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Manual

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Nesx NE 1508 TFT

 

 

User reviews and opinions

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Comments to date: 6. Page 1 of 1. Average Rating:
iuvenalis 11:28am on Friday, October 22nd, 2010 
I got my iPhone 4 two days ago and I love it! The screen and camera is amazing. Very fast and zippy phone. But the battery life is my only concern.
drsimcha 12:42pm on Thursday, October 14th, 2010 
The iPhone is almost as easy a phone to review as it is to use. The fourth iteration brings with it much-desired changes to the operating system. I had decided that my first plunge into the world of the "smartphone" was going to be the iPhone with the release of the iPhone 3GS.
kyleca 8:02am on Wednesday, September 8th, 2010 
Since buying my phone, cannot open sms programme. I get an error saying "force close" then my screen blacksout and restarts. One of the best phone . . cool, nice UI, and fast battery life
rawler 10:44pm on Wednesday, June 23rd, 2010 
In conclusion, Desire still need some minor adjustments, but overall its probably the best phone for me. Open source. when can we upgrade to android 2,2 where battery life is said to be improved? just felt the ph can be great if battery life can be extended..
gordon... 4:54pm on Friday, April 2nd, 2010 
If you are looking to buy an iphone i would advise you to buy a Iphone 3gs and not a Iphone 4. "Having previously owned a HTC Hero I have suffered numerous issues including very buggy software.
Julian 5:02am on Saturday, March 13th, 2010 
The iPhone in its fourth generation and competition grew over the years to a formidable force to be reckoned with. The Apple iPhone 4 is arguably the best phone on the market today. With a sleek.

Comments posted on www.ps2netdrivers.net are solely the views and opinions of the people posting them and do not necessarily reflect the views or opinions of us.

 

Documents

doc0

-11300 11300

-400 -400
Page 20 of 143 Version: 0.21
Page 21 of 143 Version: 0.21
S1 ~ S960 G1 ~ G480 (No. 321 ~ 1776)

120 Unit: um 15 25

Pad Pump

Pad Pump 70

I/O Pads (No. 1 ~ 320)

Unit: um

Page 22 of 143 Version: 0.21
6. Block Function Description

Interface

The ILI9481 incorporates command method 18-/16-/9-/8-bits bus display command interface, which consists of 8 bits command registers and 8 bits parameter registers. Parameter registers consist of 8 bits write data register (WDR) and 8bit read data register (RDR). WDR stores data to be written into GRAM or parameters temporarily while RDR stores data read out from GRAM temporarily. When data is written from microcomputer to GRAM, the ILI9481 writes firstly to WDR, and then the data is written to GRAM automatically by internal operation. Because read out operation from GRAM is conducted through RDR, first read out data is invalid. Normal data is read out from 2nd read out data. Register selection DCX 1 RDX WRX 1 Operation Command Read parameter Write parameter
Address Counter (AC) Address counter (AC) gives address to GRAM. When command setting address is written to CDR, the data is transferred from CDR to AC. When data is written to GRAM, address counter (AC) increments by +1 or 1 automatically. AC after data is read out increments by +1 or 1 likewise. The ILI9481 writes data to only rectangular area that was specified by GRAM.
Graphic RAM (GRAM) The graphic RAM (GRAM) stores 345,600 byte bit pattern data using 18 bits for one pixel, enabling a maximum 320RGB x 480 dot graphic display at the maximum.
Grayscale Voltage Generating Circuit Grayscale voltage generating circuit generates a liquid crystal drive voltage, which corresponds to grayscale level set in the correction register. The ILI9481 displays 262,144 colors at the maximum.
Power Supply Circuit The power supply circuit generates supply voltages to a-TFT panel, VREG1OUT, VGH, VGL, VCOMH and VCOML.
Timing Generating The timing generator generates timing signals for internal circuits such as the internal GRAM. The timing for display operation such as RAM read operation and the timing for internal operation such as RAM access by MPU is outputted separately so that they do not interfere with each other. The information contained herein is the exclusive property of ILI Technology Corp. and shall not be distributed, reproduced, or disclosed in whole or in part without prior written permission of ILI Technology Corp.

DB[15:10] r1[5:0]

DB[15:10] b1[5:0] g1[5:0]

DB[15:10] g2[5:0]

9-bit data bus DB[8:0] interface, IM[2:0] = 001
Command/Parameter Write Command/Parameter Read Set_pixel_format DFM DB8 DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 * * D[7] D[6] D[5] D[4] D[3] D[2] D[1] D[0] * * D[7] D[6] D[5] D[4] D[3] D[2] D[1] D[0]
First Transfer Second Transfer Set_pixel_format DFM DB8 DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 DB8 DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 18bpp Frame Memory Write 3'h6 * R[5] R4] R[3] R[2] R[1] R[0] G[5] G[4] G[3] G[2] G[1] G[0] B[5] B[4] B[3] B[2] B[1] B[0] Frame Memory Read * * r[5] r4] r[3] r[2] r[1] r[0] g[5] g[4] g[3] g[2] g[1] g[0] b[5] b[4] b[3] b[2] b[1] b[0]
8-bit data bus DB[7:0] interface, IM[2:0] = 011
Command/Parameter Write Command/Parameter Read Set_pixel_format DFM DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 * * D[7] D[6] D[5] D[4] D[3] D[2] D[1] D[0] * * D[7] D[6] D[5] D[4] D[3] D[2] D[1] D[0] First Transfer Second Transfer Set_pixel_format DFM DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 3'h5 * R[4] R[3] R[2] R[1] R[0] G[5] G[4] G[3] G[2] G[1] G[0] B[4] B[3] B[2] B[1] B[0] R4] r[4] r[3] r[2] r[1] r[0] g[5] g[4] g[3] g[2] g[1] g[0] b[4] b[3] b[2] b[1] b[0] * * r4]
First Transfer Second Transfer Third Transfer Set_pixel_format DFM DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 DB7 DB6 DB5 DB4 DB3 DB2 DB1 DB0 DB6 DB5 DB4 DB3 DB2 DB1 DB0 18bpp Frame Memory Write 3'h6 * R[5] R[4] R[3] R[2] R[1] R[0] R4] G[5] G[4] G[3] G[2] G[1] G[0] B[5] B[4] B[3] B[2] B[1] B[0] Frame Memory Read * * r4] g[5] g[4] g[3] g[2] g[1] g[0] b[5] b[4] b[3] b[2] b[1] b[0] r[5] r[4] r[3] r[2] r[1] r[0]
16-bit data extend to 18-bit
Set_pixel_format EPF[1:0] DB17 18bpp * R[5] 2'h0 R4] 16bpp R4] 2'h1 2'h2 R4] DB16 R[4] R[3] R[3] R[3] DB15 R[3] R[2] R[2] R[2] DB14 R[2] R[1] R[1] R[1] Frame Memory Data (18bpp) DB13 DB12 DB11 DB10 DB9 DB8 DB7 DB6 R[1] R[0] G[5] G[4] G[3] G[2] G[1] G[0] R[0] 0 G[5] G[4] G[3] G[2] G[1] G[0] R[0] 1 G[5] G[4] G[3] G[2] G[1] G[0] R[0] R4] G[5] G[4] G[3] G[2] G[1] G[0] DB5 B[5] B[4] B[4] B[4] DB4 B[4] B[3] B[3] B[3] DB3 B[3] B[2] B[2] B[2] DB2 B[2] B[1] B[1] B[1] DB1 DB0 B[1] B[0] B[0] 0 B[0] 1 B[0] B[4]
Page 28 of 143 Version: 0.21
7.2. Serial Interface (Type C)
7.2.1. Write Cycle and Sequence
During a write cycle the host processor sends a single bit of data to the display module via the interface. The Type C interface utilizes CSX, SCL and SDA or DOUT signals. SCL is driven from high to low then pulled back to high during the write cycle. The host processor provides information during the write cycle while the display module reads the host processor information on the rising edge of SCL. The following figure shows the write cycle for the type C interface.

DOUT or SDA

The host asserts DOUT or SDA line when there is a falling edge of SCL
The display reads DOUT or SDA line when there is a rising edge of SCL
The host negates DOUT or SDA line

0EH RDDSM (Read Display Signal Mode)
D/CX Command 1 Parameter 2 Parameter

RDX 1

The display module returns the Display Signal Mode.
D7 D6 D5 D4 D3 D2 Description D1 D0
Tearing Effect Line On/Off Tearing Effect Line Output Mode Reserved Reserved Reserved Reserved Reserved Reserved

TEON TELOM

This command indicates the current status of the display as described in the table below: Bit D7 Tearing Effect Line On/Off 0 = Tearing Effect Line Off. 1 = Tearing Effect On. Bit D6 Tearing Effect Line Output Mode, see section 8.3 for mode definitions. 0 = Mode 1. 1 = Mode 2. Bit D[5:0] Reserved
Page 48 of 143 Version: 0.21
Dx 0 Dx 0 Dx 0 HEX 0F x xx
8.2.8. Get_diagnostic_result (0Fh)

Get_diagnostic_result

The display module returns the self-diagnostic results following a Sleep Out command.

Bit Description Symbol

D7 D6 D5 D4 D3 D2 D1 D0 Description Bit D7 Register Loading Detection Bit D6 Functionality Detection Bit D5 Chip Attachment Detection
Register Loading Detection Functionality Detection Chip attachment Detection Display Glass Break Detection Reserved Reserved Reserved Reserved
SDR FUNCD Set 0 Set 0 Set 0 Set 0 Set 0 Set 0
Set to 0 if feature unimplemented. Bit D4 Display Glass Break Detection Set to 0 if feature unimplemented. Bits D[3:0] Reserved Set to 0.
Page 49 of 143 Version: 0.21
8.2.9. Enter_sleep_mode (10h)

Enter_sleep_mode

D/CX RDX WRX D17-8 x DDDDDDDDHEX 10
No Parameter This command causes the display module to enter the Sleep mode. This command causes the LCD module to enter the Sleep mode. In this mode, the DC/DC converter, internal oscillator and panel scanning stop.
Description DBI or DSI Command Mode remains operational and the frame memory maintains its contents. The host processor continues to send PCLK, HS and VS information to Type 2 and Type 3 display modules for two frames after this command is sent when the display module is in Normal mode.

