Zi6 Pocket Video Camera

Life moves fast. Grab it in HD.
Become an instant celebrity or paparazzi with the Kodak Zi6 pocket video camera. Just hit record to capture the action, adventure and all the juicy details in stunning HD quality video. Make your cinematic debut on any HDTV. Or just pop the USB in the nearest PC and youre ready to share the fun on YouTube. Edit, add music and personalize your flick and easily share with your adoring fans. Theres no such thing as you shouldve been there with the Zi6. Catch life as it happens.
* Capture video in HD quality on this fun and super simple pocket video camera (720p at 60 fps with 16:9 aspect ratio). * Upload your videos to YouTube quickly and easily using the built-in USB and software. * Record hours of video with the expandable SD/SDHC card slot that can hold up to 32 GB. * Experience your videos on HDTV in stunning HD quality with included cables. * Edit videos, add pictures and music, and share your creation anywhere with the included video software CD. * Go green with included pre-charged AA Ni-MH rechargeable batteries and battery charger. * See it all on the vibrant 2.4 LCD screen. * Catch the highlights with slow motion playback right in the palm of your hand.
Upload your videos to YouTube quickly and easily using the built-in USB and software
Capture video in HD quality on this fun and super simple pocket video camera
Record hours of video with the expandable SD/ SDHC card slot that can hold up to 32 GB
Standard features Sensor type Lens Zoom Display Image storage Focus system Focus mode Focus range White balance Video capture format Video quality settings Still capture format Still image quality Microphone Speaker I/O interface Tripod mount Power Size Weight Warranty Minimum system requirements Windows OS XP SP2 or Vista 2.8 GHz processor or higher Internet Explorer 6.0 or higher Macintosh OS X 10.4 or higher
1/4.5-type, 1.6 MP CMOS 4.1 mm, f/2.8, fixed focus 2X digital 2.4 inch LCD 128 MB* internal memory; SD/SDHC card expansion slot Fixed Normal, close-up Normal: 70 cm (27.6 in.) - infinity; Close-up: 5 cm (2 in.) Auto H.264 (MOV), AAC LC HD60: 720p at 60 fps - 16:9 HD: 720p at 30 fps - 16:9 (default) VGA JPEG 3 MP (interpolated) Mono Yes USB 2.0 (high speed); component output; AV output 1/4 in. standard (2) AA batteries (Ni-MH recommended) 64 x 114 x 23.5 mm (2.5 x 4.5 x 0.9 in.) 107 g (3.8 oz) without batteries One year
Package contents Kodak Zi6 pocket video camera Wrist strap Camera pouch User Guide ArcSoft Media Impression Software for Kodak (PC only) (2) AA precharged Ni-MH rechargeable batteries Battery charger HD and AV cables Ordering information Kodak Zi6 pocket video camera/black. CAT Kodak Zi6 pocket video camera/pink.. CAT Recommended accessories Kodak SDHC high performance memory card, 4 GB.CAT xxx xxxx Kodak SD high performance memory card, 2 GB.CAT xxx xxxx Kodak AV cable, model AV-3.5... CAT Kodak HD cable, model HD-3.5... CAT Kodak youth camera case: Lavender/Butterfly..CAT Black/skateboarder..CAT Olive/surfer...CAT Kodak resilient camera case II: Red...CAT Grey blue...CAT Olive...CAT Burnt orange...CAT Pink silver...CAT *128 MB internal memory/30 MB available for video and picture storage (1 MB equals one million bytes).
For more information on the Kodak Zi6 pocket video camera, visit www.kodak.com/go/videocameras
Minimum hardware requirements 1 GB RAM 300 MB hard disk space available 1024 x 768 display resolution monitor USB Port 1.1 or higher CD-ROM drive
Eastman Kodak Company, 2008. Kodak is a trademark of Eastman Kodak Company. YouTube is a trademark of Google Inc. Product specification subject to change without prior notice. Simulated screen images. IC-xxxx CAT No. xxx xxxx

Welcome

Thank you for attending. To listen to this webinar, please ensure you dial into the teleconference: USA & Canada: 1-888-261-2645 Participant Code: 4631348 If you are having problems, please contact Galen Lee at galen.lee@kodak.com
KODAK Solutions for Business

Confidential

Social Media Marketing:
Your Brand Deserves More Conversation

July 21, 2010

Presenters
Thomas Hoehn Th H h Director of Interactive Marketing and Convergence Media
Jennifer Cisney Chief Blogger & Social Media Manager
A key part of Kodaks communications

Social media landscape

www.kodak.com/go/followus

Why social media?

