Updated 4/26/2010

Sony Learn to Earn Retail Employee Personal Usage Program
Sony Electronics, Inc. is offering this Personal Usage Program to eligible employees of an authorized dealer or distributor having a current Dealer Agreement on file with Sony. Under this program, participants may purchase eligible Sony products from their place of employment and receive a rebate by mail, as set forth herein. Program Period: April 1, 2010 through March 31, 2011 Eligibility: Any person employed by an authorized dealer/distributor having a signed Dealer/Distributor Agreement. Program participants will be required to complete the associated CyberScholar training module(s) for the product(s) they wish to purchase (modules located at www.cyberscholar.com/sony). Once the module is passed, the user may purchase the Eligible Product, and request a Learn to Earn rebate by completing and sending in the Sony Learn to Earn Usage Program Official Claim Form (included in this document, and available at www.cyberscholar.com/sony/L2E.cfm), along with: o o o The original carton label cut out from the carton that includes the UPC code, model number and serial number (no photocopies of the label will be accepted) A copy of the purchase receipt, with the item and purchase price circled A printout of the module completion certificate from your CyberScholar/Sony Report Card.
Permission from participants employer is required prior to participating in the program. Participants may only receive a Learn to Earn rebate for Eligible Products their employer is authorized to resell under its current Dealer Agreement with Sony.
Limitations: Participants may receive a maximum of one rebate per product category, i.e. 1) Television product, 1) Home Audio product, 1) Home Video product, 1) Camcorder product, 1) DSC product, 1) DSLR camera product, and/or 1) DSLR Lens product during a single 12-month period, counted from the purchase date of each product. Eligible Products must be purchased from the participants employer at their employee discounted price. The products purchased under this Program are for personal use only, are not eligible for resale and must be kept in the participants possession for a period of at least 12 months from date of purchase.
Rebates/Models: Participants may receive a rebate for the specific value offered under the Learn to Earn program for the model purchased. See the Eligible Product charts on the following page(s) for more details. Eligible Product models will be available only while supplies last. Additional Terms: Any deliberate violation of the program rules listed here constitutes fraud, and may result in the Participant being prosecuted at the discretion of Sony. The Participant will also be blocked from any further rebates under the Learn to Earn program. Fraudulent submissions could result in Federal prosecution under U.S. Mail Fraud Statutes (18 USC, Sections 1341 and 1342). Offer void where taxed, prohibited or restricted by law. Offer good only a) on purchases in the fifty states of the United States and D.C. and b) to current U.S. residents only. Exception for U.S. military personnel overseas. Sony Electronics Inc. is not responsible for late, lost or misdirected mail. Claim forms postmarked more than 60 days after purchase will not be honored. Sony rebate checks are ordinarily delivered within 6-8 weeks. Rebate checks are void if not cashed within 90 days of issuance and cannot be reissued. Sony reserves the right to audit any claims by contacting the store and to nullify any claims that cannot be substantiated. All submitted claim information becomes the property of Sony. Sony is not responsible for late, lost or misdirected mail. Employees or other representatives of Sony Electronics Inc. are ineligible to participate in the Learn to Earn program. *** Sony reserves the right to modify or cancel this program at any time. *** Page 1 of 8

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 TELEVISIONS
MODEL KDL22BX300 KDL22EX308 KDL32BX300 KDL32EX308 KDL32EX400 KDL32EX500 KDL32EX700 KDL40EX400 KDL40EX500 Rebate $100.00 $100.00 $125.00 $125.00 $150.00 $200.00 $275.00 $200.00 $250.00 $250.00 $375.00 $450.00 $250.00 $300.00 $300.00 $450.00 $450.00 $550.00 $600.00 $575.00 $575.00 $725.00 $725.00 $500.00 $500.00 $650.00 $775.00 $775.00 $900.00 $900.00 Required CyberScholar Module BRAVIA BX300 Series HDTVs BRAVIA BX300 Series HDTVs BRAVIA BX300 Series HDTVs BRAVIA BX300 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA EX700 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs BRAVIA NX700 and NX800 Series HDTVs