Memory Panel Display

R5 R4 R3 R2 R1 R0 Black Blue Red Magenta Green Cyan Yellow White 0XXXXX 0XXXXX 1XXXXX 1XXXXX 0XXXXX 0XXXXX 1XXXXX 1XXXXX
G5 G4 G3 G2 G1 G0 0XXXXX 0XXXXX 0XXXXX 0XXXXX 1XXXXX 1XXXXX 1XXXXX 1XXXXX
B5 B4 B3 B2 B1 B0 0XXXXX 1XXXXX 0XXXXX 1XXXXX 0XXXXX 1XXXXX 0XXXXX 1XXXXX
This command has no effect when module is already in idle on mode.
Page 85 of 143 Version: 0.21
Page 86 of 143 Version: 0.21

DD2 DD1 DD0 HEX 3A 3A

8.2.29. Set_pixel_format (3Ah)

Set_pixel_format

Command 1 Parameter
This command sets the pixel format for the RGB image data used by the interface. Bits D[6:4] DPI Pixel Format Definition Bits D[2:0] DBI Pixel Format Definition Bits D7 and D3 are not used. If a particular interface, either DBI or DPI, is not used then the corresponding bits in the parameter are ignored. Control Interface Color Format
Not defined 3bit/pixel (8 color) Not defined Not defined Not defined 16bit/pixel (65,536 colors) 18bit/pixel (262,144 colors) Not defined
There is no visible effect until the Frame Memory is written to.

18bit/pixel

No change
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Page 88 of 143 Version: 0.21
DD1 [2] Dx [2] Dn [2] DD1 [1] Dx [1] Dn [1] DD1 [0] Dx [0] Dn [0] HEX 3C 000 3FF 000 3FF 000 3FF
8.2.30. Write_Memory_Continue (3Ch)

Write_Memory_Continue

D17-8 x D1 [17.8] Dx [17.8] Dn [17.8]

DD1 [7] Dx [7] Dn [7]

DD1 [6] Dx [6] Dn [6]

DD1 [5] Dx [5] Dn [5]

DD1 [4] Dx [4] Dn [4]

DD1 [3] Dx [3] Dn [3]

Command 1 Parameter x Parameter N Parameter

st st st

This command transfers image data from the host processor to the display modules frame memory continuing from the pixel location following the previous write_memory_continue or write_memory_start command.
If set_address_mode B5 = 0:
Data is written continuing from the pixel location after the write range of the previous write_memory_start or write_memory_continue. The column register is then incremented and pixels are written to the frame memory until the column register equals the End Column (EC) value. The column register is then reset to SC and the page register is incremented. Pixels are written to the frame memory until the page register equals the End Page (EP) value or the host processor sends another command. If the number of pixels exceeds (EC SC + 1) * (EP SP + 1) the extra pixels are ignored.

If set_address_mode B5 = 1:
Data is written continuing from the pixel location after the write range of the previous write_memory_start or write_memory_continue. The page register is then incremented and pixels are written to the frame memory until the page register equals the End Page (EP) value. The page register is then reset to SP and the column register is incremented. Pixels are written to the frame memory until the column register equals the End column (EC) value or the host processor sends another command. If the number of pixels exceeds (EC SC + 1) * (EP SP + 1) the extra pixels are ignored.
Frame Memory Access and Interface setting (B3h), WEMODE=0 When the transfer number of data exceeds (EC-SC+1)*(EP-SP+1), the exceeding data will be ignored. Frame Memory Access and Interface setting (B3h), WEMODE=1 When the transfer number of data exceeds (EC-SC+1)*(EP-SP+1), the column and page number will be reset, and the exceeding data will be written into the following column and page.
A write_memory_start should follow a set_column_address, set_page_address or set_address_mode to define the write Restriction address. Otherwise, data written with write_memory_continue is written to undefined addresses.
Page 89 of 143 Version: 0.21
All zero No change All zero
Page 90 of 143 Version: 0.21
Dx D1 [2] Dx [2] Dn [2] Dx D1 [1] Dx [1] Dn [1] Dx D1 [0] Dx [0] Dn [0] HEX 3E x 000 3FF 000 3FF 000 3FF
8.2.31. Read_Memory_Continue (3Eh)

Read_Memory_Continue

Command 1 Parameter 2 Parameter x Parameter N Parameter

st st nd st

Dx D1 [7] Dx [7] Dn [7]

Dx D1 [6] Dx [6] Dn [6]

Dx D1 [5] Dx [5] Dn [5]

Dx D1 [4] Dx [4] Dn [4]

Dx D1 [3] Dx [3] Dn [3]
This command transfers image data from the display modules frame memory to the host processor continuing from the location following the previous read_memory_continue or read_memory_start command.
Pixels are read continuing from the pixel location after the read range of the previous read_memory_start or read_memory_continue. The column register is then incremented and pixels are read from the frame memory until the column register equals the End Column (EC) value. The column register is then reset to SC and the page register is incremented. Pixels are read from the frame memory until the page register equals the End Page (EP) value or the host Description processor sends another command.
Pixels are read continuing from the pixel location after the read range of the previous read_memory_start or read_memory_continue. The page register is then incremented and pixels are read from the frame memory until the page register equals the End Page (EP) value. The page register is then reset to SP and the column register is incremented. Pixels are read from the frame memory until the column register equals the End Column (EC) value or the host processor sends another command. Regardless of the color mode set in set_pixel_format, the pixel format returned by read_memory_continue is always 24-bit so there is no restriction on the length of data. Restriction A read_memory_start should follow a set_column_address, set_page_address or set_address_mode to define the read location. Otherwise, data read with read_memory_continue is undefined.

Random data No change Random data
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D0 STS [2] D0 STS [1] DSTS [8] STS [0] HEX 44 0x xx
8.2.32. Set_Tear_Scanline (44h)

Set_Tear_Scanline

D17-8 x xx xx

D0 STS [7]

D0 STS [6]

D0 STS [5]

D0 STS [4]

D0 STS [3]

This command turns on the display Tearing Effect output signal on the TE signal line when the display reaches line N. The TE signal is not affected by changing set_address_mode bit B4. The Tearing Effect Line On has one parameter that describes the Tearing Effect Output Line mode. The Tearing Effect Output line consists of V-Blanking information only.

Vertical Time Scale

Note that set_tear_scanline with N = 0 is equivalent to set_tear_on with M = 0. The Tearing Effect Output line shall be active low when the display module is in Sleep mode.
STS[8:0]=8h0000 No change STS[8:0]=8h0000
Page 93 of 143 Version: 0.21
Dx 0 GTS [2] Dx 0 GTS [1] Dx GTS [8] GTS [0] HEX 45 x 0x xx
8.2.33. Get_Scanline (45h)

Get_Scanline

Command 1 Parameter 2 Parameter 3 Parameter

rd nd st

D17-8 x x xx xx

Dx 0 GTS [7]

Dx 0 GTS [6]

Dx 0 GTS [5]

Dx 0 GTS [4]

Dx 0 GTS [3]

The display returns the current scan line, N, used to update the display device. The total number of scan lines on a display device is defined as VSYNC + VBP + VACT + VFP. The first scan line is defined as the first line of V-Sync and is denoted Description as Line 0. When in Sleep Mode, the value returned by get_scanline is undefined. None
Page 94 of 143 Version: 0.21
Dx ID1 [10] ID1 [2] ID0 [10] ID0 [2] 1 Dx ID1 [9] ID1 [1] ID0 [9] ID0 [1] 1 Dx ID1 [8] ID1 [0] ID0 [8] ID0 [0] 1 HEX A1 x xx xx xx xx FF

8.2.34.

Read_DDB_Start (A1h)

Read_DDB_Start

st th th th rd nd st

D17-8 x x xx xx xx xx xx

Dx ID1 [15] ID1 [7] ID0 [15] ID0 [7] 1
Dx ID1 [14] ID1 [6] ID0 [14] ID0 [6] 1
Dx ID1 [13] ID1 [5] ID0 [13] ID0 [5] 1
Dx ID1 [12] ID1 [4] ID0 [12] ID0 [4] 1
Dx ID1 [11] ID1 [3] ID0 [11] ID0 [3] 1
1 parameter: Dummy read 2 parameter: Supplier ID code ID1[15:8] 3 parameter: Supplier ID code ID1[7:0] 4 parameter: Supplier Elective Data ID21[15:8] 5 parameter: Supplier Elective Data ID2[7:0] Description 6 Exit code (FFh). When using the external EEPROM (EEPROME=high), the Supplier ID code ID1 and Supplier Elective Data are read back from EEPROM. When using the internal NV memory (EEPROME=Low), the Supplier ID code ID1 and Supplier Elective Data are read back from NV memory. Restriction

th th th rd nd

Page 95 of 143 Version: 0.21
Read_DDB_start Host ILI9481 Dummy Read

1st parameter ID1[15: 8]

2nd parameter ID1[7:0]

3rd parameter ID2[15:8]

4th parameter ID2[7:0]
5th parameter FFh (Exit code)
Page 96 of 143 Version: 0.21
DMCAP[1] DMCAP[0] HEX B0 xx
8.2.35. Command Access Protect (B0h)
B0H Command Access Protect

D/CX Command 1 parameter

RDX 1 1

D17-8 xx xx

MCAP[1:0]

User Command 00h ~ AFh

Protect command B0h
Manufacturer Command B1h ~ DFh E0h~EFh F0h~FFh
2h0 Description 2h1 2h2 2h3

Yes Yes Yes Yes

Yes Yes Yes No

Yes Yes No No

Yes No No No
MCAP[1:0]=2h0 No change MCAP[1:0]=2h0
Page 97 of 143 Version: 0.21

D0 D0 DDSTB HEX B1 xx

8.2.36. Low Power Mode Control (B1h)
B1H Low Power Mode Control
Deep standby mode control.
The driver enters the Deep Standby Mode when DSTB=1. Internal logic power supply circuit (VDD) is
turned down enabling low power consumption. In the Deep Standby mode, data stored in the Frame Memory and the Instructions are not retained. Rewrite them after the Deep Standby mode is exited.

