WHY HP LASERJET PRINTERS & MFPS VS. SAMSUNG? INNOVATIVE PERFORMANCE, EASY TO USE & MANAGE
Looking for fast, high-quality printers and MFPs that will keep your busy office running smoothly? Youll find there are compelling reasons to choose HP LaserJets over Samsung laser products. HP printers and MFPs typically print the first page faster than Samsung models, are easy to use and manage, and produce sharp, high-quality documents. HP has the product diversity to help you build your ideal fleet now and in the future, with a wide range of A4 and A3 printers and MFPs. With extensive experience working with corporate accounts on the global stage, HP is considered a leader in imaging and printing. In fact, HP is positioned in the Leaders Quadrant of the Gartner, Inc. Magic Quadrant for MFPs and Printers.1 Additionally, HP products incorporate the latest innovations that simplify the user experience, protect your investment with future-proofing features, and save energyall benefiting your bottom line.

Better performance

Instant-on Technology in most HP LaserJets warms up the printer from energy-saving mode in seconds, printing the first page faster than comparable Samsung models.2 The fast-heating ceramic fuser switches into action almost immediately, regardless of when the device was last used. These extra seconds can deliver significant real-world performance advantages over time, helping users get more done.

Ease-of-use innovations

HP is continually looking for ways to make our devices easier to use, with the best new technologies for our customers. For example, HP Smart Install, an industry first, lets you quickly install your printer software by simply plugging in the USB cableno CD required.3 Another innovation, HP ePrint, assigns an email address to an ePrint-enabled printer, allowing printing from any mobile device that can send email, including smartphones, netbooks, and more.4 Does the vendor offer5
Mobile printing from any device that can send email?4 38.5
Spend less time waiting for output with HP LaserJet printers and MFPs
Seconds to first page out after 1 hour in energy-saving mode2

HP Samsung

Samsung

32.5 22.5 11

Samsung ML-3471ND HP LJ Samsung HP CLJ M3035xs SCX5835FN CP3525x Samsung CLP-660ND HP LJ Ent Samsung

CM4540f CLX8540ND

Web-connected devices that support a variety of print applicationsso you can print from the web, without a PC?6 Installation without a CD on low-end models?3 Energy-saving Auto-On/Auto-Off on many devices? An all-in-one cartridge design that requires no manual cleaning for most products?

21.5 17

HP LJ P2055dn
Comprehensive fleet management and investment protection
HP dramatically simplifies printer and MFP management, so IT staff can focus on more strategic tasks. HP Web Jetadmin is the most comprehensive fleet management tool among tested competitors7 and outperforms Samsungs Syncthru WebAdmin in several key areas.5 HP can help you keep printing costs down with Color Access Control. Samsung can only control color usage by user, but HP lets you control color by user, user groups, or application.5 The HP Universal Print Driver can help slash costs associated with driver certification, management, and support tasks with features Samsungs driver doesnt offer.5 And the radical new HP Open Extensibility Platform (OXP) creates a unified environment for software solutions that run on your LaserJet MFPsproviding sound investment protection, consistency for end users, and easier management.
Can the vendors management solution5
See the printer on the network? Discover devices directly connected to PCs without requiring additional software? Configure MFP capabilities (scan, fax, digital send) without additional software? Control color access by application? Update firmware on multiple devices at once? Manage third-party software solutions?
Can the vendors Universal Print Driver5
Batch deploy drivers to multiple servers and/or clients? Configure printer lists to customize discovery? Offer driver preconfiguration? Configure print policies? Integrate with Active Directory Services Groups?
Effortless, superior print quality
HP LaserJets have built-in features for optimal print quality, like automatic color calibration and adaptive half-toning. Samsung printers do not include these capabilities and some models use jump gap technology, which leaves white gaps between colors and blurry color text.5 The HP Color LaserJet CM2320nf is the clear winner over Samsungs CLX-6220FX for superior print quality and consistency, according to a recent Buyers Lab Inc. test. When a panel of reviewers was shown a print sample from the HP and Samsung products, 90% of the reviewers felt that HPs output was professional quality suitable to send to external customers, while only 20% of the reviewers said Samsungs output was acceptable for external use (samples at top right).8

HP CLJ CM2320nf Multiple reviewers noted smooth bright colors and crisp, easy-to-read text.9 BLI samples

Less energy usage

With instant-on fusing, HP LaserJets consume far less power than Samsung counterparts.10 Many HP devices also feature HP Auto-On/Auto-Off Technology, which conserves even more energy and helps reduce your environmental impact by automatically turning devices on when you need them and off when you dont.
Typical electricity consumption for 1 year in kilowatt hours (kWh)10
Samsung CLX-6220FX Multiple reviewers noted fuzzy, difficult to read text, plus streaky and flat colors.9 HP CLJ Ent CM4540 An example of HPs adaptive half-toning, which improves the sharpness of colored text.9

82% more

90% more

100% more

266% more

146 110

HP LJ Pro P1102
HP LJ Pro CP1025 Samsung CLP-325 HP LJ M2727nf Samsung SCX 5635FN HP CLJ Samsung CM2320fxi CLX-6250FX
Samsung CLX-8540ND Samsungs devices lack this sophisticated half-toning technology. Note the jagged edges and loss of color.9

Samsung ML-1660

HP samples
Gartner, Inc., Magic Quadrant for MFPs and Printers, Federico De Silva et al, July 26, 2010. Magic Quadrant is copyrighted July 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartners analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the Leaders quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 2 Based on internal HP testing. First page out values are color pages for color devices, monochrome pages for monochrome devices. 3 Not available on all models. Installing to Macintosh systems requires a CD. 4 Requires an Internet connection to the printer. Feature works with any Internet- and email-capable device. Print times may vary. For a list of supported documents and image types, see www.hp.com/go/ePrintCenter. Some LaserJet products will require a firmware upgrade. 5 Based on the manufacturers published product specifications. 6 Requires a wireless access point and an Internet connection to the printer. Services may require registration. Availability varies by country, language and agreements, and requires a firmware upgrade. For details, see www.hp.com/go/ePrintCenter. 7 Based on the manufacturers published product specifications and HP-commissioned April 2010 Buyers Lab Inc. (BLI) testing of each vendors fleet-management utilities. 8 BLI conducted a paired comparison print quality psychometric test commissioned by HP, August 2010. Three marketing collateral pieces were printed on each device per the manufacturers recommended best settings. Unlabeled prints were presented, one pair at a time (i.e. one HP and one Samsung print) per marketing collateral piece, in a controlled viewing environment to one reviewer at a time (10 reviewers in total). Reviewers were asked to choose their preferred sample and also indicate if the samples were suitable to be sent to customers. Since the MFPs share a print engine with the single function printers, print quality is expected to be comparable on the printer only models. Note: Data regarding features and capabilities obtained from manufacturer specifications and documentation. 9 Photo images of print samples contained in this document may not reproduce accurately when printed. 10 HP results based on internal testing using ENERGY STAR Typical Electricity Consumption (TEC) methodology. Competitive data obtained from www.energystar.gov in September 2010. All data based on 115V and extended to 1 year. Actual usage/rate may vary.

Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
To learn more, visit www.hp.com
LTR version 1, February 7, 2011