KDL40EX501

KDL40EX700 KDL40NX700 KDL46EX400 KDL46EX500

KDL46EX501

KDL46EX700 KDL46EX701 KDL46NX700 KDL46NX800 KDL52EX700 KDL52EX701 KDL52NX800 KDL52NX801 KDL55EX500

KDL55EX501

KDL60EX500 KDL60EX700

KDL60EX701

KDL60NX800 KDL60NX801

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SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 HOME AUDIO
MODEL BDVE570 BDVE770W HTSS370 Rebate $200.00 $250.00 $125.00 Required Sony eLearning Module Sony Blu-ray Disc Home Theater Systems Sony Blu-ray Disc Home Theater Systems HT-SS370 Surround Sound System

HOME VIDEO

MODEL BDPS370 BDPS470 BDPS570 DAVZ170 DVPFX750 DVPFX950 DVPSR200P DVPSR500H Rebate $75.00 $75.00 $100.00 $75.00 $50.00 $50.00 $25.00 $25.00 Required Sony eLearning Module Sony Blu-ray Disc Players Sony Blu-ray Disc Players Sony Blu-ray Disc Players DAV-DZ170 DVD Home Theater System DVP-FX750/FX950 Portable DVD Players DVP-FX750/FX950 Portable DVD Players DVP-SR200P DVD/CD Player Sony Upscaling DVD Players

Page 3 of 8

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 CAMCORDERS
Model DCRDVD650 DCRSR68 DCRSR68/L DCRSR68/R DCRSR88 DCRSX44 DCRSX44/L DCRSX44/R DCRSX63 DCRSX83 HDRTG5V MHSCM5/V MHSPM5/L MHSPM5/P MHSPM5/V MHSPM5/W MHSPM5K/L MHSPM5K/P MHSPM5K/V MHSPM5K/W Rebate $125.00 $125.00 $125.00 $125.00 $150.00 $100.00 $100.00 $100.00 $125.00 $150.00 $225.00 $75.00 $50.00 $50.00 $50.00 $50.00 $75.00 $75.00 $75.00 $75.00 Required CyberScholar Module DCR-DVD650 DVD Handycam Camcorder DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders HDR-TG5V High Definition Camcorder MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie

Page 4 of 8

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 DIGITAL STILL CAMERAS
Model DSCHX1 DSCS2100 DSCS2100/B DSCS2100/D DSCTX1 DSCTX1/H DSCTX1/L DSCTX1/P DSCW310 DSCW310/B DSCW310/P DSCW330 DSCW330/B DSCW330/L DSCW330/R DSCW350 DSCW350/B DSCW350/L DSCW350/P DSCW370 DSCW370/G DSCW370/R DSCWX1/B Rebate $225.00 $75.00 $75.00 $75.00 $175.00 $175.00 $175.00 $175.00 $75.00 $75.00 $75.00 $75.00 $75.00 $75.00 $75.00 $100.00 $100.00 $100.00 $100.00 $125.00 $125.00 $125.00 $150.00 Required CyberScholar Module DSC-H20/HX1 Digital Still Camera DSC-S2100 Cyber-shot Digital Camera DSC-S2100 Cyber-shot Digital Camera DSC-S2100 Cyber-shot Digital Camera DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras

DSLR CAMERAS

Model DSLRA230L DSLRA230Y DSLRA330L DSLRA330L/T DSLRA330Y DSLRA380L DSLRA380Y DSLRA500 DSLRA500L DSLRA550 DSLRA550L DSLRA850 DSLRA900 Rebate $200.00 $275.00 $250.00 $250.00 $325.00 $300.00 $375.00 $325.00 $350.00 $400.00 $450.00 $825.00 $1,125.00 Required CyberScholar Module DSLR-A230/A330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A230/330/A380 DSLR Cameras DSLR-A500/A550 DSLR Cameras DSLR-A500/A550 DSLR Cameras DSLR-A500/A550 DSLR Cameras DSLR-A500/A550 DSLR Cameras DSLR-A850/A900 DSLR Cameras DSLR-A850/A900 DSLR Cameras