DSTB=0 No change DSTB=0

Page 98 of 143 Version: 0.21
DWEMODE TEI[10] DENC[1] 0 D0 TEI[0] DENC[0] DFM HEX B3 xx xx xx xx
8.2.37. Frame Memory Access and Interface Setting (B3h)
Frame Memory Access and Interface Setting

D17-8 xx xx xx xx xx

D0 EPF[1]

D0 EPF[0]

D0 TEI[2] DENC[2] 0
Command 1 parameter 1 parameter 2 parameter 4 parameter

th nd st st

WEMODE: Memory write control
WEMODE=0: When the transfer number of data exceeds (EC-SC+1)*(EP-SP+1), the exceeding data will be ignored. WEMODE=1: When the transfer number of data exceeds (EC-SC+1)*(EP-SP+1), the column and page number will be reset, and the exceeding data will be written into the following column and page.
TEI[2:0]: ILI9481 starts to output TE signal in the output interval set by TEI[2:0] bits. TEI[2:0] Output Interval

Others

1 frame 2 frame 4 frame 6 frame Setting Prohibited
DENC[2:0]: Set the GRAM write cycle through the RGB interface DENC[2:0] GRAM Write Cycle (Frame periods)

Description 110 111

1 Frame 2 Frames 3 Frames 4 Frames 5 Frames 6 Frames 7 Frames 8 Frames
DFM: The bit is used to define image data write/read format to the Frame Memory in DBI Type B (16bit bus interface) and

Display_Timing_Setting for Partial Mode

DFP1[3]

DFP1[2]

DFP1[1]

DBC1 RTN1[4] FP1[0]

D0 RTN1[3] BP1[3]

RTN1[2] BP1[2]
BC1: BC1 is used to select VCOM liquid crystal drive waveform.
BC1 = 0: Frame inversion waveform is selected. BC1 = 1: Line inversion waveform is selected.
DIV1[1:0]: DIV1[1:0] is used to set division ratio of internal clock frequency.

DIV1[1:0] Division Ratio

RTN1[4:0]: RTN0[4:0] is used to set 1H (line) period. RTN1[4:0] Clocks per line RTN1[4:0] Clocks per line RTN1[4:0] Clocks per line
FP1[3:0], BP1[3:0] FP1[3:0] is used to set the number of lines for a front porch period (a blank period following the end of display). BP1[3:0] is used to set the number of lines for a back porch period (a blank period made before the beginning of
Page 109 of 143 Version: 0.21
FP1[3:0] BP1[3:0] Front and back porch period (line period) FP1[3:0] BP1[3:0] Front and back porch period (line period)
BC1=1h1, DIV1=2h0, RTN1=5h10, FP1=4h8, BP1=4h8 No change BC1=1h1, DIV1=2h0, RTN1=5h10, FP1=4h8, BP1=4h8
Page 110 of 143 Version: 0.21
D0 DDIV2[1] RTN2[1] BP2[1] DDIV2[0] RTN2[0] BP2[0] HEX C3 x xx xxx
8.2.43. Display_Timing_Setting for Idle Mode (C3h)
Display_Timing_Setting for Idle Mode

DFP2[3]

DFP2[2]

DFP2[1]

DBC2 RTN2[4] FP2[0]

D0 RTN2[3] BP2[3]

RTN2[2] BP2[2]
BC2: BC1 is used to select VCOM liquid crystal drive waveform.
DIV2[1:0]: DIV1[1:0] is used to set division ratio of internal clock frequency.

DIV2[1:0] Division Ratio

RTN2[4:0]: RTN0[4:0] is used to set 1H (line) period. RTN2[4:0] Clocks per line RTN2[4:0] Clocks per line RTN2[4:0] Clocks per line
FP2[3:0], BP2[3:0] FP2[3:0] is used to set the number of lines for a front porch period (a blank period following the end of display). BP2[3:0] is used to set the number of lines for a back porch period (a blank period made before the beginning of
Page 111 of 143 Version: 0.21
FP2[3:0] BP2[3:0] Front and back porch period (line period) FP2[3:0] BP2[3:0] Front and back porch period (line period)
BC2=1h1, DIV2=2h0, RTN2=5h10, FP2=4h8, BP2=4h8 No change BC2=1h1, DIV2=2h0, RTN2=5h10, FP2=4h8, BP2=4h8
Page 112 of 143 Version: 0.21

DFRA[1] DFRA[0] HEX C5 -

8.2.44. Frame Rate and Inversion Control (C5h)

C5H Frame Rate Control

D/CX Command 1 Parameter

DFRA[2]

Set the frame frequency of the full colors normal mode. The frame frequency needs to meet 80Hz5% in this mode.

FRA[2:0]

Frame Rate (Hz)

000 Description 111

125 100

85 (default)

Status Default Value
FRA[3:0] 4b0100 4b0100 4b0100
Power On Sequence SW Reset HW Reset Default
Page 113 of 143 Version: 0.21

D0 DEPL DDPL HEX C6 xx

8.2.45. Interface Control (C6h)

C6H Interface Control

DSDA_EN
DPL: Sets the signal polarity of the PCLK pin.
DPL = 0 The data is input on the rising edge of PCLK. DPL = 1 The data is input on the falling edge of PCLK.
EPL: Sets the signal polarity of the ENABLE pin.
EPL = 0 The data DB[17:0] is written when ENABLE = 0. EPL = 1 The data DB[17:0] is written when ENABLE = 1.
HSPL: Sets the signal polarity of the HSYNC pin.
HSPL = 0 Low active HSPL = 1 High active
VSPL: Sets the signal polarity of the VSYNC pin.
VSPL = 0 Low active VSPL = 1 High active
SDA_EN: DBI type C interface selection
SDA_EN = 0, DIN and DOUT pins are used for DBI type C interface mode. SDA_EN = 1, DIN/SDA pin is used for DBI type C interface mode and DOUT pin is not used.
DPL=1h0, EPL=1h1, VSPL=1h0, HSPL=:1h0,SDA_EN=1h0 No change DPL=1h0, EPL=1h1, VSPL=1h0, HSPL=:1h0,SDA_EN=1h0
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DKP0[2] KP2[2] KP4[2] RP0[2] DKP0[1] KP2[1] KP4[1] RP0[1] DKP0[0] KP2[0] KP4[0] RP0[0] HEX C8 xx xx xx xx xx xx xx xx xx xx xx xx
8.2.46. Gamma Setting (C8h)

C8H Gamma Setting

D/CX Command 1 Parameter 2 Parameter 3 Parameter 4 Parameter 5 Parameter 6th Parameter 7 Parameter 8 Parameter 9 Parameter 10 Parameter 11 Parameter 12 Parameter
th th th th th th th th rd nd st

D17-8 x x x x x x x x x x x x x

DKP1[0] KP3[0] KP5[0]

KP1[2] KP1[1] KP3[2] KP3[1] KP5[2] KP5[1]

RP1[2] RP1[1] RP1[0] 0

VRP0[3] VRP0[2] VRP0[1] VRP0[0]
VRP1[4] VRP1[3] VRP1[2] VRP1[1] VRP1[0] KN0[2] KN2[2] KN4[2] RN0[2] KN0[1] KN2[1] KN4[1] RN0[1] KN0[0] KN2[0] KN4[0] RN0[0]
KN1[2] KN1[1] KN1[0] KN3[2] KN3[1] KN3[0] KN5[2] KN5[1] KN5[0] RN1[2] RN1[1] RN1[0] 0
VRN0[3] VRN0[2] VRN0[1] VRN0[0]
VRN1[4] VRN1[3] VRN1[2] VRN1[1] VRN1[0]

VCIRE =0

VCIR1 =E
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VRH3 VRH2 VRH1 VRH0 VREG1OUT VRH3 VRH2 VRH1 VRH0
Halt Vci x 1.60 Vci x 1.65 Vci x 1.70 Vci x 1.75 Vci x 1.80 Vci x 1.85 Vci x 1.90 Vci x 1.95
Vci x 2.00 Vci x 2.05 Vci x 2.10 Vci x 2.20 Vci x 2.30 Vci x 2.40 Vci x 2.40
Halt 2.5V x 1.60 = 4.000V 2.5V x 1.65 = 4.125V 2.5V x 1.70 = 4.250V 2.5V x 1.75 = 4.375V 2.5V x 1.80 = 4.500V 2.5V x 1.85 = 4.625V 2.5V x 1.90 = 4.750V 2.5V x 1.95 = 4.875V
2.5V x 2.00 = 5.000V 2.5V x 2.05 = 5.125V 2.5V x 2.10 = 5.250V 2.5V x 2.20 = 5.500V 2.5V x 2.30 = 5.750V 2.5V x 2.40 = 6.000V 2.5V x 2.40 = 6.000V
When VCI<2.5V, Internal reference voltage will be same as VCI. Make sure that VC[2:0] and VRH[3:0] setting restriction: VREG1OUT (DDVDH - 0.25)V. Status Availability
Default Value VC[2:0]=3h0, BT[2:0]=3h5, VCOMG=1h0, PON=1h0; VRH[3:0]=4h0, VCIRE=1h0, No change VC[2:0]=3h0, BT[2:0]=3h5, VCOMG=1h0, PON=1h0; VRH[3:0]=4h0, VCIRE=1h0,
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D0 D0 VCM[1] VDV[1] D0 1

