Earthmate PN-Series Handheld GPS. DeLorme.
Am I the RAV4 type? The thing about the Toyota RAV4 is it
refuses to be typecast. Its an SUV thats compact on the outside, but has available seating for up to seven1 in roomy comfort inside. Its exceptionally nimble and easy to park, yet its got enough cargo capacity 2 to swallow those big, bulky items awaiting you at customer pickup. You can get your RAV4 with available features like a powerful V6 engine and pavement-gripping 4WD, yet still drive a vehicle so fuel-efcient that its EPA-estimated highway rating is 26 mpg.3 And like all 2011 Toyota models, RAV4 comes standard with the Star Safety System, a combination of advanced safety technologies designed to enhance your level of condence. The 2011 Toyota RAV4. Moving Forward.
MODEL CHOICES RAV4 RAV4 SPORT RAV4 LIMITED
Every time you start off on a journey, whether its a quiet weekend away or a quick trip around town, rest assured were with you every step of the way. For more than 50 years, Toyota engineering has created more than just durable vehicles. Its created enduring memories.
1. Not available on Sport models. 2. Cargo and load capacity limited by weight and distribution. 3. 2011 EPA-estimated mileage for RAV4 V6 4WD models. Actual mileage will vary.
Limited V6 shown in Classic Silver Metallic with available Premium Plus Value Package and accessory body side molding.
How much room does it have?
Whether youre running a shuttle or a busy days errands, RAV4 gives you room to maneuver. With an available 50/50 Split & Stow 3rd Row seat,1 RAV4 offers seating for seven. Or fold the seats at for 73 cubic feet of cargo space.2 Thats enough carrying capacity to take care of almost any to-do list.
Limited interior shown in Ash leather with available 4WD and Navigation Value Package.
1. Not available on Sport models. 2. Cargo and load capacity limited by weight and distribution.
Sport shown in Pacic Blue Metallic with available Enhancement Value Package.
I love a road trip. Does RAV4 share my feelings?
No question, RAV4 is ready when you are. First of all, every 2011 RAV4 comes standard with the Star Safety System, a combination of ve accident avoidance features designed to help keep you out of harms way. Then RAV4 offers you a long list of available features, like the 1 Smart Key System, moonroof, JBL 9-speaker audio system with XM Radio2 and dual zone automatic climate control, thatll turn even the shortest trip into a pleasure cruise. Whats standard on RAV4?
RAV4 comes standard with air conditioning, Optitron instrumentation, a tilt/telescopic steering wheel, cruise control and a 6-speaker audio system with an auxiliary audio jack for your MP3/WMA player. And it comes standard with a 179-hp 2.5-liter 4-cylinder engine with an EPA-estimated 28 highway mpg rating.3
Whats the Upgrade Value Package?
Give your RAV4 more for less with the available Upgrade Value Package. The 6-disc CD changer with steering wheel audio controls, moonroof, 17-in. 5-spoke alloy wheels, color-keyed door handles, Daytime Running Lights (DRL), roof rack, upgraded fabric interior, tonneau cover and privacy glass add pizzazz.
Does RAV4 know the way to San Jose?
RAV4 Sport and Limited offer an available navigation system4 that maps out your route. Just enter the name of your destination and, if listed in the DVDs database, the system will find the precise location and direct you to it via voice commands and map tracking. It even uses real-time updates from the available XM NavTraffic 4 to help route you around traffic jams.
RAV4 shown in Sandy Beach Metallic with available 17-in. alloy wheels and roof rack.
1. See footnote 24 in Disclaimers section. 2. See footnote 17 in Disclaimers section. 3. See footnote 11 in Disclaimers section. 4. See footnote 19 in Disclaimers section.
1. No matter where you take your RAV4, your tunes can always travel with you. An auxiliary audio jack for MP3/WMA-compatible devices is located on the front of the center console. 2. Need even more room to stow things? An under-oor storage compartment lets you stash your valuable items safely out of sight.
iPod accessory is not included. iPod is a registered trademark of Apple, Inc. All rights reserved.
Was RAV4 ever in the Swiss Army ?
No, but it does know a thing or two about versatility. Inside RAV4, theres a level of spaciousness thats most unexpected. Your passengers enjoy plenty of room and comfort to stretch out and relax. Or pull a lever in the cargo area, and a section of the second row folds at, turning the interior into a space ready for almost anything, whether its a warehouse shopping trip or a cross-country trek. Versatile seating

