE DOE OWI JC JC USDC JC JT JT JT JT JT JT JT OWI OWI OWI WAC WAC MM WAC KC KC KC KC KC KC KC KC KC

47 CA 88 2

XR XR 6 11

21 LS 21 LS LS 7

6490 tra 6519.1 bus 6840 new 6846 mag 6909 new 6845 rad 6861 tel 6475 new 6485 new 6506 new 6509 new 6462 new 6476 new 6498 new 6527 new 6843 new 7034 adm 1129 rad 1129.1 tel 1409 rad 1410 rad 1620 rad 1663.1 rad 1663.1 rad 1684 rad 1722 mag 1729 rad 1777 new 1778 mag 1868 rad 2003 mag 2098 mag 4041.2 mag 4046 new 5086 rad 6398 tel 6433.1 rad 6455 rad 6497 tel 6501 mag 6502 mag 6574 tel 6737 mag 6748 rad 6815 rad
Social Security Social Security Social Security Social Security Social Security Social Security (English and Spanish) Social Security (English and Spanish) Social Security (INAME ad) Social Security (INAME ad) Social Security (INAME ad) Social Security (INAME ad) Social Security (NCP ad) Social Security (NCP ad) Social Security (NCP ad) Social Security (NCP ad) Social Security (Spanish) Social Security, 1987-88 Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Southern Forest Fire Prevention Space Program Space Technology Space Technology Space Technology Space Technology Space Technology Space Technology Space Technology Space Technology Space Technology
KC KC PS PS PS PS PS KC KC KC KC KC KC KC KC PS LE LE LE LE LE LE LE LW LE
LE LE LE LW LW LE CE CE CE CE CE CE CE LI LI
6822 tel 944 com 757 bkl 831 rad 846 rad 918 rad 919 new 963 rad 1013 rad 973 mag 137 bkl 5062 bus 6764.1 mag 6000 rad 6079 mag 6080 new 6774 new 8046 out 6085 mag 6104.1 rad 6105 rad 6105 tel 6813 mag 6808 new 6145 new 6496 new 6501 mag 6502 mag 6506 new 6517 tel 6544 rad 6663 mag 6528 new 6572 new 6661 new 6498 new 6533 new 6565 new 6596 new 6597 new 6090 mag 6096 new 6089 new 490 new 443 new
Space Technology Special Magazine Ad to Business Special Public Service Exhibit Program Stamp Out Paralytic Polio Stamp Out Paralytic Polio Stamp Out Paralytic Polio Stamp Out Paralytic Polio Stamp Out Paralytic Polio Stamp Out Paralytic Polio Stamp Out Paralytic Polio (MSB1) Stamp Out VD Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island Statue of Liberty/Ellis Island (INAME ad) Statue of Liberty/Ellis Island (INAME ad) Statue of Liberty/Ellis Island (INAME) Statue of Liberty/Ellis Island (NCP ad) Statue of Liberty/Ellis Island (NCP ad) Statue of Liberty/Ellis Island (NCP ad) Statue of Liberty/Ellis Island (NCP ad) Statue of Liberty/Ellis Island (NCP ad) Statue of Liberty/Ellis Island Centennial Statue of Liberty/Ellis Island Centennial (INAME ad) Statue of Liberty/Ellis Island Centennial (NCP ad) Stop Accidents/Child and Home Safety Stop Accidents/Child Safety

6648 bus 6655 mag 6701 rad 6898 tel 6904 mag 6908 tel 6946 bus 6948 rad 6954 new 7058 kit 7093 bus 8018 tel 9010 kit 9040 mag 9041 new 9133.1 pro 9143 tel 9148.1 pro 9149.2 tel 8048 adm 1683 new 1773 new 1983 new 2029 new 3027 new 4095 new 1716 new 1749 new 1971 new 2042 new 3021 new 3026 new 3061 new 5014 new 1694 new 2028 new 1171 bus 1186 RD 1317 bus 1412 RD 1438 out 1444 bus 1517 bus 1699 mag 1710 mag
United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund United Negro College Fund (INAE ad) United Negro College Fund (INAE ad) United Negro College Fund (INAE ad) United Negro College Fund (INAE ad) United Negro College Fund (INAE ad) United Negro College Fund (INAE ad) United Negro College Fund (INAE) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP ad) United Negro College Fund (NCP) United Negro College Fund (NCP) United Way United Way United Way United Way United Way United Way United Way United Way United Way
YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR YR

18 LS 4 LS

JT BD CE CE
1760 mag 1761 bus 1845 bus 1846 mag 1867 tra 1926 bus 1918 out 1928 new 1933 out 2009 mag 2007 out 2070 adm 2074 out 2079 com 2081 bus 2084 mag 3023 mag 3030 com 3032 mag 3034 bus 3053 com 3070.1 com 3069 mag 3070 bus 3072 mag 3081 com 3082 bus 3096 pos 3091 com 3092 bus 3093 mag 4008 mag 4024 mag 4025 com 4047 bus 4062 mag 4069 com 4073 mag 4070 bus 4079 mag 4086 com 4087 mag 4090 bus 4140 mag 4147 mag
United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way United Way
CE CE CE CE CE CE CE JK BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ BJ

