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Blackberry 7290BlackBerry 7290 BlackBerry smartphone - Not specified - GSM

Up to 198 minutes talk, Up to 192 hours standby, 4.9 oz

With the BlackBerry 7290 Wireless Handheld you'll benefit from all the features the BlackBerry solution has to offer - including phone, email, browser and organizer - in a small, lightweight handheld with a comfortable feel. And, with easy-to-use navigation and a QWERTY keyboard, staying connected is easier than ever.
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Manual

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Manual - 1 page  Manual - 2 page  Manual - 3 page 

Download (English)
Blackberry 7290 Mobile Phone, size: 1.8 MB
Related manuals
Blackberry 7290 Getting Started Guide From Vodafone
Blackberry 7290 Wireless Handheld Safety AND Product Information
Blackberry 7290 Product Information
Blackberry 7290 Getting Started Guide
Blackberry 7290 Getting Started Guide From T-mobile USA

 

Blackberry 7290

 

 

Video review

Blackberry 7290 Unboxing

 

User reviews and opinions

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Comments to date: 10. Page 1 of 1. Average Rating:
webograph 2:33am on Thursday, October 21st, 2010 
I bought this phone as an unlocked device and for its versatility. Being Quad-band, this can be used throughout the world.
xeuzuex 10:44am on Friday, August 20th, 2010 
Sleek and simple, the RIM BlackBerry 7290 for T-Mobile is a great option for on-the-go types.
UWCNTS 7:44pm on Friday, August 13th, 2010 
I have had a blackberry pearl, motorola razr and a blackberry curve and the blackberry 7290 is the best phone ever.
refardt 9:14am on Wednesday, August 11th, 2010 
I have had a blackberry pearl, motorola razr ...  strong and sturdy after a while, it can be a bit sluggish, but its tolerable i like everything about this phone except for...  QWERTY keyboard, ease in synching/setup calendar, memos, contacts, e-mail & tasks, IM, themes.
krustyTC 2:09am on Monday, June 14th, 2010 
The phone was larger than I thought, but it is being shipped to St Lucia where it will be just fine. The phone is not working properly when my wife took it to India. Incoming calls dropout all the time.
p4zio 6:30pm on Tuesday, June 1st, 2010 
Try to pay special attention. This Blackberry comes from T-Mobile. Blackberry make a lot of their always-on push email service . In this quad band device.
Saduyre9de 8:12pm on Monday, May 31st, 2010 
Price, ease of use by "real" typists, basic Basic capabilities, style The Good, The Bad, and The Ugly of BlackBerry putting 24/7 connectivity to telephone, email.
vnsankar 2:57am on Thursday, May 20th, 2010 
I have had a blackberry pearl, motorola razr and a blackberry curve and the blackberry 7290 is the best phone ever.
diriel 3:55pm on Wednesday, May 5th, 2010 
Sleek and simple, the RIM BlackBerry 7290 for T-Mobile is a great option for on-the-go types. Sleek and simple.
tanffn 6:10pm on Friday, April 30th, 2010 
Rim BlackBerry 7290 is a simple and neat about what a BlackBerry is all about. At $ 349.99, the BlackBerry 7290 is quite cheap for a smart phone. A lot of use, Java-based BlackBerry 7290 combines phone, email, short message service (SMS), organizer.

Comments posted on www.ps2netdrivers.net are solely the views and opinions of the people posting them and do not necessarily reflect the views or opinions of us.

 

Documents

doc0

To view all the pages in the table of contents, click the trackwheel. Click More.

View presentations

To view a Microsoft PowerPoint presentation in its original format, in the presentation, click the trackwheel. Click View Slides. To view a PowerPoint presentation as a slide show, in the presentation, click the trackwheel. Click Slide Show. If a slide is not downloaded automatically, click the trackwheel. Click Retrieve. To view only text in a PowerPoint presentation, in the presentation, click the trackwheel. Click View Text. To view both text and slides, in the presentation, click the trackwheel. Click View Both.
To view all the worksheets in the table of contents, click the trackwheel. Click More.
Navigate image attachments
To pan horizontally across an image, hold the Alt key and roll the trackwheel.

7: Attachments

Note: To view more than the text of a PowerPoint presentation, your BlackBerry device must be integrated with an account that uses BlackBerry Enterprise Server version 4.1 or later. Related topic Navigate presentation attachments (See page 31.)
Manage vCard address book attachments
To view a vCard attachment, in an open message, click the attachment. Click View Attachment. To add the contact information to your address book, in an address book attachment, click the trackwheel. Click Add to Address Book. To update contact information, in an address book attachment, click the trackwheel. Click Update Address. Related topic About vCard address book attachments (See page 31.)
Navigate presentation attachments
To view the next slide in a presentation, click the trackwheel. Click Next Slide. To view the previous slide in a presentation, click the trackwheel. Click Prev Slide. To stop a slide show, click the trackwheel. Click Close. To zoom, rotate, enhance, or save a slide, in slide view or text and slide view, click a slide. Click View. Click the trackwheel. Click a menu item. Note: You can only navigate presentation attachments if your BlackBerry device is integrated with an account that uses BlackBerry Enterprise Server version 4.1 or later.

Attachments shortcuts

To switch between viewing the generated table of contents and the full content for a document attachment, press V. To switch to a different worksheet in a spreadsheet attachment, press V. Select a worksheet. Press the Enter key. To change the column size, press W. To turn on or turn off column and row labels, press H. To move to a specific cell, press G. To display the contents of a cell, press the Space key. To zoom into an image, press I. To continue zooming into an image, hold the Left Shift key and roll the trackwheel. To zoom out of an image, press O. To continue zooming out of an image, hold the Left Shift key and roll the trackwheel. To zoom to the original image size, press W. To rotate an image, press R. To view the next slide in a presentation, press N. To view the previous slide in a presentation, press P. To view a presentation as a slide show, press S. To stop a slide show, hold the Escape button.

Create categories

1. In the address book, task list, or memos list, click the trackwheel. 2. Click Filter. 3. Click the trackwheel. 4. Click New. 5. Type a name for the category. 6. Press the Enter key. 7. Click the trackwheel. 8. Click Close. Related topic About categories (See page 58.)
Add a phone tune for a contact
1. In the address book, click a contact. 2. Click Edit. 3. Click the trackwheel. 4. Click Add Custom Phone Tune. 5. Set a phone tune. 6. Click the trackwheel. 7. Click Save.

14: Contacts

Apply categories to contacts, tasks, or memos
1. When creating or editing a contact, task, or memo, click the trackwheel. 2. Click Categories. 3. Select a category. 4. Press the Space key. 5. Click the trackwheel. 6. Click Save.

Add pauses or waits

When creating or editing a contact, in a phone number field, click the trackwheel. Click Add Wait or Add Pause. Type the additional numbers. Related topic About pauses and waits (See page 59.)
About remote address book search
To find and add contacts from your company address book, your BlackBerry device must be integrated with an account that uses BlackBerry Enterprise Server version 3.5 or later for Microsoft Exchange, BlackBerry Enterprise Server version 2.2 or later for IBM Lotus Domino, or BlackBerry Enterprise Server version 4.0 or later for Novell GroupWise. Contact your system administrator for more information.
Sort contacts, tasks, or memos by category
In the address book, task list, or memos list, click the trackwheel. Click Filter. Select a category. Press the Space key. Note: To view your full list of contacts again, click the trackwheel. Click Filter. Clear the check box beside the selected category.
Search for contacts in your company address book
In the address book, click the trackwheel. Click Lookup. Type the name of a contact. Click the trackwheel. Note: You can also type part of a contact name to widen the search results. Related topics About remote address book search (See page 59.) Manage remote address book search results (See page 59.)

Organize the programs list
If your theme uses a programs list, you can move or hide programs in the list. In the programs list, click Organize Applications. Perform one of the following actions: To move a program, click the program. Click Move Application. Roll the trackwheel to move the program. Click the trackwheel. To hide a program, click the program. Click Hide Application. To show a hidden program, click an unavailable program. Click Show Application.