With its available and oh-so-functional 50/50 Split & Stow 3rd Row seat,2 RAV4 has a total people-hauling quota of seven. Perfect if youve got a bunch of family or friends who all need to hitch a ride.
RAV4 interior shown in Ash fabric with available 4WD, 50/50 Split & Stow 3rd Row seat and Value Package.
1. Swiss Army is owned by Victorinox AG and its affiliates. 2. Not available on Sport models.
3. Pull one of the one-touch levers inside the rear cargo area, and one side of RAV4s second-row seatback folds at to instantly create a surface ideal for sliding in bulky cargo. 4. RAV4s available backup camera1 is a smart solution that helps ease the task of backing out of driveways or into parking spaces. Augmenting the outside mirrors, the backup camera displays what it sees behind you on the available auto-dimming rearview mirror.
5. Youll be surprised by how much room RAV4 gives you to carry cargo and by how easy it is to fold the rear seats at so you can make the most of all 73 cubic feet of cargo capacity.2 6. The second rows 60/40 split design means you can quickly adapt RAV4 to suit the situation. Say you need to toss sports gear in back yet still have a seat or two left in their upright positions for passengers. RAV4 can handle that.
Limited interior shown in Ash leather with available Navigation Value Package.
1. See footnote 25 in Disclaimers section. 2. Cargo and load capacity limited by weight and distribution.
The S in SUV stands for Sport, right?
Right. And heres a double helping of it: RAV4 Sport with the available Appearance 1 Package. Walk up behind it, and its stainless steel exhaust tip and unique rear door are your clues that this is no ordinary RAV4. Step inside, and more special touches distinguish RAV4 Sports Appearance Package.
The Appearance Packages1 side turn signal indicators are integrated into the heated outside mirrors, so RAV4 can make your turning intentions clear. Inside, unique doorsill covers and a chromeaccented shift lever with leather inlay signal RAV4 Sports performance appeal.
Sport V6 shown in Magnetic Gray Metallic with available 4WD, Enhancement Value Package and Appearance Package.
1. RAV4 4-cylinder and V6 4WD models only.

Is RAV4 a 2WD or 4WD?

Its available in both 2WD or Electronic On-Demand 4WD. Either way, youll have a vehicle capable of remarkably assured traction. Enhanced Vehicle Stability Control (VSC)1 with Traction Control (TRAC) part of the Star Safety System helps RAV4 get a grip when accelerating or cornering. Electronic On-Demand 4WD models operate in fuel-efcient 2WD mode during normal driving, transferring automatically to 4WD when traction conditions demand more grip.
Advanced traction technologies
On snow-covered streets, rain-soaked roads and steep hills, these traction technologies available on RAV4 help you get a grip:

Electronic On-Demand 4-Wheel Drive (4WD)
Available Electronic On-Demand 4WD gives you the enhanced traction of 4WD when needed. The system controls the distribution of torque between the front and rear wheels, allowing the vehicle to automatically switch seamlessly from 2WD to 4WD mode.
Hill Start Assist Control (HAC)2
When youre stopped on a steep incline and need to get going, problems can arise. Thats why RAV4 is available with a feature called Hill Start Assist Control. It helps prevent the vehicle from rolling backward as the driver switches from the brake to the accelerator. When engaged, HAC holds the brakes for approximately three seconds, helping give the driver time to engage the accelerator.
Downhill Assist Control (DAC)2
RAV4 is available with an innovative feature called Downhill Assist Control. Designed to help provide a controlled descent on steep inclines, it works by setting a target vehicle speed of approximately 2-4 mph. To help maintain that target speed, DAC sends a signal that automatically modulates RAV4s powerful brakes.
LONGEVITY FACT: The pistons in RAV4s available V6 engine have an advanced resin coating. This decreases friction, which in turn increases reliability. Its another way in which Toyota strives to keep your vehicle running strong for years to come.
Available Electronic On-Demand 4WD 1 controls the distribution of torque between the front and rear wheels, allowing the vehicle to automatically switch seamlessly from front-wheel-drive 2 to 4WD mode. 3 The result is enhanced traction, control and fuel economy.
1. See footnote 27 in Disclaimers section. 2. See footnote 13 in Disclaimers section.
Every 2011 RAV4 comes standard with the Star Safety System, a suite of six advanced safety features designed to help keep drivers out of harms way. The system includes Enhanced Vehicle Stability 1 Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA)2 and 3 Smart Stop Technology (SST). SST reduces engine power and helps bring the vehicle to a stop when both brake and accelerator pedals are pressed at the same time under certain conditions.
In the event of certain rear-end collisions, a mechanism in the lumbar region of the front seats triggers the movement of the active front headrests4 up and forward to help position the headrests to better support the front occupants heads.

n. Visit t

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for more

To view videos of Star Safety System features, visit toyota.com/safety
To help prevent a slip sideways while cornering, RAV4 uses Enhanced VSC. It adjusts engine power, braking and steering assist torque to help the driver steer in the direction that provides the greatest control.

If a wheel loses traction during acceleration,TRAC limits engine output and/or applies the brake to the spinning wheel and transfers torque to the wheel that still has traction.

o r m at

How many airbags come standard?
Six. RAV4 comes standard with an Advanced Airbag System that includes both driver and front passenger airbags and is complemented by front seat-mounted side airbags as well as rst- and second-row RollSensing side Curtain Airbags (RSCA).
RAV4s ABS pulses brakes rapidly during hard braking to help keep the wheels from locking up and thus helps preserve steering control.
To help drivers when braking, RAV4 comes standard with EBD and BA. These systems sense braking situations and react quickly to modulate brake pressure to optimize stopping power.
Photo not intended to replicate actual inated airbags.
1. See footnote 27 in Disclaimers section. 2. See footnote 6 in Disclaimers section. 3. See footnote 28 in Disclaimers section. 4. See footnote 30 in Disclaimers section. 5. See footnote 29 in Disclaimers section.
What kind of mpg rating can I expect?
1 Its not surprising that a RAV4 gets an EPA-estimated highway rating of up to 26 mpg. What is surprising is that its a RAV4 4WD model powered by an available 269-hp V6. The secret is Dual VVT-i, an engine valve timing technology that optimizes power and fuel efciency.
Limited V6 shown in Classic Silver Metallic with available 4WD and Premium Plus Value Package.
1. 2011 EPA-estimated mileage for RAV4 V6 4WD models. Actual mileage will vary.