LS 6 10

1114 rad 1136 RD 1172 rad 1238 mag 1243 rad 1301 RD 1315 new 1322 rad 1328 RD 1350 RD 1383 new 1384 mag 1392 rad 1377 RD 1354 bus 1399 RD 1469 rad 1527 rad 1599 rad 1665 rad 1842.1 rad 1059 com 1110 com 1165 com 1316 com 1393 com 1528 com 1107 mag 1164 mag 1239 mag 1314 mag 1446 mag 1501 mag 1583 mag 1650 mag 1018 mag 1054 mag 1512 new 1604 new 1614 new 1670 new 1717 new 1532 new 1532 new 1657 new
USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO USO (HMC) USO (HMC) USO (HMC) USO (HMC) USO (HMC) USO (ICII3) USO (MSB13) USO (MSB17) USO (MSB21) USO (MSB25) USO (MSB33) USO (MSB37) USO (MSB40) USO (MSB45) USO (MSB5) USO (MSB9) USO (NCP ad) USO (NCP ad) USO (NCP ad) USO (NCP ad) USO (NCP ad) USO (NCP) USO (NCP) USO (NCP)

BB DR DR DR DR DR

DR DR DR DA DA DR DR DA DI
1019 new 9140 kit 9173 tel 9199 rad 9201 tel 853 adm 1771 bkl 1775 mag 1787 mag 1792 rad 1905 new 216 bkl 310 bkl 160 new 187 new 225 adm 223 new 271 adm 305 adm 3032 mag 3035 tra 3068 rad 4103 rad 3027 new 4067 new 2056 new 2060 new 4036 new 2056 new 222 bkl 150 adm 203 bkl 1738 bus 1741 rad 1760 mag 1761 bus 1786 bus 1787 mag 1806 mag 1807 mag 1814 bus 1829 rad 1832 mag 1844 bus 1852 mag
USO (no ad, just letter) Value of Math and Science Value of Math and Science Value of Math and Science Value of Math and Science Vaughn, George - materials collected by him VD Awareness VD Awareness VD Awareness VD Awareness VD Awareness (INAE) Veterans' Information Program Victory Clothing Collection Victory Gardens Victory Gardens Victory Gardens Victory Gardens Victory Gardens/Home Food Preservation Victory Loan Vista Vista Vista Vista Vista (INAE ad) Vista (INAE ad) Vista (NCP ad) Vista (NCP ad) Vista (NCP ad) Vista (NCP) V-Mail V-Mail V-Mail Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer Volunteer

BB TR TR BJ BJ

NA NA NA NA OWI WAC WAC WAC WAC USDA UST TB TB TB TB TB TB TB TB WAC OWI WAC KE KE KE KE KE KE KE KE KE KE KE KE KE
1853 bus 1854 mag 1882 bus 1898 pos 1892 rad 1893 mag 1896 new 1900 tra 1901 out 1907 mag 1747 new 1881 new 1714 new 1725 new 1803 new 1880 new 1880 new 1906 new 1735 new 6178 bus 6168 bus 6031.1 rad 6030 new 6088 new 6034 new 6039.2 new 6097 new 6148 new 6163 new 6233 new 6238 new 980 mag 1073 rad 1720 rad 2001 rad 2008 new 4061 new 4061.1 rad 4061.2 rad 4185 new 5002.1 mag 5002 tel 5099 rad 517 new 518 bkl

World Trade World Trade Education (from Time) Youth Campaign Youth Campaign (INAME ad) Youth Campaign (NCP ad) Youth Campaign (NCP ad) Youth Campaign (NCP ad) Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Shape of Things to Come (MSB14) Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness Youth Fitness (HMC) Youth Fitness (HMC) Youth Fitness (HMC) Youth Fitness (HMC) Youth Fitness (HMC) Youth Fitness (HMC) Youth Fitness (MSB16) Youth Fitness (MSB18) Youth Fitness (MSB20) Youth Fitness (MSB7) Youth Fitness (MSB8) Youth Fitness (MSB9) Youth Fitness, Parenting Magazine Youth Jobs Youth Opportunity Youth Opportunity Youth Opportunity Youth/Teen Alcoholism Youth/Teen Alcoholism Youth/Teen Alcoholism Youth/Teen Alcoholism Youth/Teen Alcoholism Prevention Youth/Teen Alcoholism Prevention
GA GA GA GA GA YR YR YR YR YR YR YR YR YR YR YR GR GR CFP

MC MC AY AY AY NA NA

47 CA 7
7052 tel 8079 tel 6147 new 6230 new 6239 new 6376 new 1317 bus 1344 RD 1350 RD 1356 RD 1364 rad 1361 new 1362 mag 1347 RD 1449 tra 1434 mag 1470 mag 1470.1 new 1470.1 rad 1470.2 new 1482.1 rad 1470.2 rad 1611 bus 1556.1 new 1619 new 1627 rad 1348 com 1368 com 1423 com 1442 com 1533 com 1603 com 1555 com 1559 com 1346 mag 1365 mag 1376 mag 1400 mag 1529 mag 1558 mag 1577 mag 1596 mag 1621 mag 1532 new 1556 new
Youth/Teen Alcoholism Prevention Youth/Teen Alcoholism Prevention Youth/Teen Alcoholism Prevention (INAME ad) Youth/Teen Alcoholism Prevention (INAME ad) Youth/Teen Alcoholism Prevention (INAME ad) Youth/Teen Alcoholism Prevention (INAME ad) ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code ZIP Code (HMC) ZIP Code (HMC) ZIP Code (HMC) ZIP Code (IC1) ZIP Code (ICII4) ZIP Code (ICIII2) ZIP Code (ICIII3) ZIP Code (ICIII3) ZIP Code (MSB27) ZIP Code (MSB28) ZIP Code (MSB28) ZIP Code (MSB30) ZIP Code (MSB38) ZIP Code (MSB39) ZIP Code (MSB40) ZIP Code (MSB42) ZIP Code (MSB43) ZIP Code (NCP ad) ZIP Code (NCP ad)

NA AY NA NA NA NA

WR WR WR WR WR WR WR WR WR WR WR WR WR
1639 new ZIP Code (NCP ad) 1457 new ZIP Code (NCP) 1509 new ZIP Code (NCP)