SEL VCM
8.2.48. VCOM Control (D1h)

D1H VCOM Control

D/CX Command 1 Parameter 2 Parameter 3 Parameter

D0 VCM[5] 0

D0 VCM[4] VDV[4]

D0 VCM[3] VDV[3]

HEX D1 xx xx xx

VCM[2] VDV[2]

VCM[0] VDV[0]
VCM [6:0] is used to set factor to generate VCOMH voltage from the reference voltage VREG1OUT.
6'h00 6'h01 6'h02 6'h03 6'h04 6'h05 6'h06 6'h07 6'h08 6'h09 6'h0A 6'h0B 6'h0C 6'h0D 6'h0E 6'h0F 6'h10 6'h11 Description 6'h12 6'h13 6'h14 6'h15 6'h16 6'h17 6'h18 6'h19 6'h1A 6'h1B 6'h1C 6'h1D 6'h1E 6'h1F
VCOMH Voltage VREG1OUT x 0.685
6'h20 6'h21 6h22 6'h23 6'h24 6'h25 6'h26 6'h27 6'h28 6'h29 6'h2A 6'h2B 6'h2C 6'h2D 6'h2E 6'h2F 6'h30 6'h31 6'h32 6'h33 6'h34 6'h35 6'h36 6'h37 6'h38 6'h39 6'h3A 6'h3B 6'h3C 6'h3D 6'h3E 6'h3F
VCOMH Voltage VREG1OUT x 0.845
VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT
x 0.690 x 0.695 x 0.700 x 0.705 x 0.710 x 0.715 x 0.720 x 0.725 x 0.730 x 0.735 x 0.740 x 0.745 x 0.750 x 0.755 x 0.760 x 0.765 x 0.770 x 0.775 x 0.780 x 0.785 x 0.790 x 0.795 x 0.800 x 0.805 x 0.810 x 0.815 x 0.820 x 0.825 x 0.830 x 0.835 x 0.840
x 0.850 x 0.855 x 0.860 x 0.865 x 0.870 x 0.875 x 0.880 x 0.885 x 0.890 x 0.895 x 0.900 x 0.905 x 0.910 x 0.915 x 0.920 x 0.925 x 0.930 x 0.935 x 0.940 x 0.945 x 0.950 x 0.955 x 0.960 x 0.965 x 0.970 x 0.975 x 0.980 x 0.985 x 0.990 x 0.995 x 1.000
VDV[4:0] is used to set the VCOM alternating amplitude in the range of VREG1OUT x 0.70 to VREG1OUT x

VDV[4:0] VCOM amplitude VDV[4:0] VCOM amplitude
5'h00 5'h01 5'h02 5'h03 5'h04 5'h05
VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT
x 0.70 x 0.72 x 0.74 x 0.76 x 0.78 x 0.80
5'h10 5'h11 5'h12 5'h13 5'h14 5'h15
VREG1OUT x 1.02 VREG1OUT x 1.04 VREG1OUT x 1.06 VREG1OUT x 1.08 VREG1OUT x 1.10 VREG1OUT x 1.12
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5'h06 5'h07 5'h08 5'h09 5'h0A 5'h0B 5'h0C 5'h0D 5'h0E 5'h0F VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT VREG1OUT x 0.82 x 0.84 x 0.86 x 0.88 x 0.90 x 0.92 x 0.94 x 0.96 x 0.98 x 1.00 5'h16 5'h17 5'h18 5'h19 5'h1A 5'h1B 5'h1C 5'h1D 5'h1E 5'h1F
VREG1OUT x 1.14 VREG1OUT x 1.16 VREG1OUT x 1.18 VREG1OUT x 1.20 VREG1OUT x 1.22 VREG1OUT x 1.24 VREG1OUT x 1.26 VREG1OUT x 1.28 VREG1OUT x 1.30 VREG1OUT x 1.32
Set VDV[4:0] to let VCOM amplitude less than 6V.
SELVCM: Selection the VCM setting.

SELVCM =0 SELVCM =1

Register D1h for VCM setting NV Memory selected for VCM setting
VCM[6:0]=7h00, VDV[4:0]=5h00, SELVCM=1h0 No change VCM[6:0]=7h00, VDV[4:0]=5h00, SELVCM=1h0
Note: When the VCM NV memory had been programmed, the default value of SELVCM will be set as 1.
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DAP0[1] DC00[1] DAP0[0] DC00[0] HEX D2 xx xx
8.2.49. Power_Setting for Normal Mode (D2h)
D2H Power_Setting for Normal Mode

AP0[2:0]

D0 DC10[2]

D0 DC10[1]

D0 DC10[0]

DAP0[2] DC00[2]

AP0 bit is used to adjust the constant current in the operational amplifier circuit in the LCD power supply circuit. Larger
constant current enhances the drivability of the LCD, but it also increases the current consumption. Adjust the constant current taking the trade-off between the display quality and the current consumption into account. In no-display period, set AP=3h0 to halt the operational amplifier circuit and the step-up circuits to reduce current consumption.
AP0[2:0] Gamma Driver Amplifier Source Driver Amplifier
Halt operation 1.00 1.00 1.00 0.75 0.75 0.75 0.50
Halt operation 1.00 0.75 0.50 1.00 0.75 0.50 0.50

DC00[2:0], DC10[2:0]

DC00/DC10 are used to select the charge-pump frequency of circuit and circuit2. Description
DC00[1:0] Step-up circuit 1 clock frequency (fDCDC1)
2h0 2h1 2h2 2h3 2h4 2h5 2h6 2h7
Fosc Fosc / 2 Fosc / 4 Fosc / 8 Fosc / 16 Fosc / 32 Fosc / 64 Halt step-up circuit 1

DC10[1:0]

Step-up circuit 2 clock frequency (fDCDC2)
Fosc / 16 Fosc / 32 Fosc / 64 Fosc / 128 Fosc / 256 Fosc / 512 Setting inhibited Halt step-up circuit 2

13. Electrical Characteristics
13.1. Absolute Maximum Ratings
The absolute maximum rating is listed on following table. When ILI9481 is used out of the absolute maximum ratings, the ILI9481 may be permanently damaged. To use the ILI9481 within the following electrical characteristics limit is strongly recommended for normal operation. If these electrical characteristic conditions are exceeded during normal operation, the ILI9481 will malfunction and cause poor reliability.
Item Symbol Unit Power supply voltage (1) VCC, IOVCC V Power supply voltage (1) VCI - GND V Power supply voltage (1) DDVDH - GND V Power supply voltage (1) GND -VCL V Power supply voltage (1) DDVDH - VCL V Power supply voltage (1) VGH - GND V Power supply voltage (1) GND - VGL V Input voltage Vt V Operating temperature Topr C Storage temperature Tstg C Notes: 1. VCC,DGND must be maintained 2. (High) (VCC = VCC) DGND (Low), (High) IOVCC DGND (Low). 3. Make sure (High) VCI DGND (Low). 4. Make sure (High) DDVDH ASSD (Low). 5. Make sure (High) DDVDH VCL (Low). 6. Make sure (High) VGH ASSD (Low). 7. Make sure (High) ASSD VGL (Low). 8. For die and wafer products, specified up to 85C. 9. This temperature specifications apply to the TCP package
Value -0.3 ~ + 4.6 -0.3 ~ + 4.6 -0.3 ~ + 6.0 -0.3 ~ + 4.6 -0.3 ~ + 9.0 -0.3 ~ + 18.5 -0.3 ~ + 18.5 -0.3 ~ VCC+ 0.3 -40 ~ + 85 -55 ~ + 110
Note 1, 2 1, 4 1, 1, 5 1, 5 1, 8, 9 8, 9
Page 138 of 143 Version: 0.21

13.2. DC Characteristics

Analog Power Supply Voltage I/O pin Power Supply Voltage Logic High level input voltage Logic Low level input voltage Logic High level Output voltage Logic Low level Output voltage Logic High level input current Logic Low level input current
VCI IOVCC VIH VIL VIH VIL IIHD IILD Iout = -1 mA Iout = +1 mA D[17:0] D[17:0]
Analog Operation Voltage I/O pin Operation Voltage
2.5 1.7 0.7*IOVCC 0.0 0.8*IOVCC 0.0 -10

2.8 2.8 -

3.3 3.3 IOVCC 0.3*IOVCC IOVCC 0.2*IOVCC 10

V V V V V V uA uA

13.3. AC Characteristics
13.3.1. DBI Type B (18/16/9/8 bit) Interface Timing Characteristics

tast tcs

CSX WRX
taht tcsf twc twrl twds twrh twdh taht trc trdh trod

trcs trdl tracc

Signal D/CX CSX WRX RDX
Symbo l tast taht tcs trcs tcsf twc twrh twrl trc

doc1

THE NEXT PHASE

Samsung Annual Report 2003
To understand where were going, it helps to take a look at whats driving us there.

MOTIVATION

Successful companies no longer always go it alone.

COLLABORATION

Customers are all about expectations.

EXPECTATION

It is important to demonstrate that our standards, values and goals are indeed real.

DEMONSTRATION

COMPUTATION
The power of Samsung as a brand is tied to the strength of its organizations.

