ALL-CLAD JAMIE OLIVER BY TEFAL KRUPS MOULINEX TEFAL

Press release

January 2008
Cook a healthy meal for the whole family with hardly any oil at all!
Modern day lifestyles often mean less physical activity; rather chaotic eating habits and sometimes even an unbalanced diet. Most of us use too much fat and oils in our cooking and prefer quick and easy processed foods to freshly cooked meals. With this in mind, it comes as no surprise that obesity rates have reached an all time high in Australia and consumers are now increasingly concerned about their health and wellbeing. Tefal believes that nutrition is about maintaining a varied and well-balanced diet. However, this is about far more than just good ingredients. The cooking method plays an important role in the taste and flavours of foods, but also in its nutritional value. Steaming, for example, is one of the healthiest ways to cook foods as it seals in up to 50% more vitamins and minerals than boiling or grilling. To meet this demand for more nutritious and better balanced meals, Tefal has made a considerable investment into developing new cooking technologies that offer unique cooking solutions to meet the nutritional values demanded by consumers of today. With Tefals highly innovative ActiFry, it is our objective to inspire consumers to prepare a variety of better balanced and more flavoursome meals. The Tefal ActiFry uses a unique patented technology, which enables you to cook your favourite dishes with almost no oil or fat at all. Using patented technology that took 10 years to develop, Tefal has come up with a solution for cooking meals in a healthier way.
ActiFry comes with a dosing spoon to enable you to measure the correct amount of oil that is required. All you will need to do next is place the food inside the non-stick pan, pour the oil over the food and press START. food is cooked evenly. Tefal ActiFry requires no pre-heating, so its ready when you are. This exclusive heating system makes cooking food much easier and ensures food remains soft and tender and truly delicious. Even people on a low fat diet will be able to re-discover the pleasure of eating meals such as chips. Cooked in the ActiFry, chips only contain 3% fat; they are crispy on the outside and fluffy on the inside. This compares with 9% in a conventional oven, 13% in a microwave and 14% in a standard deep fryer. You will also be able to use a variety of oils that are good for your health, such as Omega 3 or 6 oils, olive, canola, macadamia nut and other varieties. Tefals ActiFry can make enough chips to feed a family of four with only a single spoon of oil that is 100 times less than a traditional deep fryer which makes it much more economical to run, not to mention safer and easier to clean. started cooking. The ActiFry has an odourless filter, which means that your kitchen will stay as fresh as it was when you The steam free lid and viewing window means that you can always keep an eye on your food. As the central paddle is gently stirring the food, all you need to do is add your ingredients and let them cook. The automatic lid opens at the push of a button for your convenience. Once you have finished cooking your food, the lid, basket and paddle can all be removed and are all dishwasher-safe. That's everything you need to wash up taken care of. With ActiFry you can cook an unlimited variety of different meals every day such as chips, seafood, chicken drumsticks, nuggets, beef, vegetable stir-fry and even desserts. ActiFry comes with a recipe book that allows you to cook a whole variety of different meals for the whole family to enjoy. Tefals consumer research has shown that over 90% of those consumers who have purchased ActiFry are very satisfied with the results1.

The hot air flow then circulates inside
ActiFry and the central paddle will ensure that the oil is uniformly spread and that your
Based on a satisfaction survey (post-purchase and usage) France, 675 respondents, Aug 2007 GROUPE SEB
Unit 1/10 Hill Road, Homebush Bay, NSW 2127 Ph: 7944 Fax: 7922
ActiFry features include: Large family size capacity (1kg food) Suitable for all your favourite meals: fries, seafood, vegetables, chicken drumsticks Versatile: suitable with any type of oil Set and forget cooking, no preheating required Removable non-stick bowl 60min timer with alarm No bad odours Enhanced safety: no oil to manage Transparent lid for more control over the cooking Dishwasher-safe lid, bowl and central paddle Made in France 1400W Model number : FZ7000 RRP: $349.95 Tefal ActiFry will be available from June 2008 from Department Stores and selected Independent Retail Specialists.
Tefal is a world leader in non-stick cookware and small electrical appliances, offering a host of stylish, high quality and innovative products designed to simplify everyday tasks in the home. Tefals approach is one that evokes ingenuity and pleasure, aimed at people who enjoy the experience of cooking together.
GROUPE SEB Unit 1/10 Hill Road, Homebush Bay, NSW 2127 Ph: 7944 Fax: 7922