4-094-128-02 (1)

KV-25DA65

2003 Sony Corporation

.... 4... 6. 8.. 8.. 9... 10

. 13. 14.. 16

... 19... 21... 23... 24

... 25

... 26. 28.. 29.. 29.. 31

.. 35... 37

DVD BS 110 CS CS 2

... 39.. 40.. 41

PS one

... 43. 44... 44

... 45

.. 49... 49.... 50... 51

/Identifying parts and controls.. 52

... 54.... 55

SU-FV25 (A) SU-FV25

SU-FV25

BLT-R10
* Y/CB/CR RGB AV AV Y/CB/CR 1 D AV 2 D RGB AV

WOW WOW

TruSurround TruSurround

WOW TruSurround

BS 110 CS

DVD 16 9

V/v V/v V/v V/v

BS 110 CS DVD

2~5 1,6

BS 110 CS ID-1/S9

D1 D2 D3 D4 S1 ID-1
D VMC-DD20CV S YC-810SCV VMC-810SCV

1 / 3 2

1*1 2*1 3*D 2 D

DVD 110 CS

135 44

AV RGB AV Y/CB/CR

*1 S1 S 2 S 3

1 DVD

DVD/VTR

52 14* 16 29*

Samsung

DVD/VTR / 1 2

2 PS one

DVD DVD

AV RGB Y/CB/CR
2 AV RGB AV Y Cb/Pb Cr/Pr AV Y/CB/CR RGB

AV PS one AV RGB

AV RGB Y/CB/CR

Y/CB/CR

V/v V/v

AV Y/CB/CR

1 2,8 3~7

RGB AV

2~6 1,7

VHF/UHF

126 32

EAC-315

VHF/UHF VHF UHF

EAC-230 250

VHF/UHF EAC-35B
EAC-230 3C-2V EAC-250 5C-2V

VHF UHF

EAC315

EAC-68

3~5 2,6

/ / VHF/UHF

131 32

4 / / 3

C13 C35

V/v V/v V/v

V/v V/v V/v V/v V/v V/v V/v

UHF 10

1 V/v 2 V/v CATV 3 4

/ ID-1

VMC-AVM250 2

Y/CB/CR

D1 BS 110 CS

4 VHF/UHF 126 27

VHF/UHF 1* 3 AV Y/CB/CR AV

YC-810S S S

DVD 1 D 2 D
S YC-810S D VMC-DD20 D S VMCDP20CV DVD S

DVD 1 3

BS 110 CS BS 110 CS 110 CS CS BS 110 CS

S YC-810S

EAC315 D VMCDD20CV S D RK-C310
VHF/UHF VHF/UHF S S S YC-810S BS BS IF

DCS D1 BS

BS 110 CS 1 D 2 D

BS 110 CS 4 3

CS CS CS

110 CS

D VMCDD20CV S D RK-C310
VHF/UHF VHF/UHF S S CS CS IF

YC-810S S

CS 1 D
S S YC-810S CS S YC-810S CS S
VHF/UHF VHF/UHF S YC-810S

RGB Y/CB/CR

2 VMC-AVM250 RGB Y Cb/Pb Cr/Pr AV AV AV RGB Y/CB/CR 2

AV DVD

AV AV VMC-AVM250

PHS 10:00 18:00

0570-000-929. 03-3475-7444

2 PS one AV RGB Y/CB/CR

RK-C310

RM-J256

119 19

/ AV 2 PS one

Y/CB/CR

D1 ID-1/S3

10 11

TEL. TEL.

This television is designed for use in Japan only and cannot be used in any other country.

16 122W *2 127kWh/ *

NTSC VHF UHF CATV C13 C35 *1 *1 FD 47.8 35.8 59.7cm 5 9cm 2 3W 2 JEITA AV VHF/UHF 75 F / 2 SDIN Y 1Vp-p 75 C 0.286Vp-p 75 1Vp-p 500mVrms 47k D1 Y 1Vp-p 0.3V CB/CR 350mVp-p 500mVrms 47k AV 12 1Vp-p 500mVrms 4.7k 100% 1 SU-FV25*3 MDR-AV305*3 AV VMC-AVM250*51.7 46.5cm 36.5kg AC100V 50/60Hz RM-J2
JIS C 61000-3-20A WOW TruSurround Inc. WOW TruSurround 4482866 BBE BBE BBE