ORGANIZATION

All Samsung products and services mentioned in this publication are the property of Samsung. Published by Samsung in coordination with Cheil Communications Inc. Printed by Samsung Moonwha Printing Co., Seoul, Korea Written by Denis Jakuc Principal Photography by Ashton Worthington Created by The Corporate Agenda: www.corporateagenda.com

TEN YEARS AGO,

Samsung launched its New Management initiative, with the ultimate goal of becoming one of the worlds premier companies.
June Samsung adopts New Management initiative
February Chairman Kun-Hee Lee holds electronics products comparison and evaluation conference in Los Angeles, California, USA March Second phase of Second Foundation campaign introduces new unified corporate identity program August Samsung Global Environment Research Center is opened November Samsung Electronics independently develops ultra-light 100g mobile phone (SH-700) January Japanese headquarters opens July Samsung Corporation is the first Korean company to reach $10 billion in exports August Samsung Electronics becomes worlds first developer of 256Mb DRAM chip September Samsung Electronics completes color television factory in Tianjin, China October Samsung Community Service Team is founded
January Samsung opens headquarters in USA, Europe and China February Samsung Electronics completes TFT-LCD manufacturing lines April Samsung Corning Precision Glass is established June Samsung Hall of Fame is opened October Samsung Press Foundation is established Samsung Internet homepage is launched
January Samsung Electronics begins mass production of 64Mb DRAMs March Samsung Electronics completes construction of manufacturing complex in Tijuana, Mexico July Samsung Everland opens Carribean Bay, worlds first indoor and outdoor water park Chairman Kun-Hee Lee is appointed a member of the International Olympic Committee November Samsung Electronics develops worlds first 1Gb DRAMs Ho-Am Foundation is established

SINCE THEN,

weve worked hard to change our thinking, our processes and our strategies, all while keeping an eye on achieving our goal.
February The largest manufacturing complex in Southeast Asia, in Seremban, Malaysia, is completed April Small Business Training Center is opened May Samsung Electronics signs up as Worldwide Olympic Partner in the wireless communications equipment category June Samsung Electronics enters Chinese CDMA market (agrees to provide trial broadband CDMA WLL network with China United Telecom) September Samsung Global Strategy Group is founded

JOSHUA LIFTON, M.S. PH.D. CANDIDATE AND SAMSUNG FELLOW, MIT

ANYWHERE

AND EVERYWHERE SAMSUNGS COLLABORATION WITH MITS RENOWNED MEDIA LAB IS ONE MORE DEMONSTRATION OF OUR LONG-TERM COMMITMENT TO TECHNOLOGICAL EXCELLENCE. UBIQUITOUS COMPUTING IS THE GOAL OF THE WORK HERE WITH THE MEDIA LABS RESPONSIVE ENVIRONMENTS GROUP. TO ACHIEVE THIS, WE NEED TO EMBED THE PHYSICAL WORLD WITH SENSORS TO CREATE NETWORKS THAT CAN FUNCTION LIKE A DIGITAL SKIN. ULTIMATELY, WERE LOOKING TO EXTEND OUR CONCEPT OF DIGITAL CONVERGENCE TO INCLUDE, WELL, ANYTHING YOUD LIKE TO INCLUDE.
Weve got the whole world talking.
JE-HYEONG PARK OLYMPIC TORCH BEARER

WORLDWIDE WIRELESS

OLYMPIC SPONSOR SINCE 1998 SAMSUNG, AS ONE OF THE OLYMPIC PARTNERS (TOP) OF THE ATHENS 2004 OLYMPIC GAMES, WAS INVOLVED IN MANY INITIATIVES THAT HELPED THE ORGANIZERS RUN THE GAMES MORE SMOOTHLY AND EFFICIENTLY THAN EVER BEFORE. THE COMPANYS PARTICIPATION ALSO UNDERSCORED ITS REPUTATION AND COMMITMENT TO RESPONSIBLE CORPORATE CITIZENSHIP AND GLOBAL FRIENDSHIP. AS THE OFFICIAL WIRELESS COMMUNICATIONS EQUIPMENT PARTNER OF THE ATHENS 2004 OLYMPIC GAMES AND ONE OF THE PRESENTING PARTNERS OF THE ATHENS 2004 OLYMPIC TORCH RELAY, SAMSUNG OFFERED ITS STATE-OF-THE-ART WIRELESS COMMUNICATIONS EQUIPMENT TECHNOLOGY, INCLUDING A UNIQUE AND INNOVATIVE INFORMATION SYSTEM, WOW (WIRELESS OLYMPIC WORKS). IN ADDITION, OUR OLYMPIC RENDEZVOUS @ SAMSUNG (OR@S) HOSTED EXCITING ENTERTAINMENT PROGRAMS AND PROVIDED THE OFFICIAL MEETING PLACE FOR ATHLETES AND THEIR FAMILIES TO SHARE THE OLYMPIC EXPERIENCE.
For these kids, the skys the limit.
LEE BECKER EXECUTIVE DIRECTOR, BUSINESS DEVELOPMENT BOARD MEMBER AND CO-FOUNDER BOOMER ESIASON FOUNDATION

OF TIME

SAMSUNG WORKS WITH THE BOOMER ESIASON FOUNDATION TO EXTEND THE LIVES OF CHILDREN WITH CYSTIC FIBROSIS. ITS PART OF SAMSUNG ELECTRONICS AMERICAS FOUR SEASONS OF HOPE PROGRAM, HELPING CHILDREN IN NEED. CYSTIC FIBROSIS IS A GENETICALLY TRANSMITTED DISEASE AFFLICTING OVER 30,000 AMERICAN CHILDREN. WHEN PROFESSIONAL FOOTBALL GREAT BOOMER ESIASON HAD A SON WITH THIS ILLNESS, HE STARTED A FOUNDATION TO FURTHER THE DEVELOPMENT OF NEW TREATMENTS. SAMSUNG PROVIDES FUNDING, DONATES PRODUCTS FOR EVENTS AND HAS PAIRED THE FOUNDATION WITH SEARS, A MAJOR SAMSUNG RETAILER, FOR FUND-RAISING PROMOTIONS DURING FOOTBALL SEASON. BY THE END OF ITS THIRD YEAR OF PARTNERSHIP, SAMSUNG WILL HAVE RAISED OVER $1 MILLION FOR WORK THAT HAS HELPED TO SUBSTANTIALLY EXTEND THE LIVES OF CHILDREN WITH THIS ILLNESS.

Customers are all about expectations. Our job at Samsung is to exceed them. It could be with a level of performance never before reached. With extra features or capabilities our competitors dont offer. Or it might be with an easier, friendlier way to use a product. And its always about delivering unsurpassed reliability and making commitments you can count on.
Talk about technology making an impact on your life.
MARIA CARDOSO SAMSUNG CUSTOMER
ACTUALLY, BIGGEST SAMSUNG CONTINUES TO LEAD THE WAY IN VIDEO DISPLAYS WITH THE NEW 57 TFT-LCD HD TV, THE LARGEST LCD TELEVISION TO DATE. SAMSUNG IS THE THIRD LARGEST SUPPLIER OF LCD FOR TVS, AS WELL AS A LEADER IN THE PLASMA TV AND DLP-BASED REARPROJECTION TV MARKETS. THIS IMPRESSIVE SUCCESS HAS COME FROM A COMBINATION OF SAMSUNGS INNOVATIVE ENGINEERING, ADVANCED PRODUCTION TECHNOLOGIES AND STRATEGIC COLLABORATIONS WITH OTHER INDUSTRY LEADERS.
I just point, shoot, then share.
WEI KEUN CHAN SAMSUNG CUSTOMER

THEY GET the PICTURE

AND SO DO WE SAMSUNGS PROMINENCE IN THE WIRELESS MARKET BEGINS WITH OUR STRONG BUSINESS AS A SUPPLIER OF INFRASTRUCTURE SYSTEMS SUPPORTING BILLIONS OF USERS. THESE TELECOMMUNICATIONS NETWORKS HAVE MADE US A KEY PLAYER IN IMPORTANT MARKETS LIKE CHINA AND AROUND THE WORLD. ADD TO THIS THE FACT THAT WE DONT TAKE A ONE-SIZE-FITS-ALL APPROACH. THE CELL PHONE MARKET SEGMENTS INTO GENERAL CONSUMERS, BUSINESS USERS AND YOUTH. SO OUR EVER-EXPANDING PRODUCT LINE RANGES FROM THE REVOLUTIONARY A600, WITH A PATENTED ROTATING FLIP DESIGN, TO THE E715, WHICH TAKES UP TO 15 ACTION

SHOTS AT ONCE.

Theyre building homes where it all comes together.
SI-EUN LEE SAMSUNG CUSTOMER

NETWORKED

THE GROUND UP
LITERALLY WELCOME TO THE AGE OF THE INTELLIGENT APARTMENT. SAMSUNG CORPORATION`S CONSTRUCTION DIVISION PUTS THEM UP AND DELIVERS THE MEDI@LIVE DIGITAL NETWORKS THAT LET YOU CONTROL THEIR EVERY FUNCTION. THE MEDI@LIVE PORTABLE WEBPAD RUNS A WIDE RANGE OF APPLIANCES, RECEIVES YOUR FAVORITE TV SHOWS, EVEN HANDLES LIGHTING, SECURITY AND BIOMETRIC SYSTEMS FOR FINGER PRINT OR FACE RECOGNITION. SAMSUNG IS BUILDING THESE MEDI@LIVE NETWORKED APARTMENTS IN THE MI-MADE COMPLEXES MORE THAN 2,300 UNITS IN THREE KOREAN LOCATIONS.
We also make sure they have a blanket of protection.
JI-HOON KIM SAMSUNG CUSTOMER

SWEET DREAMS

ITLL BE A GOOD MORNING IN SAMSUNGS FINANCIAL SUBSIDIARIES, WE NEVER FORGET THAT FOR MOST PEOPLE, FINANCE IS SIMPLY ABOUT THE FUTURE OF THEIR FAMILIES. ALTHOUGH OUR PRODUCTS MAY BE LIFE INSURANCE, ACCIDENT INSURANCE, CREDIT CARDS, STOCK SECURITIES, INSTALLMENT FINANCING AND INVESTMENT TRUST SERVICES, OUR REAL PRODUCT IS THE WELFARE OF YOUR CHILDREN. THIS IS THE SPIRIT THATS DRIVING US TO BE ONE OF THE LEADING FINANCIAL COMPANIES IN THE WORLD.