Language

Set the display language Set the input language Add or remove a display language Why do some characters not appear correctly on my device?
Why do some characters not appear correctly on my device?
If your BlackBerry device is integrated with the BlackBerry Enterprise Server and the BlackBerry Enterprise Server does not support the characters, the characters do not appear correctly when you use the BlackBerry Browser or open an attachment. Contact your system administrator for more information. If your device is integrated with the BlackBerry Internet Service, contact your service provider for more information about supporting characters on your device.

Set the display language

In the device options, click Language. In the Language field, click a language. Click Save.

About the input language

You can set an input language to use when you type. This setting is different from the display language. When you set an input language, AutoText and other typing settings change to the selected language.

Set the input language

In the device options, click Language. In the Input method field, click a language. Click Save. Related topics About the input language (See page 85.) Set the display language (See page 85.)
Add or remove a display language
If your BlackBerry Handheld Software supports multiple languages, you can add and remove languages using the Application Loader tool in the BlackBerry Desktop Software. See the BlackBerry Desktop Software Online Help for more information.

Power and battery

About power off and reminders Set the device to turn on and off automatically Check the battery level Extend battery life Reset the device 3. Specify the times when the BlackBerry device should turn on and off on weekdays. 4. Set the Weekend field to Enabled. 5. Specify the times when the device should turn on and off on weekends. 6. Click the trackwheel. 7. Click Save.
About power off and reminders
If you turn off your BlackBerry device by pressing the Power button, or by clicking Turn Power Off on the Home screen and selecting Turn Off, your device should turn itself on at the following times: when the alarm turns on when the device is set to turn on automatically Related topic About power off and reminders (See page 87.)

Related topics About the device password (See page 93.) Turn off the device password (See page 94.)
Lock and unlock the keyboard
To lock the BlackBerry device keyboard, on the Home screen, click Keyboard Lock. To unlock the keyboard, double-click the trackwheel.
Turn off the device password
1. In the device options, click Security Options. 2. Click General Settings. 3. Set the Password field to Disabled. 4. Click the trackwheel. 5. Click Save. 6. Type the device password. 7. Click the trackwheel. Note: If your BlackBerry device is integrated with a corporate email account, you might not be able to turn off the device password. Contact your system administrator for more information. Related topic About the device password (See page 93.)
Related topic About keyboard lock (See page 94.)
About content protection and compression
Content protection is designed to encrypt your BlackBerry device data. When your device is password locked, an open lock in the device status section of the screen indicates that encryption is in progress. A closed lock indicates that encryption is complete. After you type your device password, data on your device is decrypted as you access it. To use content protection, you must set a device password. Content compression reduces the size of the data that is stored on your device and to maintain the integrity of that data.
Lock and unlock the device
To lock the BlackBerry device, with a device password set, on the Home screen, click Lock. To unlock your device, on the Lock screen, roll the trackwheel. Click Unlock. Type your password. Press the Enter key. Related topic About the device password (See page 93.)
Protect your device content
1. In the device options, click Security Options. 2. Click General Settings. 3. Set the Content Protection field to Enabled. 4. Click the trackwheel. 5. Click Save. 6. Type your device password. 7. Click the trackwheel. Related topic About content protection and compression (See page 94.)

About keyboard lock

If you do not set a device password, you can lock your keyboard to prevent accidentally placing calls or typing characters.

28: Security

Compress device data
1. In the device options, click Security Options. 2. Click General Settings. 3. Set the Content Compression field to Enabled. 4. Click the trackwheel. 5. Click Save. 6. If you have set a device password, type your password. 7. Click the trackwheel. Related topic About content protection and compression (See page 94.)

Long messages are sent to your BlackBerry device in sections. As you read the first section, the next section should be sent to your device automatically, if you are in a wireless coverage area. However, it might take several seconds before your device receives the next section. To send only the first section of long messages to your device, in the messages options, click General Options. Set the Auto More field to No. The next time that you receive a long message, More available appears at the bottom. To request more of the message, click the trackwheel. Click More. To view the rest of the message, click More All.
Why cant I see a new message in a messages list even though I received notification?
If email messages are sent to your BlackBerry device from specific desktop email program folders and, in the general messages options, you set the Hide Filed Messages option to Yes, new messages that are sent to your device should be filed automatically, and might not appear in a messages list. To view all your messages, set the Hide Filed Messages field to No.

Can I file messages?

Yes. If you have turned on wireless email reconciliation for your BlackBerry device, any messages that you file on your device are also filed in your desktop email program.
Why is there a different icon beside some items in a messages list?
Different icons are used in a messages list to indicate message status, saved web pages, call logs, messages with attachments, and so on. See the printed documentation that accompanied your BlackBerry device for more information about message status indicators.
Why are call logs appearing in a messages list?
When you make or receive a call, the BlackBerry device creates a call log that contains information about the call. To stop call logs from appearing in a messages list, in the phone options, click Call Logging. Set the Show These Call Log Types In Message List field to None.
If you have turned on wireless email reconciliation, messages that you delete in your desktop email program are also deleted on your device. Messages that you delete on your device are also deleted in your desktop email program. If you deleted multiple messages using Delete Prior, the messages are only deleted from your device.
How do I show more of a subject line for my messages?
To show more of the subject line for your messages, you can hide the time that the message was received and the name of the sender or recipient of the message. In the messages options, click General Options. Set the Display Time and Display Name fields to No.
How do I change how long messages and phone call logs remain in a messages list?
To change the number of days that your BlackBerry device keeps messages and call logs in a messages list, in the message options, click General Options. Set the Keep Messages field. Messages that are sent to your device that are older than the number of days that you specify in the Keep Messages field are deleted from your device. The messages can be restored, however, if you set the Keep Messages field to a longer period of time. When you increase the amount of time in this field, any messages that are sent to your device during that period of time appear in a messages list.

Can I view file attachments on my device?
Yes, if attachment viewing is enabled for your BlackBerry device. When you receive a message with an attachment, click the trackwheel. If Open Attachment appears in the menu, you can view attachments on your device. If Open Attachment does not appear in the menu, your device might not be enabled for attachment viewing.
How do I view password-protected file attachments?
You can only view password-protected.pdf files. If you receive a.pdf file that is password-protected, you must type the password to view the file. On the attachment screen, click the file name. Click Password. Type the password. Click the trackwheel.
Can I set the amount of memory that my device uses for file attachments?
Yes. In the open attachment, click the trackwheel. Click Options. Set the Cache Size field.
Why cant I view presentation slides?
To view a Microsoft PowerPoint presentation in its original format, your BlackBerry device must be integrated with an account that uses BlackBerry Enterprise Server version 4.1 or later.
How do I change how file attachments are displayed?
Open the full content for a file attachment. Click the trackwheel. Click Options. To change the font for your file attachments, set the Font Family and Font Size fields. In document attachments, to use font sizes that reflect those in the original document, set the Reflect Original Font Sizes field to Yes. To show a grid when viewing spreadsheet attachments, set the Show Gridlines field to Yes. To label spreadsheet columns with letters and label spreadsheet rows with numbers, set the Display Labels field.
Why is More available appearing at the end of my file attachment?
Long attachments are sent to your BlackBerry device in sections. As you read the first section, the next section should be sent to your device automatically, if you are in a wireless coverage area. However, it might take several seconds before your device receives the next section. To send only the first section of long attachments to your device, in the messages options, click General Options. Set the Auto More field to No. The next time that you receive a long attachment, More available appears at the bottom. To request more of the file attachment, click the trackwheel. Click More. To view the rest of the attachment, click More All.
How do I view cell contents in spreadsheet attachments?
When you select a cell, the contents appear at the top of the screen. If the contents are too long to see, click the cell. Click View Cell. To view the contents of all the cells in a column, click the column label at the top of the screen. Click Fit. To change the column size for all the columns in a spreadsheet, click the unmarked column label in the top left corner of the screen. Click a preferred size. To change the default column size for all spreadsheet attachments, in the attachment options, set the Column Width field to Large.

