Press Release
Sony Enhances Music Enjoyment with New Speaker Dock and Headset Series The latest iPod/iPhone speaker dock, clock radio and headset series offer great ways to enjoy music at home or on-the-go

Speaker Dock RDP-X80iP

Hong Kong, April 13, 2010 Sony Corporation of Hong Kong Limited today launched the latest series of speaker dock, clock radio and headsets, allowing iPod and iPhone users to enjoy high quality music and personal digital media collection in convenient ways. Stylishly designed speaker dock and clock radio/charging dock The new RDP-X80iP is an elegantly-styled portable speaker dock that charges your iPod or iPhone while delivering crisp, powerful stereo sound of 20W + 20W with a newly developed digital amplifier. The long-stroke speaker unit features a twin port system with super-long duct. The result is a finely-detailed soundstage with full, solid bass plus crystal-clear midrange and sparkling highs. A built-in digital signal processor offers a choice of five sound modes (Rock/Pop/Jazz/Vocal/Flat) to suit personal listening preference. The minimalist design of the RDP-X80iP is accented by touch sensor keys and a smart OLED display. This iPod / iPhone speaker dock is equally capable as a bedroom music companion or secondary music system anywhere in your home. Slip in your iPod or iPhone into the RDPX80iP for a charge while enjoying your favourite music at any time of day. It is compatible with
all generations of iPod Classic, iPod Mini, iPod Touch and iPod Nano. Whats more, you can enjoy music playback with other digital music players by connecting to the speaker docks audio-in jack. The speaker dock includes a rechargeable battery that allows up to 7 hours continuous playback when you are not close to a power socket or even outdoors. It also comes with a wireless remote for easy control of iPod/iPhone music playback functions from anywhere in the room. Its joined by the space-saving dock/clock radio ICF-C7iP and ICF-C05iP, which provide an ideal bedside companion for charging your iPod or iPhone and waking up to your favourite tunes every day. Slip in your iPod or iPhone for an overnight charge and choose when you want to wake up with the ICF-C7iPs dual alarm function. In the morning, it gives the choice of waking up to music from your iPod or iPhone, AM/FM radio or buzzer. The ICF-C7iPs handy remote lets you adjust volume and control iPod music and video menus. There is a sleep timer function, giving you the option to take a nap while enjoying your favourite sounds. The ICF-C1iPMK2 iPod dock with mega bass speakers and SRSGU10iP high-performance speaker dock are currently available. Beautifully designed to compliment any interior, all the speaker dock and clock radio models are compatible with new iPod models. Great music thats always at your fingertips Sony offers a range of high-quality headsets to enhance music listening experience for iPod and iPhone users on-the-go besides hands-free chat. Joining the currentlyavailable MDR-EX38iP, the new DR-EX300iP, DR-E10iP and DR-V150iP offer improved sound quality compared with your music players supplied earbuds.

ICF-C05iP

ICF-C7iP

DR-EX300iP

DR-E10iP
Featuring a 13.5mm Neodymium driver unit, the DR-EX300iP and DR-E10iP deliver refined, studio-quality sound in compact, in-ear headphones. The DR-EX300iP comes with three sizes of supplied hybrid silicone earbuds, giving excellent sound isolation and extra-comfortable wear even for extended listening periods. The stylish, colourful DR-E10iP lets younger listeners express their personal styles while listening to their favourite sounds. There is a choice of five fashionable colours (Pink, Blue, Violet, Green, Grey) to co-ordinate with the users iPod or iPhone. The new over-band headset DR-V150iP delivers crisp, commanding sound with your iPod or iPhone. Deep bass and generous power handling are assured by the 30mm ferrite driver. There is a large adjustable headband for fatigue-free wear for all day long, while reversible earcups allow convenient single-sided monitoring which is ideal for multitasking. Whats more, all models feature an in-line remote control that puts commonly-used iPod/iPhone functions within fingertip reach while youre DR-V150iP jogging, commuting or relaxing. The small, discreet remote makes it easy to adjust volume, play/pause, skip tracks and control iPod Shuffles unique VoiceOver function. As an extra benefit, there is an integrated microphone that lets iPhone users chat hands-free. With a choice of colours, designs and in-ear or over-the-ear wear styles, the new models are compatible with iPod Shuffle (3rd generation); iPod Nano (4th, 5th generations); iPod Classic 120GB/160GB (2009); iPod Touch (2nd generation) and iPhone 3G* and 3Gs. *Volume control function is not applicable to iPhone 3G Enjoy music and chat wirelessly

DRC-BT60 with MDR-EX300SL

DRC-BT30 with MDR-EX57SL

The Bluetooth stereo headsets DRC-BT60 and DRC-BT30 enable users to connect the headsets to any Bluetooth compatible music players** or mobile phones with the advanced wireless transfer technology. The Bluetooth stereo headsets DRC-BT60 and DRC-BT30 are supplied with colour coordinated headphones MDR-EX300SL and MDR-EX57SL respectively, combining high sound quality for music enjoyment and easy operation thanks to the clip-on style Bluetooth stereo receiver. The headsets also allow you to chat wirelessly when connecting Bluetooth compatible mobile phones such as iPhone***. Available in a choice of White and Black, the DRC-BT60s OLED display and built-in radio tuner with 30 pre-set stations provide the user with enhanced convenience and enjoyment. A low latency video mode is included for gaming and video playback. The DRC-BT30 offers a choice of four chic colour variations (Pink, Blue, White, Black) and a convenient charging option from PC or AC adaptor via a USB cable. ** Bluetooth stereo receivers functions are not applicable to iPod Touch *** iPhone does not support skip song function on Bluetooth devices The latest series of speaker dock, clock radio and headset from Sony are available as follows: RDP-X80iP Price Launch Date HK$1,998 Mid May 2010 ICF-C05iP HK$428 April 2010 ICF-C7iP HK$698 Now available DR-V150iP DRC-BT60 (supplied with MDREX300SL) HK$698 April 2010 DRC-BT30 (supplied with MDR-EX57SL) HK$468 April 2010

Price Launch date

HK$548 April 2010

HK$218 April 2010

HK$328 April 2010
For customer enquiries, please contact Sony sales and services hotline at (852)2345-2966.
About Hong Kong Marketing Company Hong Kong Marketing Company (HKMC), a division of Sony Corporation of Hong Kong Limited, provides sales, marketing and after sales services for Sonys consumer electronics products as well as broadcast and professional products in Hong Kong and Macau. For more information on Sonys products and services, please visit its web site on www.sony.com.hk.

About make.believe make.believe (make dot believe) is a Group-wide brand message that unites Sonys communications initiatives across electronics, games, movies, music, mobile phones and network services. make.believe symbolises the spirit of Sony the power of creativity, the ability to turn ideas into reality and the belief that anything you can imagine, you can make real. ###