RAV4 fabric in Ash

RAV4 fabric in Sand Beige
Sport fabric in Dark Charcoal
RAV4 available/Limited standard fabric in Ash
RAV4 available/Limited standard fabric in Sand Beige
Sport leather in Dark Charcoal

Limited leather in Ash

Limited leather in Sand Beige
BLACK Ash, Sand Beige or Dark Charcoal1, 2 interior
PACIFIC BLUE METALLIC3 Ash, Sand Beige or Dark Charcoal1, 2 interior

BLACK FOREST PEARL3 Ash, Sand Beige or Dark Charcoal1, 2 interior
PYRITE MICA4 Ash or Sand Beige interior
BARCELONA RED METALLIC Ash, Sand Beige or Dark Charcoal1, 2 interior
SANDY BEACH METALLIC4 Sand Beige interior
MAGNETIC GRAY METALLIC1, 2 Dark Charcoal1, 2 interior
CLASSIC SILVER METALLIC Ash or Dark Charcoal1, 2 interior
BLIZZARD PEARL2, 4, 5 Ash or Sand Beige interior
SUPER WHITE1, 3 Ash, Sand Beige or Dark Charcoal1, 2 interior
WHEELS 1 RAV4 4-cylinder 16-in. steel wheel with wheel cover 2 RAV4 4-cylinder available/RAV4 V6 standard 17-in. 5-spoke styled steel wheel 3 RAV4 available 17-in. 5-spoke alloy wheel 4 Sport 18-in. 5-spoke alloy wheel 5 Limited 17-in. 6-spoke alloy wheel
See numbered footnotes in Disclaimers section.

Specications

MECHANICAL AND PERFORMANCE Engine 2.5-Liter DOHC 16-Valve 4-Cylinder with Dual VVT-i, 179 hp @ 6000 rpm/172 lb.-ft. @ 4000 rpm 3.5-Liter DOHC 24-Valve V6 with Dual VVT-i, 269 hp @ 6200 rpm/246 lb.-ft. @ 4700 rpm Ignition: Electronic, with Toyota Direct Ignition (TDI) Emission rating: Ultra Low Emission Vehicle II (ULEV-II) Transmission 4-speed Electronically Controlled automatic Transmission with intelligence (ECT-i) 5-speed Electronically Controlled automatic Transmission with intelligence (ECT-i) Drivetrain Front-wheel drive Electronic On-Demand 4WD Body construction Suspension Steering Turning circle diameter, curb to curb (ft.) (16-in. and 17-in. wheels/18-in. wheels) Brakes EXTERIOR DIMENSIONS (in.) Overall height (without/with roof rack) with available third-row seat (without/with roof rack) Overall width Overall length Wheelbase Track (front/rear) INTERIOR DIMENSIONS (front/second-row/third-row seats) (in.) Head room without moonroof with moonroof Shoulder room Hip room Leg room Seating capacity (standard/with available third-row seat) OFF-HIGHWAY Approach/departure angle (degrees) Ground clearance (in.) WEIGHTS AND CAPACITIES Curb weight (lb.) (2WD/4WD) 4-cylinder V6 Gross Vehicle Weight Rating (GVWR) (lb.) (2WD/4WD) 4-cylinder with third-row seat V6 with third-row seat Towing capacity7 (lb.) (standard/maximum8) 4-cylinder V6 Cargo volume9 (cu. ft.) behind front/rear seats behind front/second-row/third-row seats Fuel tank (gal.) 3360/3494 3529/3670 4430/4535 4730/4865 4600/4720 4895/5015 1500/NA 2000/3500 73.0/36.4 73.0/37.2/12.3 15.9 3435/3569 3560/3699 4430/4535 NA 4600/4720 NA 1500/NA 2000/3500 73.0/36.4 NA 15.9 3439/3576 3560/3699 4430/4535 4730/4865 4600/4720 4895/5015 1500/NA 2000/3500 73.0/36.4 73.0/37.2/12.3 15.9 29/25 7.5 29/25 7.5 29/25 7.5 40.8/39.7/37.2 39.5/39.7/37.2 57.1/55.3/52.6 53.8/52.4/43.3 41.8/38.3/30.0 5/7 40.8/39.7/NA 39.5/39.7/NA 57.1/55.3/NA 53.8/52.4/NA 41.8/38.3/NA 5/NA 40.8/39.7/37.2 39.5/39.7/37.2 57.1/55.3/52.6 53.8/52.4/43.3 41.8/38.3/30.0 5/7 66.3/68.7 66.5/69.1 71.5 181.9 104.7 61.4/61.4 66.3/68.7 NA 73.0 (with overfender) 181.9 104.7 61.4/61.4 (V6: 61.8/61.8) NA/68.7 66.5/69.1 73.0 (with overfender) 181.9 104.7 61.4/61.4 RAV4 SPORT LIMITED