A compact Mobile Intelligent Terminal (by Samsung) running on Palm OS 5.2 with camera functions and a sleek design.

Yepp YH-999 PMC

The worlds first multimedia player for the Microsoft Portable Media Center (PMC).Plays WMV videos and WMA and MP3 music files, and displays JPEG pictures. Recipient of the ELSA Award.
With a 15.4-inch screen and at just 5.3 pounds, the X30 is the world's thinnest and largest notebook PC.

PDP Filter

This core component in plasma TVs creates rich, realistic colors and blocks hazardous electromagnetic interference (EMI). Last year, Samsung successfully started the first mass production of PDP filters. In spite of being second in the market, Samsung is increasingly leading in PDP filter development.

Coating Film

Transparent conductive film for touch-screens plays a main role as position-sensor and anti-reflective, anti-static (ARAS) film for flat-screen displays to block electromagnetic interference (EMI), reduce reflection and improve contrast. Samsungs transparent polyester- and polycarbonate-based functional films use special compounds to enhance optical, electrical and mechanical properties.

TFT-LCD Glass

Samsung is the leading supplier of glass substrates for TFT-LCDs. The fusion-forming technology that produces glass substrates with flawless surfaces enables display manufacturers to produce lighter, larger, thinner and higher-resolution displays more affordably. Samsung is also a leader in new largegeneration-sized substrates like Gen7 for rapidly growing applications such as large-screen LCD TVs.

80" PDP

The worlds largest plasma display panel (PDP) television. High-definition imaging from 6.2 million pixels (1920 x 1080 progressive scanning) delivers twice the clarity of other models on the market. Samsungs proprietary Digital Natural Image engine (DNIe) creates the highestquality image, even under bright lights.

Mecellose

Mecellose is Samsung Fine Chemicals brand of water-soluble polymers. Theyre used in thickeners, adhesives, binders, dispersing agents, water retention aids, protective colloids, emulsifiers and film-foaming agents in building materials, civil construction, paints, the chemical industry, cosmetics, pharmaceuticals and a host of other applications.

The company acquired SONY green partner certification as well as ISO14001 certification in the Philippines and China. Samsung Electro-Mechanics also received quality and good corporate governance awards in Thailand, Mexico and Korea. Samsung Electro-Mechanics actively participates in many charitable campaigns, including blood drives and ongoing support programs for the elderly and children in need. The companys Thai operations were awarded the Best of Best Award for its involvement in anti-drug/AIDS campaigns and street PR, lectures and education at the elementary school level. SAMSUNG CORNING CO., LTD. Employees: 3,Revenues: $899 million Tel: 82-2-3457-9530 Fax: 92-2-3457-9536 www.samsungcorning.com Samsung Corning was formed as a 50-50 joint venture between the Samsung Group and Corning Inc. of the U.S. in 1973. For over three decades, the company has achieved outstanding performance and has been recognized as a case study in exceptional joint venture management. Principal products include: CRT glass for TVs and computer monitors; indium tin oxide (ITO)-coated glass and ITO targets for liquid crystal displays (LCDs); plasma display panel (PDP) filters, nano powder for semiconductor manufacturing; coated film for touch-screen panels and flat screen displays; glass for touch panels; and rotary transformers for VCRs and camcorders.
During 2003, Samsung Corning developed four new business sectors: surface light sources for LCD TVs, PDP filters, nano business and mineral materials. The company also achieved mass production for PDP filters and added major factory capacity to achieve production goals for ITO targets. Finally, the company expanded Shenzhen SEG Samsung, a joint venture plant in Shenzhen, China, that makes glass for Braun CRTs. Samsung Cornings tradition of community service extends all the way up to President Song Yong-Ro, who is a volunteer at the Vincencio Home for the disabled. At every company location, teams of volunteers engage in public-service activities once a week, including helping the disabled and the elderly. In environmental conservation, activities include stream monitoring in communities where the company facilities are located. SAMSUNG CORNING PRECISION GLASS INC. Employees: 1,Sales: $590.0 million Tel: 82-2-3457-9886 Fax: 82-2-3457-9888 www.scp.samsung.com Since the 1995 launch of this joint venture between Samsung and Corning, Samsung Corning Precision Glass has utilized the worlds highest technology to lead the development of next-generation substrate glass for TFT-LCDs. Despite its short history, the company has enjoyed high annual growth rates and has become one of the worlds largest TFT-LCD substrate makers. Advanced fusion technology, developed jointly with Corning, produces substrates that are larger, thinner and lighter with superb surface quality that are key for larger LCDs. Today, these substrates are used in some of the most advanced display products marketed around the world, ranging from portable displays to large-size TVs.

SAMSUNG NETWORKS INC. Employees: Sales: $349 million Tel: 82-1577-0300 Fax: 82-2-3415-6265 www.samsungnetworks.net With one of the industrys most professional telecommunications experts, a global network infrastructure and a 20-year history of innovative technology, Samsung Networks provides customized communications services tailored to each customers business environment. Ultimately, Samsung Networks optimized services allow customers to be more competitive in the marketplace. Samsung Networks business spans seven areas: Network Services: Optical Network Service (ONS), Virtual Private Network (VPN) Service, Network Consulting, Network Solution Integration (NSI); Telephony Service: Voice over IP, Corporate Telephone Services (for local, long-distance and international calls), International call service on Mobile Phone 00755 and Digital Media Services; IDC (Internet Data Center) services; EDI Service; Samsung Mobile Service; IP Contact Center Service; and Broadcasting Service. In 2003, the companys sales increased to $349 million. Significant initiatives at the company included establishing an IP Contact Center service, a nationwide optical network system covering over 64 cities in Korea and the Samsung Network Beijing in China. Internally, the company launched the Zero Defect Challenge for quality improvement.
SAMSUNG HEAVY INDUSTRIES CO., LTD. Employees: 7,Sales: $3.46 billion Tel: 82-2-3458-7000 Fax: 82-2-3458-6298 www.shi.samsung.co.kr The world of Samsung Heavy Industries is quite large. It encompasses shipbuilding, offshore facilities, engineering and construction, and steel structures and machinery. The company also produces digital control systems, including ship navigation systems, automation systems, voyage data recorders and Internet home and building automation systems. In 2003, Samsung Heavy Industries accounted for 60% of the world market in LNG ships, receiving nine of the worlds total order volume of 17 ships, once again reinforcing its unrivalled position in this area. The LNG ship represents, along with the finest luxury liners, the most sophisticated kind of ship being built today. Designed to transport liquefied natural gas at -163C, LNG ship construction requires great skill and knowledge. It was particularly gratifying that Samsungs extra-large container ships and floating production storage and offloading facilities (FPSO) were selected as the Worlds Best for 2003 by Maritime Reporter, Marine Log and Naval Architect, the worlds three leading industry magazines.
The year saw the company taking orders worth over $6 billion, enough volume for 30 months of operation. One of these orders was for the worlds first extra-large, 9,600 TEU container ship; another was for work on the Sakhalin Oil Field Project, the worlds biggest natural gas processing facility. The company also opened an accident prevention facility for employees, the first of its kind in Korea. In community service, the company fielded 87 volunteer teams, with over 7,000 employees participating. They engaged in roughly 1,000 public-service activities, logging 60,000 hours of public service and benefiting over 40,000 people. SAMSUNG TECHWIN CO., LTD. Employees: 3,Sales: $1.5 billion Tel: 82-2-3467-7000 Fax: 82-2-3467-7080 www.samsungtechwin.com Samsung Techwins products are all high technology and meet a very wide range of needs. In the consumer market, the company makes digital cameras and modules for camera phones. In the industrial arena, Samsung Techwin produces semiconductor lead frames, chip mounters and wire bonders. The companys engine business produces turbo compressors, assembles and maintains gas turbine engines for fighter planes, helicopters and ships of electric power generation. The defense business also includes self-propelled howitzers, ammunitions-transporting vehicles and irregularaviation transportation. In 2003, sales reached $1.5 billion. Product highlights include the Kenox V4, U-CA3 digital camera, the SDP-6500 visual presenter with 1.5 million-pixel resolution and a micro Turbo Compressor.

SAMSUNG ATOFINA CO., LTD. Employees: Sales: $1.7 billion Tel: 82-2-772-6691~4 Fax: 82-2-772-6616 www.samsungatofina.com Samsung Atofina was established in August 2003 as joint venture between Samsung General Chemicals Co. and Atofina, the chemical branch of the French Group Total. Samsung Atofina operates a large petrochemical complex consisting of 15 individual plants located in Daesan, south Chungchung province in Korea. As a general chemicals company, it manufactures and supplies chemical products for daily life, such as synthetic polymer resins (polyethylene, polypropylene, etc.), base chemicals (styrene monomer, para-xylene, etc.) and other petrochemicals and petroleum products. Samsung Atofina is looking to lead the world in both products and technologies. Many petrochemical products manufactured by Samsung Atofina are used in a range of consumer and industrial goods. These include beverage containers, plastics that replace metal parts in automobiles and housings for computers and appliances. Preservation of the natural environment and implementation of safety standards at the workplace are the highest priorities of the management at Samsung Atofina. Active measures are taken to meet the complete environmental safety regulations and to make employees fully aware of environmental protection and safety issues. In addition, Samsung Atofina has worked to prevent pollution generation at the source, by thoroughly implementing an environmental impact assessment from the beginning of plant construction, and by acquiring ISO certification, recognizing its status as a global company that practices a high level of environmental management. The company has also created a natural park in its petrochemical complex in Daesan, home to various animals and plants, including pine trees, wild ducks, carp and raccoons.
SAMSUNG PETROCHEMICAL CO., LTD. Employees: Sales: $784.0 million Tel: 82-2-772-6323 Fax: 82-2-318-0887 www.myspc.com Samsung Petrochemicals principal business is the manufacturing and sales of PTA (purified terephthalic acid) with an annual production of 140 million tons. In 2003, the company increased its production capacity at its Ulsan plant from 1 million to 1.05 million tons a year through Six Sigma implementation and more efficient plant management. To ensure its future competitiveness, Samsung Petrochemical initiated energy-saving and AMT projects and achieved the worlds best reliability rate 99.5% of production. As a result of these efforts, the company won an award for effective energy management and was also selected for the BP Helios Award for innovation by its partner BP. The expansion of Samsung Petrochemicals Seosan factory will be completed in 2004 and will produce 60 million tons of PTA, mainly for export to China. The company also successfully instituted internal programs to strengthen its corporate culture, including the establishment of the Petrochemical STAR Award for employees. Samsung Petrochemical received a corporate certificate from the Korean government in 2003 for its environmentally friendly practices, and was awarded the Grand Prize for Safety Management from the president of Korea. Samsung Petrochemical continues its campaign to preserve the Taehwa river in Ulsan, started in 1999, as well as volunteer community-service activities. It also constructed a green garden around its Ulsan plant and plans similar activities at the Seosan plant when the expansion is completed.