How do I search for text in a file attachment?
In the attachment, click the trackwheel. Click Find. Type the text. Click the trackwheel. To make the Find feature case sensitive when searching, select the Case Sensitive Search check box. If you have not retrieved all the text for a file attachment, a dialog box appears. To search the remaining text in the attachment, click Yes. If the search term is found, the content should be retrieved automatically. To view the text on your BlackBerry device, verify that you are in a wireless coverage area and that your device is connected to the wireless network. See the printed documentation that accompanied your device for more information about wireless coverage levels.
37: Attachments frequently asked questions
What does skipped content mean?
The skipped content bar appears in a document attachment when more content is available, but it has not been retrieved. To retrieve skipped content, click the skipped content bar. Click More.
Can I view tracked changes in document attachments?
Depending on the document type, you might be able to view tracked changes. In a document attachment, click the trackwheel. Click Show Changes. To hide tracked changes, click the trackwheel. Click Hide Changes.
Synchronization frequently asked questions
Can I reconcile email messages over the wireless network? Can I synchronize PIM items over the wireless network? How do I handle conflicts between my device and my desktop email program? Why do some characters in my desktop calendar not appear correctly after synchronization? Why are some of my email messages not reconciling over the wireless network? Can I reconcile my personal folders? Can I empty the deleted messages folder on my computer remotely? Can I determine how much memory each database on my device is using? If your device is integrated with an account that uses the BlackBerry Internet Service, and your service provider supports wireless email reconciliation, verify that you have turned on wireless email reconciliation in the messages options.
Can I synchronize PIM items over the wireless network?
Yes. If your BlackBerry device is integrated with an account that uses BlackBerry Enterprise Server version 4.0 or later, verify that wireless synchronization is turned on in the tasks, memo, address book, and calendar options. If your device is integrated with an account that uses BlackBerry Enterprise Server version 2.1 or later, calendar appointments and meetings might be the only PIM items that can be synchronized over the wireless network. See the BlackBerry Desktop Software Online Help for more information about setting wireless calendar synchronization. You must be in a wireless coverage area and your BlackBerry device must be connected to the wireless network for PIM items to synchronize over the wireless network. See the printed documentation that accompanied your device for more information about wireless coverage levels.

Why am I no longer receiving calls?
Verify that you are in a wireless coverage area and that your BlackBerry device is connected to the wireless network. See the printed documentation that accompanied your device for more information about wireless coverage levels. If you still cannot receive calls, verify that call blocking and call forwarding are turned off.
How do I make calls from the Home screen?
In the phone options, click General Options. Verify that the Dial From Home Screen field is set to Yes. You can make calls from the Home screen, but you cannot use Home screen shortcuts.
Can I use the phone when the device or keyboard is locked?
The BlackBerry device is designed to enable you to make emergency calls when your device or keyboard is locked.
See Make emergency calls on page 41 for more information. If your device is integrated with a corporate email account, you might be able to make other phone calls when your device is locked. Contact your system administrator for more information. If you receive a call when the keyboard is locked, the keyboard unlocks when you answer the call. If you receive a call when the device is password locked, you can answer the call, but your device remains password locked during the call. You can perform regular phone actions, such as mute and hold. When you end the call, the device remains password locked.

Can I block calls?

Yes, if your service provider plan includes call barring and your SIM card is provisioned for the service. Your service provider also must provide you with a default call barring password. Contact your service provider for more information. You can block all incoming calls or block incoming calls when you are roaming only. You can also block all outgoing calls, all international outgoing calls, or block all international outgoing calls when you are roaming only.
Can I use call forwarding?
Yes, if your service provider plan includes call forwarding and your SIM card is provisioned for the service. Contact your service provider for more information.
How do I format conference call numbers in messages?
You can format conference call numbers as links in your messages so that recipients can join your conference call quickly. In your message, type the main conference call bridge phone number. Perform one of the following actions: Type X and add the access code as an extension. To insert a 2-second pause, press the Alt key + N before you type the access code. You can insert multiple pauses To insert a wait, press the Alt key + B before you type the access code.
How do I edit the phone number to which my calls are forwarded?
To edit a call forwarding phone number that you have added, delete the current phone number and type a new phone number.
Why has my voice mail number changed?
Your wireless service provider might have updated your voice mail number over the wireless network. To edit your voice mail number, in the phone options, click Voice Mail. Type a voice mail access number and any additional numbers, such as a password or extension. Click the trackwheel. Click Save. See Set voice mail options on page 46 for more information.

How do I hide my device phone number from a contact when making a call?
In the phone options, click General Options. Set the Restrict My Identity field to Yes.
Can I set the phone to display frequently called numbers?
Yes. You can set the phone to display a list of frequently or recently called numbers instead of call logs. In the phone options, click General Options. Set the Phone List View field.
Browser frequently asked questions
Why are there no browsers available on my device? Can I use the BlackBerry Browser? How do I change my browser settings? How do I change the browser home page? How do I change the type of content that the browser accepts? Can I override the character set encoding of web pages? Why do some characters not appear correctly on my device? How do I select images and text on a web page? What is the Available Offline check box that appears when Im adding a bookmark? Can I view web pages that contain JavaScript or animated graphics? Why did a web page form not submit? Can I be prompted before scripts are run on my device? With multiple browsers on my device, how do I connect a browser with a Home screen shortcut key? How do I change which browser opens when I click a link in an open message? On my browser home page, when I hold the Escape button, the program closes. Can I change this? How do I set WAP Browser security options? How do I set BlackBerry Browser security options?
Why are there no browsers available on my device?
Verify that you are in a wireless coverage area and that your BlackBerry device is connected to the wireless network. See the printed documentation that accompanied your device for more information about wireless coverage levels. Depending on your service provider or your theme, the location and name for your device browsers might change.
Can I use the BlackBerry Browser?
Yes, if your BlackBerry device is integrated with an account that uses BlackBerry Enterprise Server version 3.5 or later for Microsoft Exchange, BlackBerry Enterprise Server version 2.2 or later for IBM Lotus Domino, or BlackBerry Enterprise Server version 4.0 or later for Novell GroupWise. Contact your system administrator for more information about the BlackBerry Browser.
How do I change my browser settings?
In the browser, click the trackwheel. Click Options. Various settings are available on the Browser Configuration, General Properties, and Cache Operations screens. Note: You might be restricted from changing your BlackBerry device browser settings. Contact your system administrator for more information.
How do I change the browser home page?
In the browser options, click Browser Configuration. In the Home Page Address field, change the web page address. Save the changes. Depending on your service provider, you might not be able to change your home page.
What is the Available Offline check box that appears when Im adding a bookmark?

Can I change how my contacts or tasks display?
Yes. In the address book, tasks, or memo options, set the Sort By field. Save the changes.
How do I change the volume level for the custom phone tune?
Custom phone tunes are based on the active notification profile. When you add a custom phone tune from the address book, the volume for the tune matches the volume that is set in the active notification profile. To create a custom phone tune with a different volume level, in the profiles list, create an exception that is based on a profile that is different from the active profile.
Can I clear all the categories that apply to a contact, task, or memo?
Yes. When editing the contact, task, or memo, click the trackwheel. Click Categories. Click the trackwheel. Click Clear Selection. Save the changes.
Yes. In the address book, calendar, tasks, or memo options, set the Confirm Delete option to No. Save the changes.
How do I know how many contacts, calendar entries, tasks, or memos I have saved?
In the address book, calendar, tasks, or memo options, the Number of Entries field displays how many contacts, calendar entries, tasks, or memos are saved.
Calendar frequently asked questions
Can I synchronize PIM items over the wireless network? Are there any restrictions for using the calendar with Lotus Notes? How do I expand the number of hours that are shown in the calendar? How do I change the day of the week that displays first when viewing the calendar in Week view? Can I remove the prompt that appears before I delete contacts, calendar entries, tasks, or memos? How do I scroll through the calendar in each view? How do I change how long appointments remain in the device calendar? How do I know how many contacts, calendar entries, tasks, or memos I have saved? Can I set a snooze time for task and calendar reminders? What is dismissed if I click Dismiss All in a reminder? Can I show tasks in the device calendar? Why do some characters in my desktop calendar not appear correctly after synchronization?
How do I expand the number of hours that are shown in the calendar?
In the calendar options, set the Start Of Day and End Of Day fields. Save the changes.
How do I change the day of the week that displays first when viewing the calendar in Week view?
In the calendar options, set the First Day Of Week field. Save the changes.
How do I scroll through the calendar in each view?
In Day view, roll the trackwheel to move through the hours in a day. Roll the trackwheel to the top of the screen to select a day in the navigation bar. Click the trackwheel to view the selected day. Hold the Alt key and roll the trackwheel to move from one day to the next. In Week view, roll the trackwheel to move vertically through the hours in a day. Hold the Alt key and roll the trackwheel to move horizontally through the days of the week. In Month view, roll the trackwheel to move horizontally through the days of the month. Hold Alt and roll the trackwheel to move vertically between weeks. In Agenda view, roll the trackwheel to move through the appointments. Hold the Alt key and roll the trackwheel to move through days.