Standard Available Standard Standard Standard
Available Available Available Standard Standard Standard Available Available Available Unitized body Independent MacPherson strut front suspension with stabilizer bar and hydraulic shock absorbers; double-wishbone rear suspension with coil springs, trailing arms, stabilizer bar and hydraulic shock absorbers (Sport model gets sport-tuned shocks and springs) Electric Power Steering (EPS); power-assisted rack-and-pinion 34.8/NA NA/36.8 34.8/NA Power-assisted ventilated front disc brakes and solid rear disc brakes with 4-wheel Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD) and Brake Assist (BA)6

Specications (continued)

MECHANICAL AND PERFORMANCE TIRES Size Standard (4-cylinder/V6) Available (4-cylinder) Type Spare Full-size MILEAGE ESTIMATES (mpg city/highway)11 4-cylinder 2WD 4WD V6 2WD 4WD 22/28 21/27 19/27 19/26 22/28 21/27 19/27 19/26 22/28 21/27 19/27 19/26 P215/70R16/ P225/65R17 P225/65R17 All-Season steel-belted radial blackwalls Standard P235/55R18 NA Standard10 P225/65R17 NA Standard RAV4 SPORT LIMITED

Features12

EXTERIOR Multi-reflector halogen headlamps with auto-off feature Multi-reflector halogen headlamps with auto on/off feature Multi-reflector halogen headlamps with blackout sport trim and auto-off feature Multi-reflector halogen headlamps with blackout sport trim and auto on/off feature Integrated fog lamps LED taillamps and stop lamps Black grille Chrome-accented grille Black power outside mirrors with folding feature Color-keyed power heated outside mirrors with turn signal indicators and folding feature Black outside door handles Color-keyed outside door handles Color-keyed outside rear door handle Automatic Limited-Slip Differential (Auto LSD) (2WD models) Electronic On-Demand 4WD Hill Start Assist Control (HAC)13 Downhill Assist Control (DAC)13 Sport-tuned suspension (springs and shock absorbers) Power tilt/slide moonroof with sunshade INTERIOR Air conditioning with air filter Dual zone automatic climate control with air filter, micro dust and pollen filter and information display AM/FM CD player with MP3/WMA playback capability, six speakers, XM Radio17 compatible (additional hardware and subscription required) AM/FM 6-disc CD changer with MP3/WMA playback capability, six speakers and XM Radio17 (includes 90-day trial subscription) JBL AM/FM 6-disc CD changer with MP3/WMA playback capability, nine speakers including subwoofer, XM Radio17 (includes 90-day trial subscription), and hands-free phone capability via Bluetooth18 wireless technology 19 Touch-screen DVD navigation system, AM/FM CD player with MP3/WMA playback capability, six speakers, XM Radio17 and XM NavTraffic19 compatible (additional hardware and subscriptions required) Auxiliary audio jack Fabric-trimmed 6-way adjustable drivers seat with seatback pocket; 4-way adjustable front passenger seat with seatback pocket Fabric-trimmed 8-way power-adjustable drivers seat with power lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket Leather-trimmed 8-way power-adjustable drivers seat with power lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket Driver and front passenger heated seats Fabric-trimmed 60/40 split, sliding, reclining, fold-flat second-row seat with height-adjustable headrests and center armrest

S = Standard O = Optional = Not Available

S S O/P S S O/P S S

RAV4 SPORT LIMITED RAV4 SPORT LIMITED
S S S S S P S S O O14 O14 P
S O S S S S P S S S O O14 O14 S O/P
S S S S S S S S O O14 O14 O/P
16-in. steel wheels with wheel covers with P215/70R16 tires S15 17-in. 5-spoke styled steel wheels with P225/65R17 tires O/P16 17-in. 5-spoke alloy wheels with P225/65R17 tires O/P 17-in. 6-spoke alloy wheels with P225/65R17 tires 18-in. 5-spoke alloy wheels with P235/55R18 tires Washer-linked variable intermittent windshield wipers and intermittent rear window wiper S High Solar Energy-Absorbing (HSEA) glass S Privacy glass on rear side, quarter and rear door windows O/P Rear window defogger with timer S Side-opening rear door with hold-open feature S Unique rear door with chrome accents Color-keyed full-size combination hard/soft outside spare tire cover S Color-keyed full-size hard-shell outside spare tire cover Color-keyed rear spoiler with LED center high-mount stop lamp S Color-keyed overfenders Roof rack O/P Roof-mounted XM Radio17 antenna S Black rear step bumper protector S Tow Prep Package7 (V6 models only) includes 3500-lb. towing capacity, upgraded radiator, fan coupling and alternator O Leather-trimmed 60/40 split, sliding, reclining, fold-flat second-row seat with height-adjustable headrests and center armrest Fabric-trimmed 50/50 Split & Stow 3rd RowTM seat with fold-flat capability and height-adjustable headrests Cruise control Tilt/telescopic steering wheel Urethane steering wheel Urethane steering wheel with audio controls Leather-trimmed steering wheel with audio controls Leather-trimmed steering wheel with audio and Bluetooth18 hands-free phone controls Optitron instrumentation with amber-illuminated speedometer, tachometer; LCD display with odometer, twin tripmeters, shift indicator, outside temperature gauge, Tire Pressure Monitor System (TPMS),23 instant/average fuel economy functions, low fuel and scheduled maintenance indicators Leather-trimmed shift lever with metallic inlay Chrome-accented shift lever with leather inlay, chrome interior door handles, parking brake tip and vent trim Remote keyless entry system Smart Key System24 with Push Button Start and remote illuminated entry Power windows with driver auto up/down with jam protection Power door locks Auto-dimming rearview mirror with integrated backup camera monitor25