SAMSUNG FIRE & MARINE INSURANCE CO., LTD. Employees: 4,Operating Income: $548.8 million Tel: 82-2-1588-5114 Fax: 82-2-758-4320 www.samsungfire.com Samsung Fire & Marine Insurance products include: automobile insurance, fire insurance, marine insurance, long-term insurance, individual annuities, personal accident insurance and overseas travelers insurance. The company received an A+ (Superior) rating from A. M. Best of the U.S., the worlds top insurance evaluator. It was also the first company to introduce branded auto insurance in Korea, Samsung AnyCar. Samsung Fire & Marine ranks first in the Korean property and casualty insurance market in every performance category sales, revenues, market share, customer satisfaction and service. But the companys ultimate objective is to go beyond being the domestic leader and join the ranks of the worlds top 20 by 2010. Typically, over 85% of Samsung Fire & Marines workforce participates in volunteer community service. Activities range from donating blood to training disabled persons as part of more than 100 community-service teams. Each year, a volunteer service camp is also held to get children of employees and customers involved in public service.
SAMSUNG CARD CO., LTD. Employees: 2,Revenues: $3.14billion Tel: 82-2-2172-7711 Fax: 82-2-2172-7738 www.samsungcard.co.kr Samsung Card is the largest independent credit card issuer in Korea. The company, which has more than 14 million customers, also provides various consumer-lending and lease products. Samsung Card has grown from a domestic card issuer to an international financial service provider. The company has issued MasterCard since 1989, VISA since 1997 and American Express since 2002. Most recently, Samsung Card established a joint-venture with GMAC, the subsidiary of General Motors Corporation, in Korea. In 2004, Samsung Card merged with Samsung Capital, another financial affiliate of Samsung Group. Since the merge, Samsung Card has extended its business into personal lending services and commercial finance markets to provide such services as the equipment finance and the automotive lease. With its 3000 employees participating, Samsung Card has also been very active in community services, giving emotional support and financial assistance to various underprivileged groups, including orphans and children suffering from leucosis and infantile cancer

In recognition of its community support activities, Samsung Everland was awarded the grand prize for companies making a contribution to society from the Samsung Group. And in the Samsung Grand Festival for Volunteerism, the company was recognized for its exemplary public-service teams. THE SHILLA HOTELS & RESORTS Employees: 1,Sales: $322.0 million Tel: 82-2-2233-3131 Fax: 82-2-2233-5073 www.shilla.net The Shilla includes business and resort hotels, duty free shops, restaurants, fitness centers and service business consulting. The Shilla Seoul is preferred by first class business and leisure travelers from all over the world. It is recognized worldwide as a host of numerous international events. In 2003, The Shilla Seoul was rated the Best Hotel in Seoul by the Conde Nast Traveler Gold List, The Asset and Euromoney for the third straight year. It was also listed on Zagats Top 100 International Hotels, Resorts and Spas. The Shilla Cheju is located on the seacoast of Jeju Island overlooking the Pacific Ocean. The Shilla Cheju is favored by domestic and foreign guests alike for its sophisticated dcor, its works by worldfamous artists, its subtropical garden and, of course, its impeccable service. In 1997, the British travel guidebook Meeting and Incentive Travel rated The Shilla Cheju as one of the four best hotels worldwide, while the same year the American business magazine Fortune rated it as Koreas top leisure weekend resort. The Shilla Hotels & Resorts business philosophy is deeply rooted in 5,000 years of Korean history. The Shillas far-reaching scope has become a prerequisite for globalization of The Shilla under the motto The most traditional things are the most global ones.
CHEIL COMMUNICATIONS INC. Employees: Sales: $358.0 million Tel: 82-2-3780-2114 Fax: 82-2-3780-2479 www.cheil.com Since its establishment in 1973, Cheil Communications has led the development of Koreas advertising industry. In 2003, Advertising Age ranked Cheil Communications nineteenth in the world. The company has since shifted its focus from being Koreas best to being globally competitive, offering clients world-class brand management services. Today, Cheil operates a global network spanning 20 locations and partners with some of the biggest names in the industry. Cheils main business areas include planning, production and execution for advertising, Internet business, sales promotion, public relations, corporate identity programs, exhibitions, trade shows, research, marketing and sports and convention business. In 2003, Cheil reinforced its global organization, setting up new companies in Brazil, India and Europe and new offices in Paris, Dubai, Hochiminh City, Kiev and Jakarta. Major projects included the evaluation of Samsung brand assets at $12.4 billion, a 20% increase from 2003. Cheil also successfully launched the Matrix campaign for mobile phones, successfully introduced camera phones in Europe and Southeast Asia and developed the sports marketing for the Athens 2004 Olympics, where Samsung continues as Olympic Partner for Wireless Communications.

Other projects include hosting the 2010 Pyeong Chang Winter Olympic Games and the opening ceremony of African Nations Cup 2004, and Samsung Electronics sponsorship of the Universiade Games in Daegu. Cheil also recently completed the Samsung Electronics Brand Shop in Moscow and created new work for the Samsung Nations Cup thoroughbred race and Samsung World Championship Golf. Cheil won the 2003 IWPA Best of Category Award for its Busan Asian Games Website plus two 2003 Korea Advertising Awards, Internet Category, for Samsungs Anycall and Yepp. The company also won the fifth MBN-BAH Knowledge Management Award and the Grand Prize in the Equal Employment Opportunity Awards. S1 CORPORATION Employees: 3,Sales: $421.0 million Tel: 82-2-2131-8182 Fax: 82-2-2131-8189 www.s1.co.kr S1 Corporation makes Secom unmanned security systems, entry/exit management systems, fingerprint recognition systems, CCTV (closed circuit TV) systems, DVSS (digital video security systems), SBMS (smart building master systems) and smart card systems. Compared with 2002, in 2003 the companys sales increased by 13% and profits by 38%. The year saw S1 establish specialized customer service centers with VOC systems and integrated call centers in metropolitan areas. A system was put in place to handle customer-related matters exclusively through separate service branches. S1 also released the SBMS and secured technical capabilities for its smart card business and acquired the first EMV certification in Korea.
SAMSUNG LIONS Employees: 34 Tel: 82-53-859-3114 Fax: 82-53-859-3117 www.samsunglions.com The Samsung Lions organization runs a professional baseball team and the Gyeongsan Ball Park sports center. Last year, after 21 years in existence, the team published its history in a book, Samsung Lions 21, and opened the Samsung Lions history hall, both the first of their kind for a Korean professional baseball team. For the season, the team placed third in the pennant race and set a record for a season-opening winning streak of 10 games. Lee Seung-Yeop became the youngest player ever to hit 300 home runs, beating Japans great Sadaharu Oh, the previous recordholder, by over five months. Lee Seung-Yeop also hit 56 home runs in the season, a new Asian record, beating the previous record of 55 homers, jointly held by Oh, Tuffy Rhodes and Alex Cabrera. The Samsung Lions childrens programs include a Sunday baseball camp and the Samsung Pennant Tournament for primary, middle school and high school students.
SAMSUNG MEDICAL CENTER Employees: 7,500 Tel: 82-2-3410-2114 Fax: 82-2-3410-3284 www.smc.or.kr Samsung Medical Center operates three hospitals and the Samsung Bioscience Research Institute in Seoul, plus another hospital in Masan. Samsung Medical Center ranked first in the National Customer Satisfaction Index (NCSI) for six years in a row. It also maintained its reputation as the nations best hospital in terms of patient satisfaction, ranking first, five years in a row, on the Korean Customer Satisfaction Index (KCSI). In 2003, Samsung Medical Center-Seoul treated 1,325,224 outpatients (an average of over 4,800 per day), 51,000 emergency patients and almost 60,000 in-patients. Doctors at the Medical Center performed over 32,000 operations during the year, including only the third lung transplant ever performed in Korea. The Medical Center has now also applied highfrequency thermal treatments to over 1,000 liver cancer patients, the most in the world. Positioning itself strongly for the future, Samsung Medical Center continues to make substantial investments in advanced medical devices like PET scans and digital mammograms. The group has also established a next-generation automation system for room inspections, enlarged its operating rooms and opened an expanded pain management center. Samsung Medical Centers community support included setting up a temporary medical center for flood victims in the region severely damaged by Typhoon Maemi in September. And in October, Samsung Medical Centers Cardiac and Vascular Center signed an agreement with Vietnams National Hospital of Pediatrics to establish a long-term program to advance their treatment of children with heart diseases.