appointments

changing, 62 deleting, 63 number of, 138 opening, 62 recurring, 61 scheduling, 61 scheduling quickly, 62
area codes, setting default, 45 attachments
adding contacts from, 31 MMS messages, 23 opening, 29 shortcuts, 31 updating contacts from, 31 See also file attachments; address book attachments; images

address book

adding SIM card contacts to, 91 custom fields, 137 managing remote search results, 59 searching remote, 59 sharing with Bluetooth-enabled device, 74 updating contacts from attachments, 31 See also contacts

auto signature

about, 13 adding, 13

AutoText

about, 37 creating entries, 37 deleting entries, 37

address book attachments

editing entries, 37 example, 37 inserting macros, 38 specified case and smartcase, 37 turning off for SMS messages, 38 using, 37 viewing entries, 37 available features, 109

renaming folders, 52

checking high score site, 104 object, 103 paddle speed, 103 playing, 103 scoring, 103 submitting scores, 104 volume, 103

B backlight

configuring, 81 using, 81

browser

about, 49 changing content type, 134 changing home page, 134 clearing cache, 52 closing, 50 controlling scripts, 135 frequently asked questions, 133 hiding, 50 home page, 50 JavaScript support, 134 navigating, 49 receiving content from web applications, 54 requirements for using, 133 selecting content, 49, 134 sending images, 50 sending links, 50 sending web page addresses, 51 shortcuts, 52 viewing content, 49, 134 viewing files in, 51 viewing history, 50 viewing images, 50 See also web pages

backup

about, 35 type of device data backed up, 35

battery

about, 87 extending life, 87 level, 87
about, 73 about pairings, 73 accessing address book, 74 adding paired devices, 73 connecting with another Bluetooth-enabled device, 141 connecting with your computer, 141 discoverable, 74 editing paired device name, 74 encryption, 74 frequently asked questions, 141 paired devices list, 141 phone, 74 radio, 73 radio icon, 141 removing paired devices, 74 setting BlackBerry device name, 74 trusted device, 74, 142

browser push

about, 54 notification options, 54 turning on, 54
book icon, See service books bookmarks
adding folders, 52 available offline, 134 changing, 51 creating, 51 deleting, 51 moving, 52 organizing, 52
C cache, browser, 52 calculator
converting measurements, 71 copying calculation, 71 memory, 71 shortcuts, 71

calendar

about, 61
changing default reminder length, 62 changing first day of week, 139 changing views, 61 default view, 61 dismissing all reminders, 140 expanding hours shown, 139 frequently asked questions, 139 navigating, 139 reminders and power off, 87 restrictions for Lotus Notes users, 139 scheduling appointments, 61 scheduling appointments quickly, 62 scheduling meetings, 62 setting notification for, 77 shortcuts, 63 showing tasks in, 140 snooze, 140 synchronizing, 33 today, 61 vCalendar attachments, 24 viewing agenda, 61 viewing day, 61 viewing month, 61 viewing next or previous, 61 viewing specific date, 61 viewing week, 61

device

activating over wireless network, 9 backing up data, 35 changing folders on, 115 resetting, 88 restoring, 35 silencing, 79 turning off automatically, 87 turning on automatically, 87 unlocking, 94

deleting

appointments, 63 AutoText entries, 37 bookmarks, 51 call forwarding number, 45 call notes, 44 categories, 59 contacts, 57 downloaded ring tones, 77 email messages, 12 filters, 15 fixed dialing contacts, 47 images, 51 mailing lists, 57 meetings, 63 memos, 67 MMS messages, 24 multiple messages, 13 networks from list, 90 original text from reply, 12 over the wireless network, 33 password keeper passwords, 96 PIN messages, 17 prior messages, 13 profile exceptions, 78 profiles, 77 remote address book search results, 59 saved searches, 27 service books, 105 SIM card phone book contacts, 91

device data

backed up during wireless backup, 35 clearing, 96 reducing size, 95 restoring, 143

device password

about, 93 changing, 93 setting, 93 turning off, 94

dialing

adding pause, 59 adding wait, 59 using letters, 43 See also calls; phone
disconnecting, from wireless network, 89 dismissing all
calendar reminders, 140 task reminders, 140

display

language, 85 options, 81 phone number, 131
distribution lists, See mailing lists

downloading

frequently asked questions, 54 images, 82 previewing ring tones, 55 programs, 53 ring tones, 53 themes, 82 draft messages, saving, 12
sending, 11 setting importance, 12 stop from sending, 112 viewing filed, 13 viewing longer subject line, 114 See also messages

email reconciliation

about, 33 deleted messages, 33 handling conflicts, 126 over the wireless network, 33 requirements for using, 125 with personal folders, 126

E editing

AutoText entries, 37 call notes, 44 contacts, 57 filters, 15 fixed dialing contacts, 47 mailing lists, 57 memos, 67 paired Bluetooth-enabled device name, 74 password keeper passwords, 96 profile exceptions, 78 profiles, 77 saved searches, 27 shortcuts, 146 SIM card phone book contacts, 91 speed dial numbers, 43 task status, 65 See also setting; changing

email redirection

frequently asked questions, 112 redirecting from folders, 15, 115 emergency calls, making, 41 emptying deleted items folder, 127

encryption keys

about, 95 regenerating, 95 requirements for regenerating from device, 143 ending, calls, 41, 42 enterprise activation, 9 escalating volume, 79 extending battery life, 87
F FDN, See fixed dialing file attachments
about, 29 changing display of, 122 frequently asked questions, 121 memory use for, 122 navigating, 31 opening, 29 opening table of contents, 29 presentation attachments, 31 receiving more of long attachments, 122 requirements for viewing, 121 retrieving embedded content, 29 searching within, 122 showing tracked changes, 123 skipped content, 123 supported file formats, 29 viewing in the browser, 51 viewing information about, 30

calendar, 62, 140 dismissing all, 140 power off, 87 tasks, 65, 140
preferred network list, See network list presentations
MMS messages, 119 navigating, 31 viewing, 30
preventing, copying passwords, 143 previewing ring tones, 55 priority of messages, setting, 12 profile exceptions
about, 78 adding contacts to, 78 changing contacts, 78 creating, 78 deleting, 78 deleting contacts, 78 editing, 78 moving, 78 turning off, 78 turning on, 78
remote address book search, 59 removing
display language, 85 meeting invitees, 63 paired Bluetooth-enabled devices, 74 SMS message history, 20 See also deleting

replying

deleting original text, 12 email messages, 12 MMS messages, 24 PIN messages, 17 SMS messages, 20

profiles

about, 77 alarm, 69 creating, 77 creating exceptions, 78 deleting, 77 editing, 77 enabling, 77 escalating volume, 79 frequently asked questions, 79 See also ring tones

requirements

browser, 133 call blocking, 130 call forwarding, 130 call waiting, 131 email reconciliation, 125 filing messages, 113 fixed dialing, 131 regenerating encryption keys from device, 143 TTY, 131 viewing file attachments, 121 wireless PIM synchronization, 125

programs

adding, 53 deleting, 53 downloading, 53 frequently asked questions, 54 loading, 54 switching between, 145 third-party and data transmissions, 99 viewing details, 53 viewing list, 53 See also third-party programs

resending

email messages, 12 pending email messages, 12 pending PIN messages, 12 PIN messages, 12 SMS messages, 20

resetting

call timers, 47 device, 88

restoring

about, 35 deleted service books, 105 device, 143 device data, 35
editing saved, 27 recalling saved, 27 saving, 27 viewing last, 28 viewing saved, 27

searching

about, 27 by recipient, 28 by sender, 28 by service, 27 by subject, 28 remote address book, 59 setting search criteria, 27 shortcuts, 28 within attachments, 122

doc1

WIRELESS ENTERPRISE STRATEGIES
North America HQ tel.: +European HQ tel.: +http://www.strategyanalytics.com
The Battle for Supremacy in Wireless Email: MARKET UPDATE
Emails role next to the telephone as a basic business communications tool is rock solid. Emailing has in fact proven to be as indispensable as phoning for many, and its succession to wireless is equally inescapable. Secure mobile email has emerged as a major wireless enterprise growth engine and will be worth roughly $7 billion in W. Europe, N. America and Asia/Pac by 2010, surpassing 55 million users. When coupled with prosumer grade solutions based on webmail and redirector technologies, ranks of business users in these key regions will near 140 million in 5 years time (exceeded only by SMS as a revenue generator). Yet despite real innovation on the device, operator and solution fronts since the first Battle for Supremacy report in May 2004, the march towards mass adoption will remain slow and steady as the winning wireless email recipe remains elusive. Not only does it call for radically lower price points, managed service models and improved security/ IT manageability it must also work on a broad range of affordable devices, and do so without sacrificing usability.