S S S S S S P S10 S S O/P S S O
S S S S S S S S S S S S O

O21, 22 S S S P

P S S S O/P

P20 O22 S S S O/P

S S S

O S S P P S

O/P S S O P20 P20 S

S S S S O26

S P S S S O

S S S S S O

P = Feature is available as part of an option package.

Features (continued)

INTERIOR Multi-function center console with two illuminated front cup holders, cell phone storage pocket, covered armrest with upper tray and lower console storage box Dual glove compartments with one-touch open/close feature on upper compartment and lockable lower glove compartment Two front and one cargo area 12V auxiliary power outlets 120V AC power outlet Cargo area tonneau cover Cargo area second-row-seat one-touch fold-flat levers SAFETY AND CONVENIENCE Star Safety SystemTM includes Enhanced Vehicle Stability Control (VSC),27 Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA)6 and Smart Stop Technology (SST)28 Driver and front passenger Advanced Airbag System29 Driver and front passenger seat-mounted side airbags and front- and second-row Roll-Sensing side Curtain Airbags (RSCA)29 Driver and front passenger active headrests30 3-point seatbelts in all seating positions, with adjustable front seatbelt anchors Driver and front passenger seatbelt pretensioners with force limiters Driver and front passenger seatbelt warning system Driver-side Emergency Locking Retractor (ELR) and Automatic/Emergency Locking Retractor (ALR/ELR) on all passenger belts PACKAGES
RAV4 Value Package (4-cylinder models only) (savings of up to $570)32 includes 17-in. 5-spoke styled steel wheels Upgrade Value Package (savings of up to $850)32 includes AM/FM 6-disc CD changer with MP3/WMA playback capability, six speakers, XM Radio17 (includes 90-day trial subscription), steering wheel audio controls, 17-in. 5-spoke alloy wheels with P225/65R17 tires, color-keyed door handles, Daytime Running Lights (DRL), roof rack, privacy glass on rear side, quarter and rear door windows, power tilt/slide moonroof with sunshade, rear cargo area tonneau cover and upgraded fabric interior Tow Prep Package7 (V6 models only) includes 3500-lb. towing capacity, upgraded radiator, fan coupling and alternator Enhancement Value Package (savings of up to $1000)32 includes AM/FM 6-disc CD changer with MP3/WMA

S S S O/P20 S20

S S S O S

S S S O/P S20 S20

Cargo area under-floor storage compartment Digital clock Ten cup/bottle holders Storage pockets in door panels and rear cargo area Interior footwell lighting Illuminated entry system (key illumination, interior light and front personal light) Dual sun visors with vanity mirror, sliding extensions and roof-mounted vanity light

S20 S S S S S

S S S S S S

S20 S S S S S S

S S S S S S S S
LATCH (Lower Anchors and Tethers for CHildren) includes lower anchors and tether anchors on outboard second-row seats Child-protector rear door locks Collapsible steering column Side-impact door beams Front energy-absorbing crumple zone Soft energy-dissipating interior trim Tire Pressure Monitor System (TPMS)23 Daytime Running Lights (DRL) Engine immobilizer31

S S S S S S S O/P S

with P225/65R17 tires, Daytime Running Lights (DRL), roof rack, and privacy glass on rear side, quarter and rear door windows Value Package (V6 models only) (savings of up to $570)32 includes Daytime Running Lights (DRL), roof rack, and privacy glass on rear side, quarter and rear door windows
SPORT Premium Package includes leather-trimmed seating surfaces, 8-way power-adjustable drivers seat with power
lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket and driver and front passenger heated seats Appearance Package10 (4-cylinder and V6 4WD models only) includes unique rear door with chrome accents, runflat tires, unique RAV4 and Sport badging, stainless steel exhaust tip, color-keyed power heated outside mirrors with turn signal indicators and folding feature, clear rear step bumper protector, chrome-accented shift lever with leather inlay, chrome interior door handles, chrome parking brake tip and vent trim, and unique doorsill covers
LIMITED Premium Package20 includes leather-trimmed seating surfaces, 8-way power-adjustable drivers seat with power
playback capability, six speakers, XM Radio17 (includes 90-day trial subscription), steering wheel audio controls, Daytime Running Lights (DRL), roof rack, and power tilt/slide moonroof with sunshade Tow Prep Package7 (V6 models only) includes 3500-lb. towing capacity, upgraded radiator, fan coupling and alternator
Navigation Value Package20 (savings of up to $2000)32 includes all the features of the Premium Package plus
19 touch-screen DVD navigation system, AM/FM CD player with MP3/WMA playback capability, six speakers, XM Radio17 and XM NavTraffic19 compatible (additional hardware and subscriptions required) (replaces standard 6-disc CD changer), Daytime Running Lights (DRL) and power tilt/slide moonroof with sunshade Tow Prep Package7 (V6 models only) includes 3500-lb. towing capacity, upgraded radiator, fan coupling and alternator

lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket, driver and front passenger heated seats and 120V AC power outlet Premium Plus Value Package20 (savings of up to $2000)32 includes all the features of the Premium Package plus JBL AM/FM 6-disc CD changer with MP3/WMA playback capability, nine speakers including subwoofer, XM Radio17 (includes 90-day trial subscription), hands-free phone capability via Bluetooth18 wireless technology, Daytime Running Lights (DRL) and power tilt/slide moonroof with sunshade OPTIONS 17-in. 5-spoke styled steel wheels with P225/65R17 tires 17-in. 5-spoke alloy wheels with P225/65R17 tires Roof rack Cargo area tonneau cover AM/FM 6-disc CD changer with MP3/WMA playback capability, six speakers and XM Radio17 (includes 90-day trial subscription) JBL AM/FM 6-disc CD changer with MP3/WMA playback capability, nine speakers including subwoofer, XM Radio17 (includes 90-day trial subscription), and hands-free phone capability via Bluetooth18 wireless technology Touch-screen DVD navigation system,19 AM/FM CD player with MP3/WMA playback capability, six speakers, XM Radio17 and XM NavTraffic19 compatible (additional hardware and subscriptions required)

RAV4 SPORT LIMITED

LIMITED

O/P16 O/P O/P O/P20 O/P

O/P O O/P

S S20 S

Auto-dimming rearview mirror with integrated backup camera monitor25 Fabric-trimmed 8-way power-adjustable drivers seat with power lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket (includes 120V AC power outlet) Fabric-trimmed 50/50 Split & Stow 3rd Row seat with fold-flat-into-floor capability and height-adjustable headrests Power tilt/slide moonroof with sunshade Privacy glass on rear side, quarter and rear door windows Auto on/off headlamps Daytime Running Lights (DRL)

O P O/P O/P

21, 22

O/P S O O/P

O O22 O/P S S O/P
WARRANTIES Every Toyota Car, Truck and SUV is built to exceptional standards. And thats not idle boasting. We back it up with these Limited Warranty Coverages: Basic: 36 months/36,000 miles (all components other than normal wear and maintenance items). Powertrain: 60 months/60,000 miles (engine, transmission/transaxle, drive system, seatbelts and airbags). Rust-Through: 60 months/unlimited miles (corrosion perforation of sheet metal). Emissions: Coverages vary under Federal and California regulations. Refer to applicable Warranty and Maintenance Guide for details. Accessories: For Genuine Toyota accessories purchased at the time of the new vehicle purchase, the Toyota Accessory Warranty coverage is in effect for 36 months/36,000 miles from the vehicles in-service date, which is the same coverage as the Toyota New Vehicle Limited Warranty. TOYOTA CARE Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. DISCLAIMERS For Genuine Toyota accessories purchased after the new vehicle purchase the coverage is 12 months, regardless of mileage, from the date the accessory was installed on the vehicle, or the remainder of any applicable new vehicle warranty, whichever provides greater coverage, with the exception of car covers. Car covers are warranted for 12 months from the date of purchase and do not assume any coverage under the Toyota New Vehicle Limited Warranty. You may be eligible for transportation assistance if its necessary that your vehicle be kept overnight for repairs covered under warranty. Please see your authorized Toyota dealership for further details. For complete details about Toyotas warranties, please visit www.toyota.com, refer to the applicable Warranty and Maintenance Guide or see your Toyota dealer.