SAMSUNG ELECTRONICS CO., LTD.
Production Bases Tianjin Samsung Electronics Co.,Ltd.(TSEC) Tianjin, China Tel: 86-22-2532-3715 Huizhou Samsung Electronics Co., Ltd.(SEHZ) Huizhou, China Tel: 86-752-332-1401 Tianjin Tongguang Samsung Electronics Co., Ltd(TTSEC) Tianjin Tongguang, China Tel: 86-22-2628-0629 Shandong Samsung Telecommunications Co.,Ltd.(SST) Weihai, China Tel: 86-631-562-6868 Suzhou Samsung Electronics Co., Ltd.(SSEC) Suzhou, China Tel: 86-512-532-1234 Tianjin Samsung Electronics Display Co., Ltd.(TSED) Tianjin, China Tel: 86-22-2455-6242 Tianjin Samsung Telecommunication Co.,Ltd.(TSTC) Tianjin, China Tel: 86-22-2455-6242
Shanghai Samsung Mobile Communications Co.,Ltd.(SSM) Shanghai, China Tel: 86-21-5055-1620 Shenzhen Samsung Kejian Mobile Telecommunication Technology Co.,Ltd.(SSKMT) Shenzhen, China Tel: 86-755-668-0200 Samsung Electronics Suzhou Semiconductor Co.,Ltd.(SESS) Suzhou, China Tel: 86-512-761-2297 Samsung Electronics Suzhou Computer Co.,Ltd.(SESC) Suzhou, China Tel: 86-512-6253-8988
Samsung Electronics Suzhou LCD Co.,Ltd.(SESL) Suzhou, China Tel: 86-512-6253-0288 Sales Bases Samsung China Investment Co.,Ltd.(SCIC) Beijing, China Tel: 86-10-6566-8130 Samsung Electronics H.K. Co.,Ltd.(SEHK) Hong Kong Tel: 85-2-2862-6900 Shanghai Samsung Semiconductor Co.,Ltd.(SSS) Shanghai, China Tel: 886-2-2758-9588 Samsung Electronics Beijing(SEBJ) Beijing, China Tel: 86-10-6510-1234 Samsung Electronics Shanghai(SESH) Shanghai, China Tel: 86-21-6270-4168 Samsung Electronics Guangzhou(SEGZ) Guangzhou, China Tel: 86-20-3879-2268 Samsung Electronics Taiwan Co.,Ltd.(SET) Taipei Tel: 86-2-2728-8310 Samsung Electronics Shenyang Sales Co.,Ltd.(SESY) Simyang, China Tel: 86-24-2281-3838 Samsung Electronics Chengdu Sales Co.,Ltd.(SECD) Chengdu, China Tel: 86-28-8678-1188
Samsung Electronics Display(M)Sdn. Bhd.(SDMA) Seremban Malaysia Tel: 60-6-678-7914 Thai Samsung Electronics Co.,Ltd.(TSE) Sriracha Cholburi, Thailand Tel: 66-2-681-0501 Samsung Electronics Malaysia Sdn. Bhd. (SEMA) Port Klang, Malaysia Tel: 60-3-376-1068 Samsugn Vina Electronics Co.,Ltd. (SAVINA) Ho Chi Min City, Vietnam Tel: 84-8-896-5500 Samsung India Electronics Ltd. (SIEL) New Delhi, India Tel: 91-1191-568251 Samsung Electronics Phillppine Manufacturing Corporation (SEPHIL) Calamba, Philippines Tel: 63-49-545-9153 Sales Bases Samsung Asia Pte. Ltd.(SAPL) Singapore, Singapore Tel: 65-6833-3200 Samsung Elctronics Australia Pty. Ltd.(SEAU) Sydney, Australia Tel: 61-2-9638-5200 Samsung Asia Private Ltd.(SAPL) Singapore, Singapore Tel: 65-8333-200 Samsung Electronics Phiippines Co.(SEPCO) Manila, Philippines Tel 63-2-526-3796 Samsung Japan Corporation(SJC) Tokyo, Japan Tel: 81-3-5641-9800

Samsung Electro-Mechanics GmbH Tel: 49-6196-66-7250, 7265, 7254 Fax: 49-6196-66-7744, 7766, 7755 Istanbul Office Tel: 90-212-324-0856~8 Fax: 90-212-270-0077 London Office Tel: 44-1932-45-5000, 5480 Fax: 44-1932-45-5484 Paris Office Tel: 33-1-4631-8930, 3940 Fax: 33-1-4631-8934 Salo Office Tel: 358-27338-738 Fax: 358-27338-739 Copenhagen Office Tel: 45-3915-8240 Fax: 45-3915-8241

SOUTHEAST ASIA

Samsung Electro-Mechanics Private Ltd. Tel: 65-6833-3215~31 Fax: 65-6833-3243~4 Bangkok Office Tel: 662-661-8004~5 Fax: 662-661-8006 Jakarta Office Tel: 62-21-522-5537 Fax: 62-21-522-5538 Kuala Lumpur Office Tel: 60-3-2263-6688 Fax: 60-3-2263-6680 Penang Office Tel: 60-4-371-3200 Fax: 60-4-371-3800
Manila Office Tel: 63-2-809-2873~4 Fax: 63-2-809-1365 New Delhi Office Tel: 91-112-302-3614, 3574~5 Fax: 91-112-302-3576
CHINA & NORTHEAST ASIA
SAMSUNG CORNING CO., LTD. Samsung Corning Malaysia Sdn Bhd Tel: 60-6-670-7102 Fax: 60-6-677-7304 Samsung Corning Deutschland GmbH Tel: 49-35600-34-416 Fax: 49-35600-23300-416 Tianjin Samsung Corning Co., Ltd. Tel: 86-22-2612-0435 Fax: 86-22-2612-1731 Shenzhen SEG Samsung Glass Co., Ltd. Tel: 86-755-8993-8770 Fax: 86-755-8993-8712 Tokyo Office Tel: 81-3-6234-2182 Fax: 81-3-6234-2182 Hong Kong Office Tel: 852-2862-6093 Fax: 852-2529-1695
SAMSUNG SDS CO., LTD. Overseas Subsidiaries Samsung SDS America Tel: 1-408-544-5151 Fax: 1-408-544-4966 Samsung SDS China Tel: 86-10-6566-8100 Fax: 86-10-6566-9420 Samsung SDS Europe Tel: 44-020-8380-7222 Fax: 44-020-8380-7230 Overseas Offices SDS America - New Jersey Office Tel: 1-201-229-4140 Fax: 1-201-229-4117 SDS America - Miami Office Tel: 1-305-594-1090 Fax: 1-305-592-5847 Mexico Office Tel: 52-5-747-5190 Fax: 52-5-747-5204 Brazil Office Tel: 55-11-5644-6411 Fax: 55-11-5641-0643 Germany Office Tel: 49 -6196-66-6520 Fax: 49 -6196-66-6507 Dubai Office Tel: 971-4-222-6330 Fax: 971-4-222-6224 Guangzhou Office Tel: 8620-8132-1285-222 Fax: 8620-8132-1287 Japan Office Tel: 81-3-6234-2266 Fax: 81-3-6234-2610 India Office Tel: 91-80-2222-3913 Fax: 91-80-2222-3914

CHEIL COMMUNICATIONS INC. Cheil Communications America Inc. Tel: 1-201-229-6051 Fax: 1-201-229-6058 CCA Dallas Branch Tel: 1-972-761-7245 Fax: 1-972-761-7422 CCA Irvine Branch Tel: 1-949-975-7388 Fax: 1-949-975-7399 CCA Mexico Office Tel: 52-55-5747-5100(ext.5171) Fax: 52-55-5747-0148 CCA Canada Branch Tel: 1-905-819-5089 Fax: 1-905-819-5087 Samsung Advertising Beijing Inc. China HQ Tel: 86-10-6566-8100(ext.6800) Fax: 86-10-6566-8099 Samsung Advertising Beijing Inc. Shanghai Office Tel: 86-21-5464-4777(ext.3000) Fax: 8621-6428-0197 Cheil Communications RUS. Tel: 7-095-797-2581 Fax: 7-095-797-2433 Cheil Communications RUS. Kiev Office Tel: 380-44-490-6346~7 Fax: 380-44-490-6491 Cheil Communication Do Brasil Tel: 55-11-5644-9180 Fax: 55-11-5642-0148 CCI Hong Kong Office Tel: 852-2862-6410~2, 6415,6419~20 Fax: 852-2862-6414 Cheil Communications Europe Ltd. Tel: 44-1932-455-328 Fax: 44-1932-455-491 CCI Tokyo Office Tel: 81-3-6234-2205 Fax: 81-3-6234-2204
CCI Singapore Office Tel: 65-6833-3555 Fax: 65-6235-4717 CCI Frankfurt Office Tel: 49-6196-666-700 Fax: 49-6196-666-777 Cheil Communications India Pvt. Ltd. Tel: 91-11-5185-5570 Fax: 91-11-5185-5565 CCI Paris Office Tel: 33-1-5568-4068 Fax: 33-1-5568-4197 CCI Dubai Office Tel: 9714-228-4041 Fax: 9714-229-2257 CCI Ho Chi Minh Office Tel: 84-8821-1111 Fax: 84-8821-5651
SAMSUNG ADVANCED INSTITUTE OF TECHNOLOGY Samsung Yokohama Research Institute Tel: 81-45-510-3340 Fax: 81-45-510-3339 SAIT San Jose Office Tel: 1-408-544-5590 Fax: 1-408-544-5570 SAIT Moscow Office Tel: 7095-797-2456 Fax: 7095-797-2505 SAIT Beijing Lab Tel: 86-10-6848-1901 Fax: 86-10-6848-1902
SHILLA HOTELS & RESORTS New York Office Tel: 1-212-515-5885 Fax: 1-212-515-5881 Tokyo Office Tel: 81-3-3586-7571, 7572 Fax: 81-3-3586-7360

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