November 2005

Industry Report
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 1 of 56
2005 Strategy Analytics All rights reserved. Neither this publication nor any part of it may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of Strategy Analytics.
Although great care has been taken to ensure the accuracy and completeness of this report, Strategy Analytics is unable to accept any legal responsibility for any actions taken on the basis of the information contained therein. Circulation or disclosure in whole or in part of this report outside the authorized recipient organizations is expressly forbidden without the prior written permission of Strategy Analytics. Copying in whole or in part of this report is expressly forbidden without the prior written permission of Strategy Analytics. Copyright Strategy Analytics 2005
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 2 of 56

Contents

3 INTRODUCTION KEY POINT CONCLUSIONS STRATEGIC OUTLOOK & VENDOR POSITIONING
3.1 RECOMMENDATIONS ON OPERATOR EMAIL PORTFOLIOS 3.2 VENDOR POSITIONING & RECOMMENDATIONS 4 REMOVING BARRIERS FOR MASS ADOPTION
4.1 SECURITY 4.2 COST 4.3 RESTRICTED DEVICE RANGE 4.4 DEVICE USABILITY 5 MAJOR MOBILE EMAIL SOLUTION PROVIDERS
5.1 EXTENDED SYSTEMS/ SYBASE 5.2 NOKIA BUSINESS CENTER & INTELLISYNC 5.3 GOOD TECHNOLOGY 5.4 MICROSOFT 5.5 RIM 5.6 SEVEN/SMARTNER 5.7 VISTO 6 WIRELESS OPERATOR PORTFOLIO
6.1 BELGIUM 6.1.1 BASE 6.1.2 MOBISTAR 6.1.3 PROXIMUS 6.2 FRANCE 6.2.1 BOUYGUES TELECOM 6.2.2 ORANGE 6.2.3 SFR
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 3 of 56
6.3 GERMANY 6.3.1 T-MOBILE 6.3.2 VODAFONE GERMANY 6.3.3 O2 6.3.4 E-PLUS 6.4 ITALY 6.4.1 TELECOM ITALIA MOBILE 6.4.2 VODAFONE ITALY 6.4.3 WIND 6.5 SPAIN 6.5.1 AMENA 6.5.2 TELEFONICA MOVILES 6.5.3 VODAFONE 6.6 THE NETHERLANDS 6.6.1 KPN 6.6.2 VODAFONE 6.6.3 ORANGE 6.6.4 T-MOBILE 6.7 UK 6.7.1 6.7.2 6.7.3 6.7.4 6.8 US 6.8.1 6.8.2 6.8.3 6.8.ORANGE O2 T-MOBILE VODAFONE SPRINT/NEXTEL T-MOBILE VERIZON WIRELESS CINGULAR
WIRELESS EMAIL MARKET FORECAST SECTION
7.1 W. EUROPEAN FORECASTS 7.2 N. AMERICAN FORECASTS 7.3 ASIA/PACIFIC FORECASTS
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 4 of 56

List of Exhibits

Exhibit 2.1: Mobile Email Revenues in N. America, W. Europe & Asia/Pac (2004-2010) Exhibit 2.2: Opportunity Mapping for Wireless Email Middleware Vendors Exhibit 3.1: Mapping Vendors from Messaging to E-business Platforms Exhibit 3.2: Mobile Email Vendor Retrenchment in 2006 Exhibit 4.1: Are You Interested in Mobile Access to Email? Exhibit 4.2: Pricing Benchmark for BlackBerry Enterprise Service in W. Europe & the US Exhibit 4.3: Pricing Benchmark for BlackBerry Internet Service, SEVEN, OneBridge & Visto Exhibit 4.4: Who Paid For Your Primary Mobile Phone? Exhibit 4.5: What Do You Find To Be The Most Unacceptable When Using Data Functions? Exhibit 7.1: Wireless Email Market Forecast for W. Europe (2005-2010) Exhibit 7.2: Wireless Email Market Forecast for N. America (2005-2010) Exhibit 7.3: Wireless Email Market Forecast for Asia/Pacific (2005-2010)

Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 5 of 56

Introduction

Email Has Secured Its Role as a Business Necessity The following statement rings just as true today as it did in May 2004 when Strategy Analytics published its foundational Industry Report tracking developments and market evolution in the wireless email solution space.
There is no arguing the unmatched versatility of email in todays business environment. Regardless of an enterprises size or industry, the reality is that email has become as indispensable as the telephone as a basic business tool. It is therefore logical that mobilizing this electronic jack-of-all-trades is as natural a first step towards mainstream enterprise wireless data adoption as cellular was for voice over a decade ago.
The reality is that for certain pockets of users email has actually topped voice telephony in terms of being a vital communications tool that is absolutely essential to conduct business. At the same time, emails darker side has reared its ugly head in the past 18 months. Taming ones inbox demons not only from spam (whether a nuisance or real danger) but also a deluge of keep me in the loop superfluous emails from trusted sources, has turned into a monumental challenge. These are but a few of the emerging byproducts of our dramatically increased dependency on email as a lifestyle tool and all introduce a range of up and downside potential as it relates to wirelessly enabling email. The Workforce Continues to Go Mobile At the same time another trend highly conducive to wirelessly enabling email and collaborative groupware applications is in play, the work force is increasingly mobile. As illustrated in the graphic below, the number of mobile professionals continues to rise. Out of 600 business cellular users surveyed by Strategy Analytics across W. Europe in Spring 2005, almost two thirds met the classic definition of a mobile professional (spending at least 20 percent of their time away from the desk or primary work area). In absolute terms nearly 40 percent of all worker time is now spent away from the desk or primary work area. These statistics are nearly double that of what was observed in similar studies five years ago. Furthermore, it is interesting to note from this survey that nearly 50 percent of worker mobility now takes place in-building/ on-campus. Regardless of the RF bearer employed, this points to a significant opportunity to serve up mobile email on-premises but away from the primary work area.

In the 2009 timeframe, Strategy Analytics expects solution improvements, mainstream device advancements and operator rivalry to drive intensified competition and price erosion in the secure enterprise-grade wireless email solution space. Combined end-user expendtitures on both enterprise and prosumer grade email solutions will exceed US $10.1 billion in 2009 and recede slightly to US $9.6 billion in 2010. Beyond this forecast horizon Strategy Analytics expects revenues to return to an upward growth trajectory as the effects of addressing the necessary ingredients for widespread wireless email adoption start to be felt (low cost, high security, device diversity). Thus driving volume and scale economies.
Strategy Analytics forecast for wireless email is shown in Exhibit 2.1 below.
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 10 of 56
Exhibit 2.1: Mobile Email Revenues in N. America, W. Europe & Asia/Pac (2004-2010)
Wireless Email Market Opportunity
W. Europe, N. America & Asia/Pac
$12 $10 $8 US$ B's $6 $4 $2 $0

Secure Enterprise Email

Internet Email
Technical refinements, enhanced capabilities on devices at entry and midrange price points and several more years of market maturity will be required to effectively dismantle the existing roadblocks to wireless email mass adoption. Beyond the baseline requirement of a user-friendly experience that is practical to use day-in and day-out, the most stubborn obstacles relate to the three points of Strategy Analytics wireless email triangle: Security, Cost and Device Range.
Strategy Analytics stresses that wireless carriers need to pay more attention to segmentation schemes and refine their wireless enterprise user segments around specific task-orientations and pain points that relate to wireless email. Businesses are as diverse as the people that staff them. A manageable number of segments (no more than 5 or 6) should be optimized by role and business function as well as the diverse needs of single-handed enterprise, SoHo, SME, Large Corporation and Multinational.

Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 11 of 56
A key base of competition for mobile operators moving forward will be to devise winning device and application combinations that resonate with distinct sub-segments of demand. Choice and variety is crucial. A broad portfolio of solutions offering various security/ cost trade-offs and adjusted delivery models is key (in-house behind-the-firewall, outsourced behind-the-firewall, web client-based, redirector, etc.). Offering various ranges of functionality ranging from basic email to push-email to richer PIM functions and on to near real-time collaborative groupware and presence-based services will be a key selling point. The ultimate upsell for wireless email is of course the mobilization of e-business (or line-of-business) applications including sales force and field service activities.
A typical operator today has one secure behind-the-firewall solution (a la BlackBerry) to serve the most security and IT-centric corporations, augmented by one or two entry-level solutions to appeal to more cost-conscious businesses. In our opinion, however, this model has reached its limits. Additional considerations are becoming the main drivers for mobile email as scalability and targeting lower echelons of enterprise users take hold in the market. Enterprises already have more demanding wireless enterprise needs spanning financial (lower thresholds for upfront investment and more economical ongoing OPEX per seat), functional (specific tasks and ease-of-use) as well as administrative (device management and quite often the need to support the broadest base of employee-sourced devices).
Traditional delivery models are not sufficient when it comes to complex CAPEX-intensive wireless data solutions touching the heart of corporate IT back-offices and mission-critical applications. The next wave of adoption is RIMs to retain (or lose) with the BIS solution. Mobile operators together with mobile email middleware first-movers including RIM should be able to best leverage existing relationships and channels for outsourced/ hosted email services that will appeal to SMEs as well as larger corporations that are gun shy around implementing and running their own wireless email platforms.
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 12 of 56

Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 25 of 56
However, a large proportion of business users do hare some common concerns when it comes to wireless email. Device manufacturers should bear in mind the voice of the end user in mind when designing any email-crafted device: I need to do email, but not at the detriment of making calls I need to be able to type in messages more easily I need to be able to clearly view messages without straining my eyes I need to be able to navigate through emails and menus smoothly and with a minimum of clicks
The graph below demonstrates that these are the four main areas of concern when mobile professionals envision or report on using a wireless email solution. Interestingly, there is an expectation that size and heft will have to be compromised when data functions are to be used. These perceptions are illustrated in Exhibit 4.5 below, which shows the device attributes that respondents scored a four or five (on a scale from 1 to 5) n terms of being unacceptable. Exhibit 4.5: What Do You Find To Be The Most Unacceptable When Using Data Functions?
50% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% Battery Display Composing Navigation Size & Weight
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 26 of 56
Not surprisingly, the market leader, RIM, gets top marks not only on all these four criteria but also in the much-neglected area of robustness and ruggedness and attribute that is essential for serious business email users access their devices 20, 30 or 40 times a day. RIM has then been able to craft exceptionally intuitive and elegant user experiences that simply could not be matched with alternate approaches. As such, RIM cleared a crucial usability hurdle that most of their competitors still grapple with. However, the coming months will set the device bar much higher with a hotly anticipated boost in device innovation and selection that started in 2005. Device appeal is in fact a trend that the RIM alternative camp is banking on as utilitarian BlackBerry device users eye shiny Treos and P910s with envy. Overall, business users will enjoy strong competition between converged device vendors in 2006 with models such as the Nokia 9300, E-series (E61), Treo 650 and Treo 700w, Motorola Q and a nicely refreshed BlackBerry line up vying for end users hearts, minds and wallets. Nokia, Handspring and Motorola will introduce new battlefields that RIM is working tirelessly to prepare for. These battlefields include fashionable and sleek design, phone-centricity, rich media capabilities and device brand loyalty. One area that RIM has not yet decided to throw its hat into the ring on with its own devices is open OS compatibility, an attribute that will necessary for many to adopt. Strategy Analytics WES service will continue to benchmark these enterprise devices as they become available.

Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 29 of 56
Good differentiation is geared towards providing higher value functions to security and administration concious IT managers. The new Goodlink version comes with a standard feature set of full OTA (Over the Air) management capabilities as well as role-based administration This enables Goodlink administrators to wirelessly manage handheld and software version, while enabling different level of administration privileges to control access. Here, Goodlink is complemented by GoodAccess to securely extend wireless access to other business-critical applications, and GoodControl to provide enhanced fleet management and administration features. Good Technology provides solution support for an array of devices powered by Windows Mobile or Palm OS. But despite early announcement regarding Nokia E series support, Good is still out of the Symbian platform game. This is a tremendous inhibitor for Good to penetrate European and Asian corporations where Nokia and SEMC hold strong roots. 5.4 Microsoft Microsofts recent announcement of the Windows 5.0 platform upgrade enabling integrated push email capabilities between Exchange Servers and Windows Mobile devices represents further validation that the global market for mobile push email and PIM services has arrived. Microsofts enterprise wireless email and groupware offerings began with Mobile Information Server 2002 (a standalone platform) and now has evolved to full support within Exchange Server 2003. The functionality in both is based on the same core technology designed to provide both enterprises and mobile operators with a reliable platform for extending.NET Enterprise applications and securely delivering real-time, wireless data and personally productivity solutions to mobile devices. Microsoft announced recently its Messaging and Security Feature Pack for Windows Mobile 5.0 to offer businesses and end-to-end windows mobile messaging solution. Windows Mobile Direct Push Technology enables mails to be pushed directly between Exchange Server and a Windows Mobile-based device, using its ActiveSync synchronization technology without any additional black boxes. In our view the new upgrade of Microsoft will offer mobile professionals using Windows Mobile powered devices a very well rounded mobile experience including rich media capabilities (i.e. Media Player 10), and familiarity with the Windows desktop look and feel,.NET services oriented architecture support is also a plus. A cornerstone of Microsofts strategy rests in the promise is to make life easier for IT managers by easing:
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 30 of 56

Deployment and Provisioning: A streamlined deployment experience, especially with respect to device configuration. Systems Management: Support for OTA and application management and recovery. Broad e-mail Support: Support for Microsoft Exchange/Mobile Information Server and other cross-platform collaboration environments.
However, when stacked up against the competition (and most notably BlackBerry), Windows Mobile 5.0, like Nokia Business Center, is a NOC-less architecture (Network Operators Center) and as such is inherently not as tolerant of idiosyncratic wireless connections. Furthermore, Microsoft is widely believed to come up short on security when compared to BlackBerry Enterprise Server which employs certificates extensively from the Boot ROM level on up. Many believe the same to be true vis--vis Good and Extended Systems as well. LIttle support for CSS (Cascading Style Sheets), and an inability to remotely erase removable storage media are also criticisms frequently leveled at Windows Mobile 5.0. While Microsofts efforts with mobile and wireless personal productivity solutions are generally well understood, their extensive activities in targeted line-of-business applications are worth noting. when Microsoft jumpted into the WWAN arena with both feet in 2002, its Mobile Workplace Initiative was a targeted effort launched for large scale enterprises to streamline the deployment of end-to-end solutions incorporating Microsoft powered mobile devices. An elite group of integrators including HP Services, Accenture, Cap Gemini Ernst & Young and Synchrologic deployed solutions to address specific business needs in the areas of CRM, SFA, FFA, ERP, Finance and Healthcare (both clinical and pharmaceutical). 5.5 RIM RIM is the uncontested leader in the mobile email arena and very likely to dominate the first 10 million wireless email users (to date it has left others to fight for its table scraps). With more than 100 carriers partners, and over 4 million subscribers and 45,000 BES servers deployed to date, BlackBerry has become the de facto standard. RIM currently offers to its carriers customers two way of delivering email services: BES is the anchor of the RIM wireless enterprise solutions. Acting as a single point of contact between enterprise application and mail server and RIMs NOC (Network Operations Center) through the corporate firewall, it solves many of the traditional IT headaches that arise with wireless:

jog dial, and broader interface is either embraced as intuitive or reviled as counterintuitive, depending on who you talk to. RIMs device portfolio now addressed the needs of many types of users ranging from multidevice corporate email users to SME mobile professionals looking for a single device optimized for voice and data to field professionals relying on vertical GPS solutions. RIM is broadening its reach considerably with the BlackBerry Connect and BlackBerry Built-In OEM licensing programs to embed its technology into a range of Nokia, Symbian, Microsoft, HTC, PalmSource, Samsung, Sony Ericsson, Siemens and Motorola devices. Strategy Analytics remains skeptical on how the BlackBerry Connect client will differentiate from competing solutions when embedded on non email-optimized devices from alternative OEMs. RIM must carefully manage its hard earned reputation and not dilute its strength in usability as it extends out to whatever email UI is present on a licensee OEMs email device. RIM needs to leverage key core strengths to maintain its success in the long run by: Preserving the famous intuitiveness and robustness of BlackBerry interface while broadening as RIM broadens its device range with the licensing program. Diversifying its own range of devices to avoid brand fatigue as competitors solutions are increasingly available on a wider array of attractive devices. Leveraging the highly secure and flexible administration platform for BES servers, differentiating from the growing competition of IT giants (Microsoft, Nokia and IBM). Reinforcing its evolution path enabled by MDS development tools and leveraging its popular (albeit proprietary) OS capabilities and continuing to invest in a diversified and innovative ISV community.
SEVEN/Smartner With 76 mobile operators as partners, SEVEN/Smartner has secured a position among the top-tier of email solution vendors. Executing well on developing a global presence (particularly in Japan) offering a diversified solution portfolio full of configuration options (aided by its acquisition of Smartner) and delivering on much-needed device flexibility, SEVEN is well positioned for the next phase of adoption. Since the Smartner acquisition announced in April 2005, SEVEN has become a more formidable contender. The company has successfully expanded and reinforced its presence

Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 33 of 56
and customer base in the three main technology epicenters of the world highlighted in this report (N. America, W. Europe and especially Asia/Pacific where competitors are historically less active). Today, SEVENs solution portfolio consists of SEVEN Server Edition, SEVEN Enterprise Edition and SEVEN Personal Edition. Each one is tailored specifically for distinctly targeted market segments. SEVEN Server Edition is the secure behind-the-firewall solution, and is targeted to larger corporations that possess significant IT resources. The solution supports Microsoft Exchange and Lotus Domino email servers. Integrated with offline capabilities, SEVEN mobile client enables network-independent inbox and calendar access while out of reach as well as traditional push-capabilities when on the network. Unlike similar type of solution, there is no software licensing fee charged. SEVEN Enterprise Edition is the carrier-hosted configuration of the SEVEN platform. The SEVEN server is hosted at the operators premises and determines when new messages are available by periodically polling the users mailbox. The solution is designed to be a lower cost solution, (with no server licensing or software licensing fee) while ensuring that IT managers are afforded the administrative control they need (including device authorization and activation, and remote wiping of client devices). SEVEN Personal Edition is designed to act as a redirector between a desktop PC and a remote device. This solution is designed for One-Man-Bands, Sohos and SMEs due to its simplicity and cost-effectiveness.
Strategy Analytics applauds SEVEN for the flexibility of its solution leveraging a large array of mobile devices including Windows Mobile, Palm OS and Symbian, and more generally most of J2ME-enabled devices (120 models in all). Additionally, SEVENs key differentiators include achieving relative low TCO by eliminating software licensing costs to enterprises that are willing to opt for its secure behind-the-firewall solution. 5.7 Visto Visto is a fast growing newcomer in the mobile email arena having successfully cultivated an impressive network of carriers and device vendor relationships. Visto owes its success to date on perfecting the white-label offering, keeping costs low and supporting a broad device range that appeals to end users. Visto excels with operators, willing to offset BlackBerrys powerful brand equity and penetrate lower-usage segments with their own branded solutions (read: Vodafone Group).

Monthly Fee with a voice tariff E25 (10 Mb cap) E35 (20 Mb cap) Monthly Fee without a voice tariff Price per extra Mb E2.5 E 12.5 E 12.5 Comments
BIS BES International GPRS International i-mode
Mobistar Mobistar offers its business customers three different plans to access their inbox wirelessly: Office Access, using a PC datacard, Pocket Office, using a smartphone and BlackBerry (both BES and BIS). Mobistar should concentrate on parlaying this relatively diversified portfolio to increase its market share, provided it finds an adequate mix of distribution channels and promotion that must accompany it.
Monthly Fee with a voice tariff E14 E35 E60 E90 Monthly Fee without a voice tariff Price per extra Mb E2.8 E2.33 E2.00 E1.E Comments
5 Mb 15 Mb 30 Mb 50 Mb International BlackBerry
Proximus Like most of Vodafone affiliates, Proximus has a diversified offering that enables professionals to access their inbox on the move: Mobile Internet plan (using Vodafone Multimedia Card), BlackBerry service (BES and BIS) and Vodafone Direct Email (running Vistos solution).
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 36 of 56
Proximus has also set the standard for innovative business model as it now adds to its portfolio a BlackBerry managed services for SMEs an arrangement being actively assessed by operators across the globe we would add. Small businesses can enjoy the full benefits of BES functionalities without investing in hardware, licensing and IT personnel to run a BES server internally. For their part, SMEs can outsource to Proximus the full management of BlackBerry services for less than E50/month/user.
Monthly Fee with a voice tariff Pay as you go 10 Mb 100 Mb Direct Email BIS BES BES license (20 seats) International BlackBerry E20.66 E50 E26 (20 Mb Cap) E28 (20 Mb Cap) E37 (20 Mb Cap) E49.95 for SME Monthly Fee without a voice tariff Price per extra Mb E4.132 E2.66 E0.5 Comments

E2 E4200

6.2 6.2.1
France Bouygues Telecom Bouygues Telecom currently has three different mobile email offerings: Messagerie Mobile Universelle, is the regular offering and is proposed with three different plans according to the volume of usage. Client companies can either use SEVEN/Smartner or BlackBerry solution, along the same pricing framework, with the exception of the server license cost, as depicted in the table below. Business users can also use i-mode to access their email wirelessly, but functionality and pricing is geared for very low-end users. Intense usage or any need for attachments and/or rich media with email will quickly send the users monthly bill into the stratosphere. The main devices available are Nokia 9300, HPs HW 6515, the Qtek 9090, the Motorola MPx 220, the BlackBerry 7290 as well as the i-mode Mitsubishi M430i, NEC N411i and LG 343i.

Monthly Fee with a voice tariff E16.67 E45 E18 E35 Monthly Fee without a voice tariff Price per extra Mb E2.5 E1.0 Comments
30 Mb 500 Mb BIS BES International Data
Vodafone Italy Like most of Vodafone affiliates, Vodafone Italy has a quadruple email offering: Mobile Internet plan (using Vodafone Multimedia Card), BlackBerry services (BES and BIS) and Vodafone Direct Email (running Vistos solution). Main devices available are the BlackBerry 7290, 7100v, SEMC P910i, Qtek 9090, Nokia 6630
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 42 of 56
Wind Wind has recently broadened its business email portfolio with the useful addition of Intellisyncs solution, branded LeonardoMail for Wind. Leonardo Mail is a complete push mobile mail solution, fully synchronized with attachment reading capabilities and calendar/ contacts functionality. The solution is priced at E25 and includes 100 MB of traffic. Due to the high security and manageability of Intellisyncs solution, Wind is now able to compete in the secure email solution space and reasonably pursue larger corporations and the SME segment alike. Wind is aided by reasonable pricing as compared with competition. The main devices available are Symbian and Windows Mobile devices like the XDA II mini
Monthly Fee with a voice tariff Pay As you Go 10 Mb 500 Mb 2000 Mb Leonardo Mail E1 E15 E20 E25 Monthly Fee without a voice tariff E1 E15 E20 Price per extra Mb 1E Comments