Page 7 of 8

SonyLearntoEarnPersonalUsageProgram

OfficialClaimForm

SonyElectronics,Inc.isofferingtheLearntoEarnPersonalUsageProgramtoeligibleemployeesofanauthorizeddealerordistributor havingacurrentDealer/DistributorAgreementonfilewithSony.Underthisprogram,eligibleparticipantsmaycompletespecified trainingmodulesonlineatwww.cyberscholar.com/sonyinordertoreceivearebatevalueoneligibleSonyproducts.Alleligible products,rebatevaluesandcorrespondingrequiredtrainingmodulescanbefoundonlineatwww.cyberscholar.com/sony.The programisvalidApril1,2010March31,2011.
COMPLETETHEBELOWCLAIMFORMANDENCLOSETHEFOLLOWING:
1.CutouttheoriginalcartonlabelthatincludestheUPCcode,modelnumberandserial# 2.Copyofpurchasereceipt,withitemandpurchasepricecircled 3.ThisOfficialClaimForm,withallitemsfilledin. 4.PrintthemodulecompletioncertificatefromyourCyberScholar/SonyReportCard.

MAILTO:

SonyLearntoEarnOffer POBox727 DownersGrove,IL605150727 Incompleteformswillberejected.
MyCyberScholarUserName(emailaddress): _____________________________________ Note:ThismustmatchtheUserName/Emailyouusetologintowww.CyberScholar.com. IhavecompletedtheCyberScholartrainingmoduleforthisproduct REQUIREDINORDERTORECEIVEAREBATE(checkboxtoconfirm),andincludeaprintedcopyofthemodulecompletion certificatefromyourCyberScholar/SonyReportCard. MYMAILING/CONTACTINFORMATION: LastName: FirstName: HomeAddress: City: ST:Zip: DaytimePhone: Email:
PURCHASEINFORMATION: ModelNumber:___________________ SerialNumber:____________________ PurchaseDate:____________________ (OnlyoneproductunitperClaimForm)
AUTHORIZATION: COMPANYLOCATIONINFORMATION(WhereIwork): _________________________________ CompanyName: ManagersPhone: MySignature* Date AddresswhereIwork: _________________________________ City: ST:Zip: MyManagerSignature Date MyManagersName: Claimformsmustbereceivedwithin60daysofthepurchasedatetoqualify.Incompleteclaimformsorformswithincomplete supportingdocumentationwillnotbeprocessedorreturned.Questions?PleasecontactL2ECustomerServiceat1.800.594.5695.

*Eligibility:Bycompletingandsigningtheaboveform,IcertifythatIam/wasemployedbyanauthorizedSonyDealerorDistributorhavingasignedDealerorDistributor Agreementatthetimeofthepurchase.IalsoagreetoalltermsandconditionsoftheSonyLearntoEarnprogram,aspostedatwww.cyberscholar.com/sony/L2E.cfm. Permissionfromparticipantsemployerisrequiredpriortoparticipatingintheprogram.ParticipantsmayonlypurchaseEligibleProductiftheiremployerisauthorizedto resellthatproductunderitscurrentSonyDealerAgreement.Requirements:ProgramparticipantswillberequiredtocompletethespecifiedCyberScholartraining module(s)fortheproduct(s)theywishtopurchase(modulesandrebatevalueslocatedatwww.cyberscholar.com/sony),priortopurchasingtheproduct.Sonyreserves therighttoauditanyclaimsbycontactingthestoreandwillnullifyanyclaimsthatcannotbesubstantiated.Limitations:Limitofonerebateperpersonperproduct categoryduringasingle12monthperiod,ascountedfromthedateofpurchaseforeachproduct.Theproductspurchasedunderthisprogramareforpersonaluseonly, arenoteligibleforresaleandmustbekeptintheparticipantspossessionforaperiodofatleast12monthsfromdateofpurchase.Anydeliberateviolationofthe programruleslistedhereconstitutesfraud,andwillresultintheParticipantbeingprosecutedatthediscretionofSony.TheParticipantwillalsobeblockedfromany furtherpurchasesundertheLearntoEarnprogram.Sonyrebatechecksareordinarilydeliveredwithin68weeksafterreceiptoftherebaterequestform.Rebate checksarevoidifnotcashedwithin90daysofissuanceandcannotbereissued.AdditionalTerms:Sonyisnotresponsibleforlate,lostormisdirectedmail.
SonyreservestherighttochangeorcanceltheLearntoEarnprogramatanytimewithoutpriornotice.