Another platform to amplify your messages Go where your customers are Rich conversations with comm nities con ersations ith communities Low barrier to entry, low cost Fast Seen as a leader in the industry

Whos using it?

Recent research by the Printing Industries of America (PIA) suggests that more than one in three printers is using social networking to grow their business* business
*Printing Industries of America: The Magazine, March 2010, Vol 2, Issue 2
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Understanding how B2B buyers use social media
B2B buyers are extremely active users of social media 91% read blogs, view videos, or listen to podcasts online; just 5% report that they dont participate in any social activity at least monthly
Example 1: Kodak Pocket Video Cameras
Kodak Zi6 Pocket Video Camera Launched July 2008
Kodak Zi6 Pocket Video Camera
Kodak Zx1 Pocket Video Camera

Kodak Zx1

Kodak Zi8 Pocket Video Camera
Kodak PlaySport Pocket Video Camera

Share of voice

Example 2: Kodak plate shortage rumor
.my supplier said that there are problems at the US production plant for Kodakstocks are running out worldwide and no one knows how long supplies will last. last.
Alert via Radian6 to potential PR issue SME responded within 1 hours of post C t Customer got correct info t ti f and thanked us Forum audience viewed Kodak as responsive and helpful

Example 3: IPEX May 2010

Kodak maintained ~60% SOV compared to companies X & Y
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Some Kodak mentions via Twitter
Kodak emerges from IPEX an industry leader with specific mentions of our technology, products, marketing and social media efforts

Social media goals

Become a resource and provide value Connect with your customers Personalize o r Personali e your brand Monitor what others are doing
Steps: Strategy Goals G l Audience Tools Content Moderation

Blogging

Blogs @ Kodak
Posts from the people of Kodak
Grow Your Biz May 2008 B2B
KODAK Solutions for Business 23 Confidential

Blogging tips

Post regularly Provide value Respond to comments Be transparent Keep it simple Dont oversell Personalize

Pickup by other blogs

Featured around the world

Blogging tips: Add value

Tips & tricks Heads up to events Promotions Have guest bloggers Highlight interesting projects or industry news
Blogging tips: Connect with your customers
Feature your customers Ask for feedback Read comments & respond ASAP Read customer blogs
Blogging tips: Personalize your brand
Be real, be yourself Provide transparency Show Sho a passion for what you do hat o

Tools to help

Google alerts RSS readers

Blog platforms

Twitter

Tweeting tips: Add value

Company updates, announcements, promos Its not all about you! Link to interesting & useful ind str info sef l industry Create lists
Tweeting tips: Connect with your customers
Find customers & list yourself on twitter list apps Follow and follow back RT (re-tweet) others (re t eet) Engage Ask for feedback
Tweeting tips: Personalize your brand
Put thought into your twitter avatar, name & profile Add in personal tweets occasionally Be yourself o rself
Twitter search Twitter platforms

Nearby tweets

twtpoll t t ll

Twello WeFollow

TweetDeck

YouTube

Rich media Great for how tos Link bet een your between o r accounts

Facebook

Dont over post Respond quickly & honestly to comments

LinkedIn

Fill out your profile thoroughly contact info, add a photo Join groups and interact in g p answers section
http://www.m-bossed.com/linkedinprint.html 41
KODAK Solutions for Business 41 Confidential
Keys to being successful in social media
Have a strategy and a plan Provide your customers valuable content Show a passion for what you do Be consistent and frequent in your interactions Integrate social media into your PR & marketing plans Utilize your employees Maintain a calendar of internal & external events Make the most of your advocates and fans Be transparent Listen and respond

Questions?

Next webinar
Wednesday, August 25 g g p Making the transition to marketing services provider With Bob Radzis, President of RT Associates, Inc. and Bob Barbera, Director of Business Development Services at Kodak Sign up at: kodak.com/go/msp
KODAK Solutions for Business 44 Confidential
http://www.kodak.com/go/followus http://graphics.kodak.com http://graphics kodak com Feedback: galen.lee@kodak.com
Kodak 2010. Kodak is a trademark.