1. Not available on Limited. 2. Not available on RAV4. 3. Not available with Appearance Package. 4. Not available on Sport. 5. Extra-cost color. 6. Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper brake-system maintenance and tire and road conditions. 7. Before towing, confirm your vehicle and trailer are compatible, hooked up
and loaded properly and that you have any necessary additional equipment. Do not exceed any Weight Ratings and follow all instructions in your Owners Manual. The maximum you can tow depends on the total weight of any cargo, occupants and available equipment. Calculated with new SAE J2807 method. 8. Requires available Tow Prep Package. 9. Cargo and load capacity limited by weight and distribution. 10. The Appearance Package replaces standard tires with run-flat tires and does not include a spare tire or spare tire cover. 11. 2011 EPA-estimated mileage. Actual mileage will vary. 12. Toyota strives to build vehicles to match customer interest and thus they typically are built with popular options and option packages. Not all options/packages are available separately and some may not be available in all regions of the country. See toyota.com for information about options/packages commonly available in your area. If you would prefer a vehicle without any or with different options, contact your dealer to check for current availability or the possibility of placing a special order. 13. Downhill Assist Control (DAC) is designed to help the driver maintain vehicle control and speed on steep, downhill descents. Hill Start Assist Control (HAC) is designed to help minimize backward rolling on steep ascents. Neither system is a substitute for safe driving judgment and practices. Factors including speed, grade, surface conditions and driver input can all affect whether DAC and HAC will be effective in preventing a loss of control. Please see your Owners Manual for further details. 14. Standard on 4-cylinder and V6 models equipped with third-row seat. Not available on Sport 4-cylinder models. 15. Standard on RAV4 4-cylinder models. Not available with third-row seat. 16. Standard on RAV4 V6 models, available on RAV4 4-cylinder models. 17. XM services require a subscription after 90-day trial period. Subscriptions governed by XM Customer Agreement available at xmradio.com. If you decide to continue your XM service at the end of your complimentary trial, the plan you choose will automatically renew and bill at then-current rates unless you call 1-800-967-2346 to cancel. Fees and programming subject to change. Available only to those at least 18 years of age in the 48 contiguous United States and D.C. 18. The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Toyota is under license. Other trademarks and trade names are those of their respective owners. The Bluetooth wireless technology phones listed on toyota.com have been tested for compatibility with Toyota vehicles. Performance will vary based on phone software version, coverage and your wireless carrier. Phones are warranted by their manufacturer, not Toyota. 19. Availability and accuracy of the information provided by the navigation system or any XM services mentioned (if installed) are dependent upon many factors. Use common sense when relying on information provided. Services not available in every city or roadway. Periodic navigation updates available at additional cost. See your Navigation System Owners Manual or contact XM for details. 20. Not available with third-row seat. 21. Requires 17-in. 5-spoke styled steel wheels or 17-in. 5-spoke alloy wheels. 22. Not available with tonneau cover. Deletes cargo area second-row-seat one-touch fold-flat levers and cargo area under-floor storage compartment. 23. The Toyota Tire Pressure Monitor alerts the driver when tire pressure is critically low. For optimal tire wear and performance, tire pressure should be checked regularly with a gauge; do not rely solely on the monitor system. See your Owners Manual for details. 24. The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system. 25. The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Cold weather will limit effectiveness and view may become cloudy. 26. Requires Value Package, Upgrade Value Package or privacy glass. 27. Vehicle Stability Control (VSC) is an electronic system designed to help the driver maintain vehicle control under adverse conditions. It is not a substitute for safe driving practices. Factors including speed, road conditions and driver steering input can all affect whether VSC will be effective in preventing a loss of control. Please see your Owners Manual for further details. 28. Smart Stop Technology operates only in the event of certain simultaneous brake and gas pedal applications. When engaged, the system will reduce engine power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. Please see your Owners Manual for further details. 29. All the airbag (AB) systems are Supplemental Restraint Systems. All ABs (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions: frontal and knee ABs typically inflate in frontal collisions; side and side curtain ABs in side collisions; Roll-Sensing Curtain ABs at a severe tilt degree, roll or lateral G-force. In all other accidents, the ABs will not inflate. To decrease the risk of injury from an inflating AB, always wear seatbelts, sit upright in the middle of the seat as far back as possible and do not lean against the door. Do not put objects in front of an AB or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. The force of an inflating AB may cause serious injury or death. See your Owners Manual for further information/warnings. 30. Active front headrests can help reduce the extent of whiplash in certain types of rear-end collisions. 31. The engine immobilizer is a state-of-the-art anti-theft system. When you insert your key into the ignition switch or bring a Smart Key fob into the vehicle, the key transmits an electronic code to the vehicle. The engine will only start if the code in the transponder chip inside the key or Smart Key fob matches the code in the vehicles immobilizer. Because the transponder chip is embedded in the key or Smart Key fob, it can be costly to replace. If you lose a key or Smart Key fob, your Toyota dealer can help. Alternatively, you can find a qualified independent locksmith to perform high-security key services by consulting your local Yellow Pages or by contacting www.aloa.org 32. Package savings based on MSRP of package features. MSRP may not reflect actual dealer sales price. Customer savings will vary.

Toyota RAV4 is designed to meet most off-road driving requirements. Abusive use may result in bodily harm or damage. Toyota encourages responsible operation to protect you, your vehicle and the environment. Seatbelts should be worn at all times. Please do not allow passengers to ride in the cargo area. Towing hitch receivers/ball mount kits are not intended to provide crash protection. For details on vehicle specifications, standard features and available equipment in your area, contact your Toyota dealer. A vehicle with particular equipment may not be available at the dealership. Ask your Toyota dealer to help locate a specifically equipped vehicle.
All information presented herein is based on data available at the time of posting, is subject to change without notice and pertains specifically to mainland U.S.A. vehicles only. Prototypes shown. Actual production vehicles may vary.
For Toyota Mobility program details, go to www.toyota.com/mobility or call the Toyota Customer Assistance Center at 1-800-331-4331