Page 8 of 8

Updated 10/20/2010
Sony Learn to Earn Retail Employee Personal Usage Program
Sony Electronics, Inc. is offering this Personal Usage Program to eligible employees of an authorized dealer or distributor having a current Dealer Agreement on file with Sony. Under this program, participants may purchase eligible Sony products from their place of employment and receive a rebate by mail, as set forth herein. Program Period: April 1, 2010 through March 31, 2011 Eligibility: Any person employed by an authorized dealer/distributor having a signed Dealer/Distributor Agreement. Program participants will be required to complete the associated CyberScholar training module(s) for the product(s) they wish to purchase (modules located at www.cyberscholar.com/sony). Once the module is passed, the user may purchase the Eligible Product, and request a Learn to Earn rebate by completing and sending in the Sony Learn to Earn Usage Program Official Claim Form (included in this document, and available at www.cyberscholar.com/sony/L2E.cfm), along with: o o The original carton label cut out from the carton that includes the UPC code, model number and serial number (no photocopies of the label will be accepted) A copy of the purchase receipt, with the item and purchase price circled
Permission from participants employer is required prior to participating in the program. Participants may only receive a Learn to Earn rebate for Eligible Products their employer is authorized to resell under its current Dealer Agreement with Sony.
Limitations: Participants may receive a maximum of one rebate per product category, i.e. 1) TV product, 1) Home Audio product, 1) Home Video product, 1) Mobile Electronics product, 1) Camcorder product, 1) DSC product, 1) DSLR camera product, 1) DSLR Lens product, 1) Dash product and/or 1) Reader Digital Book product during a single 12-month period, from the purchase date of each product. Eligible Products must be purchased from the participants employer at their employee discounted price. The products purchased under this Program are for personal use only, are not eligible for resale and must be kept in the participants possession for a period of at least 12 months from date of purchase.
Rebates/Models: Participants may receive a rebate for the specific value offered under the Learn to Earn program for the model purchased. See the Eligible Product charts on the following page(s) for more details. Eligible Product models will be available only while supplies last. Additional Terms: Any deliberate violation of the program rules listed here constitutes fraud, and may result in the Participant being prosecuted at the discretion of Sony. The Participant will also be blocked from any further rebates under the Learn to Earn program. Fraudulent submissions could result in Federal prosecution under U.S. Mail Fraud Statutes (18 USC, Sections 1341 and 1342). Offer void where taxed, prohibited or restricted by law. Offer good only a) on purchases in the fifty states of the United States and D.C. and b) to current U.S. residents only. Exception for U.S. military personnel overseas. Sony Electronics Inc. is not responsible for late, lost or misdirected mail. Claim forms postmarked more than 60 days after purchase will not be honored. Sony rebate checks are ordinarily delivered within 6-8 weeks. Rebate checks are void if not cashed within 90 days of issuance and cannot be reissued. Sony reserves the right to audit any claims by contacting the store and to nullify any claims that cannot be substantiated. All submitted claim information becomes the property of Sony. Sony is not responsible for late, lost or misdirected mail. Employees or other representatives of Sony Electronics Inc. are ineligible to participate in the Learn to Earn program. *** Sony reserves the right to modify or cancel this program at any time. *** Page 1 of 10
SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 TELEVISIONS
MODEL KDL22BX300 KDL32BX300 KDL32EX400 KDL32EX500 KDL32EX600 KDL32EX710 KDL40EX400 KDL40EX500 KDL40EX600 KDL40EX700 KDL40EX710 KDL40HX800 KDL46EX400 KDL46EX500 KDL46EX600 KDL46EX700 KDL46EX710 KDL46HX800 KDL46NX800 KDL46NX810 KDL52EX700 KDL52NX800 KDL55EX500 KDL55EX710 KDL55NX810 KDL55HX800 KDL60EX500 XBR46HX909 XBR52HX909 XBR52LX900 KDL60EX700 KDL60NX800 KDL60NX810 XBR60LX900 Rebate $80.00 $120.00 $150.00 $180.00 $230.00 $350.00 $180.00 $230.00 $310.00 $180.00 $460.00 $540.00 $230.00 $290.00 $390.00 $220.00 $560.00 $690.00 $300.00 $980.00 $260.00 $350.00 $490.00 $840.00 $1,230.00 $870.00 $640.00 $900.00 $1,020.00 $1,020.00 $350.00 $900.00 $1,650.00 $1,280.00 Required CyberScholar Module BRAVIA BX300 Series HDTVs BRAVIA BX300 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA HX800 and HX909 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA HX800 and HX909 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA HX800 and HX909 Series HDTVs BRAVIA EX400 and EX500 Series HDTVs BRAVIA HX800 and HX909 Series HDTVs BRAVIA HX800 and HX909 Series HDTVs BRAVIA LX900 Series HDTVs BRAVIA EX600 and EX700 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA NX711 and NX810 Series HDTVs BRAVIA LX900 Series HDTVs