JIS C 61000-3-2 3-2

SRS Labs, SRS Labs, Inc. USP4638258 BBE Sound, Inc.
D BS 110 CS BS 110 CS 1 D 525 D1 D2 480p D3 480p 110 D4 480p 720p i CD 110 CS BS 110 CS ID-1 ID-1 ID BS ID-1 NTSC HDTV 30 CD CS TV CS CS CS SECAM S1 S S1 C S1 SS1 S1 TV 110 BS BS CS BS National Television System Committee 1954 PAL D1 525i 480i 525i 480i 525p

525 262.1 262.5 1

BS 1/60

525 480

CATV 110 CS N-SAT-110
525i 480i 525p 1125i 1080i 525i 480i 525p 1125i 1080i 750p p

5V 16 9

Identifying parts and controls

/TV Front Panel

Power switch page 7
Power indicator Remote Control sensor
Standby/Off Timer indicator pages 7, 45

Headphones jack

Multi AV input (Video Game) jack page 43
Input Select button Channel +/ buttons page 7 page 13
Game select button page 16
Game/Video 2 input jacks page 44 (S1-Video jack, Video jack, Audio-L jack, Audio-R jack)

Volume +/ buttons page 7

/Remote Control

Display button page 6

Audio mode (Bilingual) button page 23

Mute button page 6

Brightness Mode button page 8 Surround button page 8
Power Saving button page 9

Off Timer button page 24

DVD/VTR 114
DVD/VTR Operation buttons page 14
Menu/V/v/Enter buttons page 11
Game Select button page 16

Channel Number buttons page 7
Input Select button page 13

Component button page 13

Channel +/ buttons page 7

120 120

Y/CB/CR RGB 118

130 33

131 34

111 37

.. 33... 8.. 26.. 24.. 21... 29... 31.. 33
.. 52.. 19.. 28.. 31.. 16 44.. 18.. 10.. 13
.. 33.. 32... 21... 19.. 41 CS. 26 VHF/UHF. 16 44
.. 43 AV CATV... 31.. D.. 26 VHF/UHF. 29 VHF/UHF
.. 23.. 13... 8.. 45... 23.. 6.. 9.. 44. 35... 37.. 13... 25

2 / PS one /

. 17 43

CS VHF/UHF

. 41. 26

.. 44.. 37.. 54

. 40.. 39

.. 53.. 25

... 33.. 29.. 9

2001 4

Printed in Malaysia

with the year ended March 2001. Sony aims to continue to raise output efficiency through the more efficient operation of existing facilities. Other ongoing efforts to prevent global warming include reductions in greenhouse gas emissions from production processes and the increased use of renewable energy through the purchase of power under the Green Power Certification System in Japan (pp.60-62). Sony has achieved significant reductions in total waste generation through revision of various internal processes (pp.63-64). Use of chemical substances is also on the decline, with reductions in the use of Class 2 and Class 3 substances. Use of Class 4 substances rose in the year ended March 2003 due to changes in data-gathering methods. Finally, Sony revised the environmental risk management guideline to prevent the occurrence of on-site environmental incidents (pp.65-66).

Environmental Management

The year ended March 2003 involved a revision of Sony Group rules on environmental management, including adjustments to the Green Management 2005 (pp.43-44). Each region organizes its own green procurement program, such as extending the purchase information system to cover green procurement activities with non-production materials such as office supplies as well as production materials. A total of nine pre-construction site assessments at locations in Japan, China, Thailand and Malaysia were carried out in accordance with the Environmental Guideline, Construction Edition, which ensure that all environmental considerations have been taken into account prior to site development. Meanwhile, June 2002 was designated as Environment Month within the Sony Group. Many different events took place at Sony sites to raise environmental awareness among employees, to promote relations with local communities, and to undertake specific
This Walkman makes use of vegetable-based plastic.
conservation projects (p.46). Sony is actively disclosing information on its various environmental activities through channels such as the Internet and social & environmental reports. In addition, the Sony Eco Plaza (p.18) is a permanent exhibition about the environment.
Environment Month exhibition at Sony EMCS Corporation, Nagano TEC
Environmentally Conscious Business Activities
Total CO2 emissions related to business activities at Sony manufacturing sites and offices amounted to approximately 2,214 thousand tons in the year ended March 2003. Starting operation at semiconductor plant in the year ended March 2002 relative to the previous year was one source of higher emissions. Per unit of sales, emissions were flat compared
Environmentally Responsible Management

*1 Please see pp. 75-77 for more details on the independent verification process and results provided by PwC.