6.5 6.5.1

Spain Amena Amena, now part of the Orange Group, is one of the strongest 3rd entrant players in the European wireless enterprise market. Despite its relatively small size, it offers a diversified range of mobile email services. Large corporations have the opportunity to choose between BlackBerry service (BES) and SEVENs server solution. Companies can also opt to use the Microsoft MMIS solution. Finally, Amena offers a datacard-based solution with its Accesso Directo Datos (ADD) offering Amena leverages its enterprise-class network and a wide range of devices to appeal to a growing number of business users due to its strong legacy business among Spanish enterprises. SA would encourage Amena to develop more entry-level offerings to be able to more successfully address the needs of Sohos and SMEs. The main devices available are BlackBerry 7290, 7100g, Motorla MPx 220, XDA II, SEMC P910i, Nokia 6600 and Mini-XDA.
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 43 of 56
Monthly Fee with a voice tariff Pay As you Go 10 Mb 500 Mb 2000 Mb E1 E15 E20
Monthly Fee without a voice tariff E1 E15 E20

Price per extra Mb 1E

Telefonica Moviles The Spanish national incumbent enjoys a large mobile email portfolio that is well designed to satisfy its large and diversified business user base. Telefonica Moviles is able to meet the needs of all types of companies with two BlackBerry solutions (BES and BIS), one webclient solution called Mail Empresa (powered by SEVEN) and the usual Datacard-based solutio Interestingly, thanks to its worldwide presence, Telefonica is the only company in Spain to propose dedicated BlackBerry solution depending on the location of the company email server. Telefonica propose 2 specific pricing if the server resides in Spain or abroad and is then able to minimize roaming cost for some of the most lucrative business clients Telefonica also benefits from an advanced powerful network that is leading the Spanish 3G market. Users can then access their inbox using their cellular-enabled laptops with either 3G or GPRS network with the exact same subscription. Besides Telefonica leverage its critical size to propose a complete device range to its business users ranging from traditional BlackBerry devices, simple email devices to advanced smartphones Main devices available are BlackBerry 7290, 7230, 7100 , Nokia 6820 and TSM 400, 500, 520, Nokia 6600, 6670, 9300

7 Mb 100 Mb 500 Mb 1000 Mb BIS

GBP17 (50 Mb Cap)

Vodafone Vodafone is the uncontested leader of mobile email solutions in the UK. It claims to have 40 percent of the UK BlackBerry market with approximately 150,000 connections. Although the portfolio is not well diversified with just two BlackBerry offerings (BES and BIS) and a notebook data card solution, Vodafone has been very active in assuming pole position to lead in these solutions. In particular, Vodafones massive BlackBerry promotion, customized
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 49 of 56
devices and the legacy of high network quality have convinced many business users to opt for Vodafone solutions. A key differentiator for Vodafone is its pioneering position in offering flexible business models. Vodafone is one of the first to propose managed services to companies not willing to in-source costly mobile email infrastructure and personnel. Whether a customer wants a BlackBerry solution or a MMIS solution, Vodafone is able to propose enterprise-grade managed services appealing to segments of small- and mid-size enterprises. The main devices available are the BlackBerry 7100v, 7290 and 7730.
Monthly Fee with a voice tariff GBP11.75 GBP23.5 GBP35.25 GBP53 GBP8.51 GBP12.51 GBP28 (6 Mb Cap) Monthly Fee without a voice tariff Price per extra Mb GBP2.35 GBP1.76 GBP1.18 Comments
5 Mb 75 Mb 200 Mb 1024 Mb BIS BES BES License (5 seats) BES License (20 seats) International BES

GBP15.74

GBP2825 GBP3450 GBP41 (6Mb domestic 3 Mb abroad)

6.8 6.8.1

US Sprint/Nextel Business Connection Personal Edition, provided by SEVEN, provides real-time email access to enterprise email (with attachments) as well as task and contact functions. The system works with both Microsoft Exchange and Lotus Domino. The solution is targeted to small group of users, like SoHo, and SMEs and relies on sharing connections with up to three colleagues. Business Connection Enterprise Edition is the secure behind-the-firewall solution from SEVEN. It is perfectly crafted for larger corporations that have strict IT and security needs. This solution can be deployed in-house by the enterprise or as a hosted network solution (by Sprint). It also enables access to email calendar, diary documents as well as corporate directory and files. But in addition it also makes IT managers life easier with Enterprise-class

Monthly Fee with a voice tariff $40 $59.99 Monthly Fee without a voice tariff $45 Price per extra Mb Comments

BES Broadband Unlimited

Cingular Cingular Wireless pioneered RIM solutions in the US on its Mobitex system and today has the strongest installed base of UK BlackBerry users in place numbering an estimated 900,000 users as of July 2005. Cingular also offers email options including Xpress Mail Enterprise Edition, Network Edition and Personal edition (powered by SEVEN), Good Technologys solution and a range of solutions from Microsoft offering "out-of-the-box" native wireless
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 52 of 56
access to Microsoft Outlook email, intranets and the Internet. Cingular is able to compete very effectively with its rival Verizon Wireless with this broad range of solutions. In addition, Cingular is quite strong in the device management arena with its AirLoader offering. AirLoader is an OTA configuration tool designed to ease for process for IT administrators to setup corporate-specific settings, applications and updates for Pocket PC and Windows Mobile devices. In addition to remotely installing and updating applications, the tools allows ActiveSync settings such as Server and Domain and synchronization settings to be set, as well as URL delivery via SMS and VPN and Proxy server setting manipulation. Cingular has met success in offering Good Technology and Xpress Mail Enterprise Edition (SEVEN) prepackaged and/or supported on the Treo 650, Siemens SX66, Audiovox 5600 and Motorola MPx220 devices, which Cingular (rightly) believes to be compelling devices for email. While Good pricing is known to undercut BES, a dearth of public information is available. However, also competing directly with RIM is Xpress Mail Enterprise Edition, a feature and function rich wireless email solution supporting Microsoft Exchange 5.5, 2000, 2003, Lotus Domino, R5.x, R6.x, Novell GroupWise 6.0 and all IMAP compliant email servers.
Monthly Fee with a voice tariff $34.99 $44.99 $64.99 Monthly Fee without a voice tariff Price per extra Mb $5 over 4mb unlimited unlimited $5 over 4mb unlimited unlimited Up to 25mb Up to 50mb Up to 100mb $15 mb in Can $19.50mb Intl $10 over 5mb unlimited Comments
BES BES BES BES BES BES Server Storage Server Storage Server Storage BES Roaming BES Roaming ExpressMail Ent. ExpressMail Ent.
$39.99 $49.99 $69.99 $1.99 $3.99 $5.99
$29.99 (reqd) $39.99 (reqd)
Industry Report The Battle for Supremacy in Wireless Email: MARKET UPDATE November 2005 Page 53 of 56
Wireless Email Market Forecast Section

 

Technical specifications

General
Product TypeBlackBerry smartphone
Phone DesignCandy bar
Width3 in
Depth0.9 in
Height4.4 in
Weight4.9 oz
Cellular
TechnologyGSM
BandGSM 850/900/1800/1900 (Quadband)
Service ProviderNot specified
Operating SystemBlackBerry Handheld Software
Application SoftwareAddress Book, Memo Pad, Calculator, Calendar, Tasks, WAP Browser, Messages, Alarm, Phone, BrickBreaker, Compose
Input Device(s)Keyboard
Phone Navigation ButtonsTrackwheel
Communications
GPRS (General Packet Radio Service)Yes
Wireless InterfaceBluetooth
Telephone Features
Vibrating AlertYes
Memory
RAM4 MB - SRAM
ROM32 MB - flash
Display
TypeLCD display
Display Resolution240 x 160 pixels
Color Depth65,536 colors
Display IndicatorsDigital clock, signal strength, battery meter
Connections
Connector Type1 x USB - 4 pin USB Type A 1 x headset jack
Battery
Run Time DetailsTalk - up to 198 min Standby - up to 192 hrs
Miscellaneous
Cables IncludedUSB cable
Included AccessoriesPower adapter , holster, Bluetooth headset
Universal Product Identifiers
BrandResearch In Motion
Part Numbers7290, BLACKBERRY 7290
GTIN00843163003361, 00797553009672

 

Tags

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