Page 2 of 10

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 HOME AUDIO
MODEL BDVE570 BDVE770W HTCT150 HTCT350 HTSS370 Rebate $150.00 $170.00 $80.00 $110.00 $90.00 Required CyberScholar Module Sony Blu-ray Disc Home Theater Systems Sony Blu-ray Disc Home Theater Systems HT-CT150/CT350 3D Sound Bar Systems HT-CT150/CT350 3D Sound Bar Systems HT-SS370 Surround Sound System

HOME VIDEO

MODEL BDPS370 BDPS470 BDPS570 DAVZ170 DVPFX750 DVPFX950 DVPSR200P DVPSR500H Rebate $50.00 $60.00 $70.00 $70.00 $30.00 $40.00 $20.00 $20.00 Required CyberScholar Module Sony Blu-ray Disc Players Sony Blu-ray Disc Players Sony Blu-ray Disc Players DAV-DZ170 DVD Home Theater System DVP-FX750/FX950 Portable DVD Players DVP-FX750/FX950 Portable DVD Players DVP-SR200P DVD/CD Player Sony Upscaling DVD Players

Page 3 of 10

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 CAMCORDERS
Model DCRDVD650 DCRSR68 DCRSR68/L DCRSR68/R DCRSR88 DCRSX44 DCRSX44/L DCRSX44/R DCRSX63 DCRSX83 HDRCX110 HDRCX110R HDRCX110L HDRCX150 HDRCX150R HDRCX300 HDRCX350V HDRCX550V HDRXR150 HDRXR350V HDRXR550V HDRTG5V MHSCM5/V MHSPM5/L MHSPM5/P MHSPM5/V MHSPM5/W MHSPM5K/L MHSPM5K/P MHSPM5K/V MHSPM5K/W MHSTS20/S MHSTS20/B MHSTS10/S MHSTS10/B NEXVG10 Rebate $110.00 $120.00 $120.00 $120.00 $130.00 $100.00 $100.00 $100.00 $110.00 $130.00 $150.00 $150.00 $150.00 $170.00 $170.00 $240.00 $230.00 $300.00 $180.00 $250.00 $350.00 $250.00 $60.00 $50.00 $50.00 $50.00 $50.00 $60.00 $60.00 $60.00 $60.00 $60.00 $60.00 $60.00 $60.00 $670.00 Required CyberScholar Module DCR-DVD650 DVD Handycam Camcorder DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SR68/SR88 HDD Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders DCR-SX44/SX63/SX83 Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders HD Flash Memory Camcorders XR Series HD HDD Camcorders XR Series HD HDD Camcorders XR Series HD HDD Camcorders HDR-TG5V High Definition Camcorder MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie MHS-PM5 and MHS-CM5 bloggie Bloggie Touch Cameras Bloggie Touch Cameras Bloggie Touch Cameras Bloggie Touch Cameras NEX-VG10 Handycam Camcorder