Environmental Education

Education is one of the three driving forces in the Sony Environmental Vision. Sony regards a comprehensive in-house environmental education program as the first step towards promoting conservation of the environment. The year ended March 2003 saw the introduction of educational programs designed to promote environmental activities as part of core business functions and to encourage individual employees to act voluntarily on environment conservation activities.
Applying Environmental Education to Work
Training courses tailored to specific work functions supplement existing ISO 14001-based environmental training for all Sony staff. Separately, in the year ended March 2003, Sony introduced more advanced environmental education programs that target different activities and types of participant. Employees are free to attend these programs, which aim to teach staff how to reduce environmental impact in their daily work and to encourage voluntary participation in environmental management activities. Sony supplies employees with environment-related information on a continuous basis. These media include inhouse publications, such as the Sony Environmental Update environmental newsletter and internal Sony websites, as well as the in-house Sony Times corporate newsletter, Scope video broadcasts, and a variety of local newsletters published in overseas locations. In the year ended March 2003, Sony also organized a number of in-house conferences to share information on topics such as product-related environmental issues and lead-free solder.
Sony Group Environment Month Initiated
The year ended March 2003 marked the launch of Sony Group Environment Month on a worldwide basis. Throughout the Group, one month was dedicated to various environment-related activities designed to raise environmental awareness among employees. In-house events conducted during this month included award ceremonies to mark exceptional environment-related achievements and lectures given by outside experts. Events designed to secure the cooperation of people outside the company in reducing environmental impact were also held, such as community environmental conservation programs and award ceremonies for business partners. Participants at the in-house Product Environmental Conference held during Environment Month ranged from product design engineers and production personnel to staff from support departments and sales, together with various people from around Japan and the rest of the world. The meeting encouraged lively debates on topics such as the construction of a system to manage chemical substances contained in products.

During production Energy conservation Resource conservation etc. During use Reducing power usage while operating Reducing power usage while on standby etc. During disposal or when recycling Making recycling easy Chemical compounds etc. Verified during product planning and design stages
Component manufacture Product assembly LCA tools for evaluating environmental impact during product life cycle
Introduction of Life Cycle Assessment (LCA)
LCA methodology provides a way of making an objective, quantitative evaluation of the environmental impact of a product over its entire life cycle. This approach spans parts production, final manufacture, transport, operation, disposal, and recycling. Practical LCA tools have been developed internally for use at each Sony product design department to help create products with minimal environmental impact. These tools estimate the total life cycle CO2 emissions of products based on input data such as product characteristics, composition and logistics details. During the year ended March 2003, LCA analytical tools were introduced across the whole of Sony for the quantitative analysis of product environmental impact. As the diagrams on the right illustrate, the stage at which environmental impact occurs varies from product to product. As a means of reducing environmental impact more efficiently, greater emphasis is being given to scrutinizing processes that have enormous impacts. Future plans also call for the extension of LCA-based design processes to more categories of Sony products.
Product assembly Manufacture of components 77% 19% Disposal and recycling Operation 1% Transport 2%
Transport Operation Standby Disposal and recycling
CO2 Emissions During the Life Cycle Stages of Various Sony Products
Manufacture of components 17% Assembly and transport activities Operation 82% 1%
In the case of a 32-inch digital television*1
In the case of an MD Walkman
*1 Created with a built-in display.
Shift to Lead-Free Solder
Solder is an indispensable component of many Sony products since it is used to connect numerous electronic parts together. Yet the lead used in soldering materials may cause serious environmental damage if products are improperly disposed. Sony continues to make good progress in utilization enhancement of lead-free solder.
Promotion of Lead-Free Solder in Parts and Manufacturing Processes
The solder used at Sony falls into two main varieties: solder used during manufacturing processes to join parts and circuit boards; and solder that is coated to joins on the various parts (to allow parts to be joined together by the application of heat). Sony aims to convert both types of solder to lead-free varieties by March 31, 2005, for the elimination of lead from all soldering materials used in Sony products. Steady progress is being made