FOR IMMEDIATE RELEASE TMS-82-10
TOYOTA DEBUTS 100-MILE RANGE, RAV4 EV DEMONSTRATION VEHICLE AT LOS ANGELES AUTO SHOW
Toyota/Tesla Collaboration To Build, Demonstrate And Evaluate 35 Vehicles: Fully Engineered Second-Generation RAV4 EV Slated For 2012 On-Sale Date
LOS ANGELES, November 17, 2010 -- Toyota Motor Sales (TMS), U.S.A., Inc. (TMS) debuted today the second-generation Toyota RAV4 EV at a news conference at the Los Angeles Auto Show. A total of 35 vehicles will be built for a demonstration and evaluation program through 2011, aiming at market arrival of a fully-engineered vehicle in 2012. The fully-engineered vehicle will have a target range of 100 miles in actual road driving patterns, in a wide range of climates and conditions.
When we decided to work together on the RAV4 EV, President Akio Toyoda wanted to adopt a new development model that incorporated Teslas streamlined, quick-action approach, said Jim Lentz, president and chief operating
officer, TMS. The result was a hybrid a new decision and approval process and
a development style that our engineers refer to as fast and flexible. Led by the Toyota Motor Engineering and Manufacturing North America (TEMA) Technical Center in Michigan, the new development model helped reduce development time without compromising product quality. The team has accomplished this by approaching the project as they would a typical mid-cycle major-minor product change. Specifically, midway through a generation, the team began with a fully engineered current-generation RAV4, to which was added a major powertrain option, along with minor feature and cosmetic changes. Tesla was responsible for building and supplying the battery, as well as other related parts, that met specific Toyota engineering specifications in
performance, quality and durability. Toyota was responsible for development and manufacturing leadership and the seamless integration of the powertrain. From the beginning, the customer experience has been the focus, said Lentz. In other words, how do we deliver an unconventional product to mainstream customers that is compelling and affordable and that offers an acceptable level of daily convenience. A large part of the teams focus on the customer experience targeted driveability. In this case, the end goal is a vehicle with driveability characteristics as close to the conventional RAV4 as possible. For example, the demonstration vehicle weighs approximately 220 pounds more than the current RAV4 V6 yet it will accelerate from zero to sixty nearly as quickly. This added weight factor required significant retuning of major components and a prioritized focus on weight distribution. Not only were suspension and steering modified significantly, major components needed to be relocated to better balance the increased mass of the battery pack. The demonstration vehicle Toyota is currently testing is powered by a lithium metal oxide battery with useable output rated in the mid-30 kwh range. However, many decisions regarding both the product, as well as the business model, have not been finalized. Battery size and final output ratings, as well as
pricing and volume projections of the vehicle Toyota plans to bring to market in 2012, have not been decided. As for a final assembly location, Toyota is considering many options and combinations. The basic vehicle will continue to be built at its Canadian production facility in Woodstock, Ontario. Tesla will build the battery and related parts and components at its new facility in Palo Alto, Calif. The method and installation location of the Tesla components into the vehicle is being discussed.
The RAV4 EV received several distinct exterior styling changes including a new front bumper, grille, fog lamps and head lamps. New EV badging and the custom
mutually exclusive paint color, completed the transformation. The interior received custom seat trim, multimedia dash displays, push-button shifter and dashboard meters. The RAV4 platform brings a 73-cubic-foot cargo area with rear seats folded down no cargo space was lost in the conversion to an electric powertrain. In 1997, Toyota brought to market the first-generation RAV4 EV in response to the California zero emission vehicle (ZEV) mandate and was the first manufacturer to meet the mandates Memo of Agreement on volume sales. Powered by a nickel-metal hydride battery pack, the vehicle had a range of between 80-110 miles on a single charge. From model year 1998 to model year 2003, only 1,484 vehicles were sold or leased in the U.S. 746 first-generation RAV4 EVs are still on the road (www.toyotarav4ev.com). Price and convenience proved to be critical success factors and they

remain so today, said Lentz. But much has changed in the last few years. Most importantly, the growing level of awareness that sustainable mobility will come at a cost that must be shared by the automakers, government and the consumer. Toyota's approach to sustainable mobility focuses on the worlds future reliance on mobility systems tailored to specific regions or markets, rather than individual models or technologies. It acknowledges that no one technology will be the winner and that a mobility system in Los Angeles will probably look very different from one in Dallas or New York or London or Shanghai. Toyotas comprehensive technology strategy is a portfolio approach that includes a long-term commitment to hydrogen fuel cells, plug-in hybrids and battery electrics all driven by the further proliferation of conventional gas-electric hybrids, like Prius as its core technology. Toyota has announced that coinciding with the arrival of the RAV4 EV in 2012 it will launch, in key global markets, the Prius PHV (plug-in hybrid) and a small EV commuter vehicle. It will also launch, in key global markets, its first commercialized hydrogen fuel cell vehicle in calendar year 2015, or sooner. Finally, by the end of 2012, Toyota will add seven all new (not next-generation) hybrid models to its portfolio.

CONTACTS:

Toyota Environmental, Safety and Quality Communications John Hanson (310) 468-4718 Jana Hartline (310) 468-7977 Amy K. Taylor (310) 468-6237 http://www.toyotanewsroom.com http://www.toyota.com
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