Page 4 of 10

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 DIGITAL STILL CAMERAS

Model DSCH55 DSCH55/B DSCHX1 DSCHX5V/B DSCS2100 DSCS2100/B DSCS2100/D DSCTX1 DSCTX1/H DSCTX1/L DSCTX1/P DSCT99 DSCT99/B DSCT99/P DSCT99/G DSCT99/V DSCTX5 DSCTX5/B DSCTX5/R DSCTX5/P DSCTX5/G DSCTX7 DSCTX7/R DSCTX7/L DSCTX9/H DSCTX9/R DSCW310 DSCW310/B DSCW310/P DSCW330 DSCW330/B DSCW330/L DSCW330/R DSCW350 DSCW350/B DSCW350/L DSCW350/P DSCW370 DSCW370/G DSCW370/R DSCWX1/B DSCWX5 DSCWX5/B Rebate $90.00 $90.00 $130.00 $120.00 $50.00 $50.00 $50.00 $110.00 $110.00 $110.00 $110.00 $90.00 $90.00 $90.00 $90.00 $90.00 $110.00 $110.00 $110.00 $110.00 $110.00 $130.00 $130.00 $130.00 $130.00 $130.00 $60.00 $60.00 $60.00 $70.00 $70.00 $70.00 $70.00 $70.00 $70.00 $70.00 $70.00 $80.00 $80.00 $80.00 $100.00 $110.00 $110.00 Required CyberScholar Module H Series Cyber-shot Digital Still Cameras H Series Cyber-shot Digital Still Cameras H Series Cyber-shot Digital Still Cameras H Series Cyber-shot Digital Still Cameras DSC-S2100 Cyber-shot Digital Camera DSC-S2100 Cyber-shot Digital Camera DSC-S2100 Cyber-shot Digital Camera DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras DSC-TX1/WX1 Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-T99/TX5/TX7 Cyber-shot Digital Still Cameras DSC-TX9/WX5 Cyber-shot Digital Still Cameras DSC-TX9/WX5 Cyber-shot Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras W Series Digital Still Cameras DSC-TX9/WX5 Cyber-shot Digital Still Cameras DSC-TX9/WX5 Cyber-shot Digital Still Cameras Page 5 of 10

Page 7 of 10

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011 READER DIGITAL BOOKS
Model PRS350SC PRS350PC PRS650BC PRS650RC PRS900BCKIT Rebate $90.00 $90.00 $110.00 $110.00 $200.00 Required CyberScholar Module PRS-350/650 Reader Digital Books PRS-350/650 Reader Digital Books PRS-350/650 Reader Digital Books PRS-350/650 Reader Digital Books PRS-900 Reader Daily Edition Device
DASH Personal Internet Viewer
Model HID-C10 Rebate $30.00 Required CyberScholar Module dash Personal Internet Viewer

Page 8 of 10

SONY LEARN TO EARN PROGRAM REBATE LIST For Program Period: April 1, 2010 March 31, 2011

Mobile Electronics

Model DSX-S100 DSX-S200X DSX-S300BTX Rebate $40.00 $50.00 $70.00 Required CyberScholar Module DSX Series Digital Media Receivers DSX Series Digital Media Receivers DSX Series Digital Media Receivers