Management of Chemical Substances in Products
In October 2001, Dutch authorities determined that the level of cadmium was above the limit allowed under Dutch regulations for Sonys PS one game consoles. To prevent any recurrence of similar problems involving the use of chemical substances in products, Sony has revised its policies and rules that govern such matters. A management system has also been put in place across the entire company.
Chemical Substances in Products: Three Core Principles
The cadmium contamination issue in 2001 generated a wide range of corrective and preventative measures within Sony. Related spending and losses have totaled approximately 10 billion by March 31, 2003. Besides replacement of the parts with excessive cadmium levels, Sony invested in measurement devices to prevent a recurrence of any problems involving levels of chemical substances in products. The company also revised internal rules and established the Green Partner Environmental Quality Approval Program to be implemented by all companies as well as manufacturing sites. Three core principles now guide the management of chemical substances in products across the whole of Sony. The system is structured so that chemical substances are
managed in line with these three core principles, all the way from upstream materials sourcing through product design to final QC/QA processes that involve the application of measurement rules defined for individual parts.
Management of Chemical Substances in Products: Three Aspects of Principle Application
Upstream management of materials sourcing
Green Partner Environmental Quality Approval Program OEM Green Partner Environmental Quality Approval Program
Management of product design and QC/QA processes
Multiple inspections of parts are conducted at the stages of delivery, manufacture and shipment, based on defined measurement rules.
Application of measurement rules
Management is based on actual measurement data using internal standards that are common to Sony and to any parts suppliers.
Flow chart for management of chemical substances in products

Raw materials supplier

Measurement taken

Component supplier

Component inspection
Manufacturing (mass production)

Shipment

In February 2002, Sony launched the NW-MS70D network Walkman, which has an internal memory capacity equivalent to approximately 11 CDs of music*1. This Walkman model is compatible with DUO Memory Stick miniature IC recording media. It is not just its dimensions (36.4 x 48.5 x 18 mm) that are small: this new Walkman uses an LSI-chip called the Virtual Mobile Engine based on newly developed semiconductor technology that minimizes power consumption. The product consumes significantly less power, and has a maximum continuous playback time of 33 hours*2.

NW-MS70D Network Walkman

Environmentally Conscious Digital Still Camera
The casings of nearly all of Sonys digital still camera models are now free of halogenated flame-retardant materials. The surfaces of the cardboard in the packaging cartons use 100% recycled paper sourced from magazine papers, and are printed using vegetable oil-based inks containing no VOC. Rechargeable long-life AA batteries are included with the Cybershot DSC-P72, enabling users to enjoy capturing their favorite moments again and again.
DSC-P72 digital still camera

Repeated-Use Products

Sony has been using a special Re! advertising campaign to promote the use of rechargeable long-life nickel metal hydride (Ni-MH) batteries in place of dry-cell batteries. These Ni-MH batteries can be charged approximately 500 times*3, and also last roughly twice as long as conventional alkaline batteries. It takes approximately 130 minutes*4 to charge two of these batteries (size AA). Overall, they provide an alternative with extremely low environmental impact. Another repeated-use technology is the FeliCa contactless IC card. Designed with built-in high-security features, FeliCa IC cards permit the rapid exchange of data, and are highly reusable since data can be easily replaced or updated. The surface of these cards is made from PET which gives less environmental impact even if the cards are incinerated. FeliCa technology has been adopted not only for the Suica commuter pass / stored fare card of East Japan Railway Company, but also in other fields such as the prepaid electric money service Edy, employee, and membership identification.

Suica and Sony ID cards both use FeliCa technology. The Re! advertising campaign
*1 Assuming 60 minutes of music per CD, recorded in ATRAC3 plus mode at 48 kbps. *2 Playback time in ATRAC3 mode; playback time in ATRAC3 plus mode is approximately 28 hours. *3 Based on charging and de-charging conditions specified in JIS C(4.4.1). *4 Performance varies depending on actual usage conditions.
Major Environmentally Conscious Products
Product name Model code no. Lead-free Halogenated Packaging solder flame retardant materials

Video projector

VPL-HS10

LCD television

ALV-15F1
Standby power consumption: 0.9W Power-saving mode available
Color LCD computer monitor

SDM-P232W

Eco-mode button equipped Eco-mode power consumption: 80% of normal operation
VHS videocassette recorder Digital camcorder CD/DVD player Component stereo hi-fi system Net MD deck Car audio system (FM/AM/CD player) MD Walkman CD Walkman
SLV-NX31 DCR-TRV22K DVP-NS730P
Standby power consumption: 0.1W

CMT-J500

Standby power consumption: less than 1W

MDS-JE780

CDX-L410

MZ-E10

Standby power consumption: less than 0.1W

D-EJ2000

Standby power consumption: less than 0.1W No PVC used in headphones and remote control cord (included)

TV/FM/AM radio

ICF-R533V
Standby power consumption: 0.3W No PVC used in ear receiver cord (included)

Notebook PC

PCG-R505W/PD
Personal entertainment organizer Mobile phone

PEG-T650C

A1301S

ERS-311

Lead-free solder
Used in over 80% of soldering

Packaging materials

Environmentally conscious items used (e.g. recycled paper shock-absorbing materials)
Halogenated flame retardant
Not used in over 80% of printed wiring boards

Vegetable-Based Plastic

Vegetable-based plastics are derived from vegetable starches. Sony has developed technology for its use in packaging and product casing applications. Use of such vegetable-based plastics can help to reduce CO2 emission volumes because the vegetable materials are more renewable and contribute to the conservation of resources derived from fossil fuel.
Benefits of Vegetable-Based Plastics
Vegetable-based plastics are more environmentally conscious than conventional plastics made from petrochemicals for a number of reasons, summarized below: Consumption of non-renewable oil-derived resources is reduced. Plant starches can be cropped annually; also, since these raw materials are a result of photosynthesis, their production itself helps to absorb atmospheric CO2. The plastics can also be broken down at composting facilities used in manure production. Expectations are high for a chemical recycle that may prove able to recycle the plastic to lactic acid.

Main Pillars of Principles for the Implementation of the EU WEEE Directive
To implement the principle of individual producers responsibility established by the WEEE Directive. To establish National Registers that record companies placing products on the EU market and their levels of responsibility. To develop guidelines on financing for future waste. The creation of a common logistics interface to ensure that competitive take-back schemes can operate.
Recycling Activities in the United States
Sony Electronics Inc. operates a program in the United States, which it refers to as Shared Responsibility. Under this program, which aims to promote recycling by reducing the burden placed on consumers and local governments, Sony pays for the recycling of all ownbranded products that are brought to designated collection points or to special collection events. In 2002, Sony supported over 100 collection events in 16 states, including California, Connecticut and Pennsylvania, which resulted in collection and recycling of a total of approximately 85 tons of Sony products. As part of the Shared Responsibility program, Sony has also solely continued to support a recycling initiative in Minnesota following the completion of a demonstration project for electronics recycling in the state. Such support has helped to maintain a network of permanent collection points since 1998. Sony has also played a pioneering role in the eCycling program undertaken by the U.S. Environmental Protection Agency (EPA) in the Mid-Atlantic region*1 (designated as Region 3 by the EPA). As an active partner in the Plug-In to eCycling program, a new initiative by the EPA to apply the eCycling program nationwide. Sony is cooperating with local governments, retailers, recyclers and consumers to raise awareness of this program. Other Sony recycling initiatives in the United States include efforts to expand secondary markets for recycled materials by developing televisions and packing materials for VAIO computers that use 100% recycled plastics.
Products gathered at a post-use product collection event
Plug-In to eCycling program http://www.epa.gov/epaoswer/osw/conserve/plugin/ eCycling program http://www.epa.gov/reg3wcmd/eCycling.htm Sony programs in Minnesota http://www.moea.state.mn.us/plugin/sonyevents.cfm

Total Greenhouse Gas Emissions From Semiconductor Production
(CO2 equivalents, indexed at fiscal 1995 = 100)

138 111

(Target) 98
: CF4 : C2F6 : C3F8 : C4F8

: CHF3 : SF6 : NF3

consumers, irrespective of the relative locations of power producer and consumer, by providing purchasers with certification of power generation from renewable energy sources. Using this system, Hall Network Inc., an affiliate of Sony Music Entertainment (Japan) Inc., has successfully sourced all the electric power used for its Zepp venues located in major cities in Japan from renewable sources. Thus all the concerts and other events held at Zepp venues are controlled by Green Power. As of the end of fiscal 2002, the total effect of the use of renewable energy sources around the Sony Group was equivalent to an annual reduction in CO2 emissions of
Promotion of Use of Renewable Energy
One method of promoting reductions in CO2 emissions that the Sony Group has adopted is the greater use of renewable energy sources. Examples of this approach include the introduction of solar power generation systems and the Green Power Certification System, which promotes the greater use of environmentally conscious power sources. Sony has also begun purchasing electric power derived from renewable sources by means of similar third-party verification schemes in Germany and the Netherlands. The Green Power Certification System promotes the use of wind-generated electricity in Japan by large-scale
approximately 6,900 tons.
Annual reduction in CO2 emissions (ton-CO2)