Page 9 of 10

SonyLearntoEarnPersonalUsageProgram

OfficialClaimForm

SonyElectronics,Inc.isofferingtheLearntoEarnPersonalUsageProgramtoeligibleemployeesofanauthorizeddealerordistributor havingacurrentDealer/DistributorAgreementonfilewithSony.Underthisprogram,eligibleparticipantsmaycompletespecified trainingmodulesonlineatwww.cyberscholar.com/sonyinordertoreceivearebatevalueoneligibleSonyproducts.Alleligible products,rebatevaluesandcorrespondingrequiredtrainingmodulescanbefoundonlineatwww.cyberscholar.com/sony.Theprogram isvalidApril1,2010March31,2011.
COMPLETETHEBELOWCLAIMFORMANDENCLOSETHEFOLLOWING:
1.CutouttheoriginalcartonlabelthatincludestheUPCcode,modelnumberandserial# 2.Copyofpurchasereceipt,withitemandpurchasepricecircled 3.ThisOfficialClaimForm,withallitemsfilledin.

MAILTO:

SonyLearntoEarnOffer POBox727 DownersGrove,IL605150727 Incompleteformswillberejected.
My13digitCyberScholarUserID#: _____________________________________ TofindyourCyberScholarUserID#,loginatwww.cyberscholar.com/sonyandclickUpdateProfileattheupperleftcorner.Your uniquenumberwillbelocatedontherightsideofyourprofile.
IhavecompletedtheCyberScholartrainingmoduleforthisproduct
REQUIREDINORDERTORECEIVEAREBATE(checkboxtoconfirm). MYMAILING/CONTACTINFORMATION: LastName: FirstName: HomeAddress: City: ST:Zip: Email: DaytimePhone: AUTHORIZATION: COMPANYLOCATIONINFORMATION(WhereIwork): _________________________________ CompanyName: ManagersPhone: MySignature* Date AddresswhereIwork: _________________________________ City: ST:Zip: MyManagerSignature Date MyManagersName: Claimformsmustbereceivedwithin60daysofthepurchasedatetoqualify.Incompleteclaimformsorformswithincomplete supportingdocumentationwillnotbeprocessedorreturned.Questions?PleasecontactL2ECustomerServiceat1.800.594.5695.
*Eligibility:Bycompletingandsigningtheaboveform,IcertifythatIam/wasemployedbyanauthorizedSonyDealerorDistributorhavingasignedDealerorDistributor Agreementatthetimeofthepurchase.IalsoagreetoalltermsandconditionsoftheSonyLearntoEarnprogram,aspostedatwww.cyberscholar.com/sony/L2E.cfm. Permissionfromparticipantsemployerisrequiredpriortoparticipatingintheprogram.ParticipantsmayonlypurchaseEligibleProductiftheiremployerisauthorizedto resellthatproductunderitscurrentSonyDealerAgreement.Requirements:ProgramparticipantswillberequiredtocompletethespecifiedCyberScholartraining module(s)fortheproduct(s)theywishtopurchase(modulesandrebatevalueslocatedatwww.cyberscholar.com/sony),priortopurchasingtheproduct.Sonyreserves therighttoauditanyclaimsbycontactingthestoreandwillnullifyanyclaimsthatcannotbesubstantiated.Limitations:Limitofonerebateperpersonperproduct categoryduringasingle12monthperiod,ascountedfromthedateofpurchaseforeachproduct.Theproductspurchasedunderthisprogramareforpersonaluseonly, arenoteligibleforresaleandmustbekeptintheparticipantspossessionforaperiodofatleast12monthsfromdateofpurchase.Anydeliberateviolationofthe programruleslistedhereconstitutesfraud,andwillresultintheParticipantbeingprosecutedatthediscretionofSony.TheParticipantwillalsobeblockedfromany furtherpurchasesundertheLearntoEarnprogram.Sonyrebatechecksareordinarilydeliveredwithin68weeksafterreceiptoftherebaterequestform.Rebate checksarevoidifnotcashedwithin90daysofissuanceandcannotbereissued.AdditionalTerms:Sonyisnotresponsibleforlate,lostormisdirectedmail.

PURCHASEINFORMATION: ModelNumber:___________________ SerialNumber:____________________ PurchaseDate:____________________ (OnlyoneproductunitperClaimForm)
SonyreservestherighttochangeorcanceltheLearntoEarnprogramatanytimewithoutpriornotice.

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