Sites/companies involved

Year program initiated
<Green Power Certification>
Sony Corp. Sony Tower Sendai Technology Center, Sony Corp. Hall Network Inc. (Zepp) SME TV Inc. (Viewsic) Sony International (Europe) GmbH Stuttgart Technology Center Sony Logistics Europe B.V.
<Solar power generation>
September 2001 September 2001 January 2003 January 2003 April 2003 January 2003 January 2003 February 2000

1,300 2,000 1,6,900

Sony Chemicals Corporation, Kanuma Site Total:
For more information about the Green Power Certification System, please visit the website of Japan Natural Energy Co., Ltd. http://www.natural-e.co.jp/index-e.html
Resource Conservation at Sites
Sony sites are actively pursuing ways of making the most effective use of resources while also reducing the generation of waste. The goal is to promote these types of resource recycling to achieve zero landfill waste, thus minimizing the amounts of waste sent to landfills for disposal.
Green Management 2005 Targets for Resource Conservation at Business Sites
Target Reduce total waste generated at sites by 30% per sales unit. Waste reuse/recycle rate of 95% or higher. Base Fiscal Year 2000 Target Fiscal Year 2005 Progress in Fiscal 2002 Total waste came to 224,000 tons, about 58,000 tons less than fiscal 2001, representing an approximate decline of 22% per sales unit. The collective waste reuse/recycle rate for all Sony sites was 83%. 39 out of 87 manufacturing sites achieved waste reuse/recycle rates of 95% or higher. Fiscal 2002 water use was about 26.4 million m3, a reduction of roughly 2.3 million m3. This represents a decline of approximately 10% per sales unit.

Reduce the volume of water purchased or drawn from groundwater by 20% per sales unit.
Total Waste Generated at Business Sites (Unit: 1,000 tons)

(Target)

Total Water Used at Business Sites ( Unit: million m3)
: Volume of waste disposed
: Volume recycled : Waste generated per sales unit (fiscal 2000 = 100)
: Japan : Americas : Europe : Asia : China : Water consumption per sales unit (Fiscal 2000 = 100)
Total waste generated by Sony sites worldwide amounted to approximately 224,000 tons in the year ended March, 2003. This figure represented a reduction in waste generated by 22% per sales unit relative to the year ended March, 2001. Waste reduction achieved at semiconductor plants and consolidation of plants in Asia were the main contributors to the relative reduction in total waste generated. Total waste sent to landfills for final disposal amounted to approximately 37,000 tons in the year ended March, 2003, producing a recycling ratio of 83.4%. As of mid-2003, a total of 39 Sony manufacturing sites had achieved recycling ratios in excess of 95%. Total water consumption in the year ended March, 2003, amounted to approximately 26.4 million m3. This represented a reduction of 2.3 million m3 relative to the year ended March, 2001. Although the most recent years data represented a larger population of Sony sites, the increases in water consumption due to this broader scope were more than outweighed by reductions in water consumption achieved at semiconductor and CRT manufacturing sites.
Waste Reductions in CRT Production
Through the development of recycling technology and use of alternatives, American Video Glass Company, a U.S.based Sony affiliate, has achieved significant reductions in the amounts of lead used and produced as waste in the production of glass for cathode-ray tubes (CRTs). During 1999 to 2000, the company achieved a total reduction in lead used in glass production of approximately 1,800 tons, despite a concurrent increase in CRT production volumes of 20%. The amount of waste containing lead was also reduced by over 95%. These efforts generated a total of over $500,000 in cost savings from reduced purchases of materials and lower waste processing costs. The success of this resource conservation program was recognized in October 2002 with an award from the U.S. Environmental Protection Agency.
Recycling of Waste Plastics
Sony Tochigi Corporation has developed technology for recycling waste polycarbonate resin generated during the production of disk substrates. In a pelletized form, this resin can be reused as a material for the outer casings of MDs. Through careful control of the plasticity of the material (which determines the degree of shock resistance) and improvements in the molds used, the company was able to boost the proportion of resin in the collected waste as high as 90%, compared with a previous normal value of 20%. In the year ended March 2003, approximately 95% of the polycarbonate resin produced as waste in production processes was recycled.

Management of Chemical Substances Used at Business Sites
The Sony Group has developed a common management approach targeted at chemicals used at sites whose use is either controlled by legislation, are designated as having a potentially harmful broad effect on the global environment, or that are used in large quantities within the Group. These chemicals are classified into four groups (Classes 14). In accordance with the PRTR (Pollutant Release and Transfer Register) rationale, Sony records and manages amounts of these chemicals that are consumed, transferred, or emitted to the air, water and soil. In countries where no legal reporting system exists, Sony sites apply internal standards to the management of these chemicals to reduce the emission into the environment. Usage of Class 1 substances (prohibited) in the year ended March 2003 was restricted to substances for which there is yet no viable alternative: 14 kg of 1,1,1trichloroethane, which is used in semiconductor manufacturing processes, and 354 kg of mercury, which is used as an additive in battery materials. The usage figure for mercury represented a year-on-year increase of about 35% due to a large rise in battery material production volumes. Total usage of Class 4 substances (controlled) amounted to 44,000 tons, also an increase over fiscal 2001. The higher figure in this latter case was the result of greater accuracy in the data collected from sites following the introduction of the chemicals management and reporting system.
Sony plans to introduce a new class of controlled chemical substance from fiscal 2003. Class 5 will consist of those substances that are exceptions to the Class 14 system. These arise due to the different regulatory regimes applicable to various regions and countries. The chemicals newly classified as Class 5 substances will include a large proportion of those chemicals listed in Class 4 in fiscal 2002.
Handling of Chemical Substances (Classes 1-3) (Unit: 1,000 tons)
: Amount recycled : Amount properly treated : Amount consumed : Amount of release/transfer
Classification of Controlled Environmental Substances*3

Class Treatment

Class 1 (prohibited) Class 2 (phased out) Class 3 (reduced) Class 4 (controlled) Class 5 (controlled regionally)

Promotion of product recycling (p.56-59) Adoption of renewable energy (p.62) Groundwater cultivation (p.64) Internet music distribution, e-books, e-learning Encouraging leasing
1: Product and Process Improvement
Continuous reductions in the environmental impact of current products and processes
Improve the energy efficiency of deflection circuits by changing deflection yokes used in televisions from circular to angular shapes Adopt use of ultra-efficient heat pumps to reduce CO2 emissions
S-Master fully digital amplifier Angular deflection yoke
that combine more advanced functionality with enhanced resource conservation. It is believed that semiconductor technology will play a more important role in products in future. But it is also widely acknowledged that chipmanufacturing processes impose a high environmental burden as a result of high clean-room power consumption and the copious use of water and chemicals in cleaning processes. Even in this area, technological innovations such as partial clean-room technology, reengineered process flows and new types of cleaning equipment that help to conserve resources are expected to enable substantial reductions in the environmental impact of production processes. Sony has already developed, installed and begun operating technical process innovations of this type in its own semiconductor manufacturing plants.
up the possibility of generating reductions in environmental impact that are not contingent on any change in service or product quality. Although the prospect of permanent network access as a mass utility raises valid concerns about large increases in power consumption, improvements in connectivity are expected to generate offsetting effects that will help to conserve resources, in part through reduced demand on non-virtual distribution processes. Such lifestyle revolutions will be instrumental in helping the whole of society to understand and tackle environmental issues. The Sony Group is contributing to this process through its involvement in the media industry, which is closely concerned with the issue of content distribution that is driving many of these changes. For example, in April 2003, the inaugural issue of a quarterly magazine, Lingkaran, published by Sony Magazines, Inc.,
Stage 3: Lifestyle and Business Style Revolution Sony does not believe that the types of product and process improvements and technical innovations described above will be sufficient to realize a sustainable society. Our lifestyles will also need to change in terms of the paradigms that involve our use of products and services. Sony believes that new business models and structures that are fully compatible with the environment will need to be developed. The first step in this stage toward a sustainable society is the conservation of resources through the use of products in such a way that it directly raises eco-efficiency. Wider use of leasing and rental arrangements for products are one way that this could happen. Shifts toward greater use of renewable energy sources (p. 62) and cultivation of groundwater (p. 64) are other examples of new business styles that can achieve the same objective. The advent of the network society should also have positive environmental repercussions. Not only will it lead to improved products and processes, but it also promises to transform ordinary lifestyles through the distribution via the Internet of entertainment (music and movies) and greater access to online education (e-learning). This opens

included an extensive discussion of the environmental implications of lifestyle changes, targeted at consumers.
Establishment of Institute for Environmental Research
In March 2003, Sony established its own Institute for Environmental Research to formulate a new business vision to help realize the scenario of sustainable society described above. As part of its activities, the Institute is engaged in the generation of ideas and business proposals for innovative environmental technologies and new lifestyle-related concepts that can help to reduce environmental impact. Sony has been a consistent supporter of long-term environment-related research. In January 1993, Sony established a system of environmental funds aimed at financing long-term research into the development of important technologies related to environmental themes. The technology developed for the application of vegetable-based plastics in products is one example of environmental research supported by this type of funding. In the future, the Institute for Environmental Research will organize the fund with the aim of developing new breakthrough environmental technologies.

Site Environmental Data

Sony compiles environmental data from its business sites worldwide using an internally developed system. Below is a summary of the scope of this data and the collection methods used.
Scope, Collection Period and Accuracy of Compiled Data Collection period: April 2002March 2003
Data from some business sites contain estimates. Some values for greenhouse gas emissions other than CO2 are for calendar 2002. Collection and recycling data for post-consumer products in the United States and Europe is for calendar 2002.
Sites with less than 100 employees that are involved in hardware sales, in software research, production or sales, in mail-order sales, in insurance or finance, or sites serving as corporate headquarters.
For a list of IS0 14001-certified sites, please refer to the following. http://www.sony.net/eco/book/index.html
Scope of data collection: All IS0 14001-certified sites as of March 31, 2002
(including manufacturing and non-manufacturing sites)
Data is principally collected from consolidated group business sites. However, data has also been collected from several sites of joint ventures in which Sony holds a capital stake of 50%*1. Data has not been collected from some IS0 14001-certified sites located outside of Japan; some environmental data voluntarily compiled and submitted by certain non-certified sites was also accepted. Collective sales and operating income of certified sites accounted for approximately 75% of Sony Group consolidated sales and operating income. Headquarters Regional offices Japan
Global Data Collection System
Sony uses its own Intranet-based system, ecos, to facilitate the collection of environmental data from Sony Group sites worldwide. ecos enables business sites to compile environmental performance data automatically. Internal data-input regulations mandate built-in checking procedures to minimize errors. During fiscal 2002, the system became operational at all Sony Group business sites worldwide.

(1) Amounts of waste sent by Sony sites to landfills for final disposal
Total weight of all wastes generated at Sony sites, less amounts for any recycled or compacted materials

(2) Weight of products

(3) Amount of products collected
Total weight of all home appliances, PCs, batteries and other products recycled in Japan, the U.S. and Europe; a portion of this figure is based on calculations from recycling expenses
(4) Amount of packaging materials collected
Total weight of portion of packaging materials for product shipments that Sony is legally obliged to collect and recycle, which includes cardboard and recyclable containers/packaging materials
Water Consumption These figures include all purchased water and any groundwater drawn by each site.

Chemical Substances

Chemical Usage at Business Sites Usage values represent amounts handled, less any amounts recycled. Usage data is not recorded for certain substances that are not subject to PRTR rules (including various metals, rare gases and atmospheric constituents) or that cannot be specified using conventional nomenclature.
Calculation Method for Environmental Conservation Costs Aggregate total direct investments and expenses for environmental conservation activities during the year ended March 31, 2003. Expenses include labor costs, depreciation, leasing fees and other overheads.
Environmental Data for Sony Business Sites
1 Terajoule = 1 trillion Joules
Unit Energy*2 Electricity consumption Gas consumption Oil consumption Vehicle fuel Total Water Waste Water consumption Waste generated Waste recycled/ compacted Sent to landfills for final disposal Class 2 substances Class 3 substances Class 4 substances TJ TJ TJ TJ TJ m t t t t t t
Fiscal 1998 28,458 7,172 3,094
Fiscal 1999 30,610 7,376 3,285
Fiscal 2000 30,046 6,287 3,301
Fiscal 2001*1 29,303 5,531 3,368
Fiscal 2002 31,385 7,586 2,42,143 26,389,755 223,726 186,528 37,16,292 43,408
38,724 26,907,650 256,450 180,878 75,10,799 23,162
41,271 29,420,871 293,652 215,150 78,11,222 28,824
39,634 28,624,900 281,450 226,046 55,17,042 27,490
38,202 26,364,288 257,769 212,630 45,19,221 26,627
Controlled Environmental Chemical Substances*3

34,003

40,096

45,235

46,306

59,903

*1 Revised figures for estimates first reported in Sony Social & Environmental Report 2002. *2 Crude oil equivalent of electricity, gas, and petroleum consumed. *3 Total volume of chemical substances used calculated by subtracting the volume of chemical substances recycled from the volume of chemical substances handled.