CONTACT: Kerry Christopher (703) 364-7062 (571) 230-9970 cell Kerry.Christopher@vw.com
2011 VOLKSWAGEN JETTA SPORTWAGEN: VERSITILITY WRAPPED IN A SPORTY PACKAGE
HERNDON, Va. The Jetta SportWagen has always appealed to drivers seeking German engineering in a versatile, stylish, and fun-to-drive package. With a starting price of $19,825 for the Jetta SportWagen, affordability remains another important trait of the 2011 lineup. The fuel-sipping 2011 Jetta TDI SportWagen model once again features the criticallyacclaimed 2.0-L TDI clean diesel engine that has placed clean diesel, as one of the most efficient alternative fuel readily available in all 50 states. In TDI trim, the SportWagen can achieve 30 mpg in the city and 42 mpg on the highway (EPA estimates when equipped with manual or DSG automatic transmission) and starts at $24,730. Engine and Transmission Those who choose to outfit the 2011 SportWagen with the 2.0L four-cylinder TDI clean diesel engine are rewarded with a thoroughly advanced workhorse that is dynamic enough for treks through the city, as well as long highway stints. The 2.0L employs an electronicallycontrolled turbocharger and common rail direct fuel injection to help ensure smooth power delivery and a noticeable reduction in tailpipe emissions. Featuring 140 horsepower at 4,000 rpm and an impressive 236 lbs.-ft. of torque available between 1,750 and 2,500 rpm, the 2.0L is an efficient option for drivers that also have a penchant for performance. To connect the driver with the TDI clean diesel engine, either a standard
six-speed manual transmission, or optional DSG six-speed automatic transmission with Tiptronic control, can be selected. Volkswagens DSG dual clutch transmission not only helps deliver noteworthy fuel mileage, especially during highway use, but also places racing-inspired technology at drivers fingertips. Advanced direct shifting technology guided by a special computer lets the DSG transmission automatically engage and disengage gears without the need for a clutch pedal. As one clutch is engaged for the next gear, the clutch from the previous gear is instantly released, making for quick, lag-free shifts that keep the engine in the sweet spot of its power band. Drivers can choose to have fully-automated operation by placing the gear selector in the D or S position, or they can enjoy the control of manual shifting by selecting Tiptronic mode. Using Tiptronic, drivers can shift up and down through the gears by tapping the gearshift lever up and down. Standard on the Jetta SportWagen (S and SE models) is the economical, yet powerful, 2.5-liter five cylinder engine that delivers 170 horsepower and 177 lbs.-ft. of torque. The 2.5L comes stocked with an aluminum alloy cross flow head containing four valves per cylinder, double overhead camshafts, maintenance-free hydraulic lifters, and Motronic sequential multiport fuel injection. Power is transferred on to the front wheels via a five-speed manual gearbox, or an available six-speed automatic transmission with Tiptronic and sport modes for driverengaged shifting. The five-cylinder engine takes the Jetta from 0 to 60 miles per hour in 8.7 seconds with the automatic transmission, and in only 8.4 seconds when mated to the manual transmission. Fuel efficiency ratings are an EPA-estimated 33 mpg on the highway and 23 mpg in the city when equipped with a manual transmission. Exterior The 2011 Jetta SportWagen displays an all-new front end that provides even more substance to the models already sporty nature. A narrow double-bar grille sits just above the bumper, giving the SportWagen a wider appearance, and unifies the pair of angled halogen headlamps held in blacked-out housings. The lower portion of the front fascia has also been narrowed and widened for a sleeker look. The SportWagens clean profile remains subtle with black window trim on the S model, and is accented by chrome window trim on both the SE and TDI versions. An integrated roof rack comes as standard on all models to increase the SportWagens versatile storage abilities.

For 2011, the Jetta SportWagen upholds all of the same fresh, German-inspired design cues of the previous model year. It can be ordered with the racing-inspired Sport Styling Kit, which includes a combination of spoilers and body kits for a lower profile and better aerodynamics. Interior The inside of every 2011 Jetta SportWagen comes well equipped with a host of standard equipment, including: Air conditioning, cruise control, an AM/FM/CD stereo system with MP3 CD readability, eight speakers and an auxiliary input, ergonomic HVAC controls, eight-way adjustable support front seats, a 60/40 split rear seat, a three spoke steering wheel with tilt-andtelescope capabilities, Bluetooth mobile phone connectivity and the option of either cloth or VTex leatherette seating surfaces. The SportWagen also adds a wealth of storage into the mix, with a robust 32.8 cubic feet of usable cargo room in normal seating conditions, and an impressive 66.9 cubic feet when the rear seats are folded down. On the SE and TDI Jetta SportWagen models, a collection of updates further enhance the German-inspired experience: a leather-wrapped steering wheel, shift knob, and parking brake handle, a ten-speaker AM/FM/CD premium stereo system with six-disc CD changer (the S model is available with RCD 310 single disc CD player), MP3 CD readability, three months of introductory Sirius Satellite Radio service, Bluetooth mobile phone connectivity, a multifunction trip computer and steering wheel, and an available panoramic sunroof. The SE and TDI Jetta SportWagen can also be upgraded with the new RNS315 navigation system that features a high resolution touch-screen display, an SD memory card slot, an auxiliary input connection, an optional Media Device Interface (MDI) with iPod connectivity for total playback support and control via the in-car system, and complimentary Sirius Satellite Radio programming for three months. Drivers of the SE and TDI have primary system control at their fingertips with the multifunction buttons on the steering wheel Chassis and Suspension The Jetta SportWagen is ready to take on the twisting turns and long straights of nearly any road, utilizing a four-wheel independent suspension arrangement with a MacPherson strut package and stabilizer bar up front, and a multilink setup, complete with coil springs, telescopic
shocks and a stabilizer bar, at the rear. The electro-mechanical power steering system includes variable assistance and active return to keep the driver confident, and the Jetta SportWagen continually stable yet responsive, heading through every turn. Stopping duties on the Jetta SportWagen are handled by a power-assisted fourwheel disc brake system that comes with vented front rotors and solid units out back, and is aided with a standard Anti-lock Braking System (ABS). Helping the Jetta SportWagen remain one with the pavement are standard 16-inch steel or alloy wheels on S, SE and TDI models, standard 17-inch wheels with SEL models, and optional 17-inch wheels on the TDI models. All of the Jetta SportWagens wheel choices come wrapped in all-season performance tires for year-round driving, and are carefully watched over by the Tire Pressure Monitoring System (TPMS) that comes standard on all 2011 Jetta models. Active and Passive Safety The 2011 Jetta SportWagen models include Volkswagens Prevent and Preserve Safety Features. [NOTE: This is not a system it is simply a collection of features to which weve given a name.] On the inside, the Jetta comes standard with front, thorax, and Side Curtain Protection airbags for both the driver and front passenger, as well as Side Curtain Protection airbags for rear passengers. At the wheels and under the hood, all Jetta models include an Antilock Braking System (ABS), Anti-Slip Regulation (ASR), Electronic Differential Lock (EDL), Engine Braking Assist (EBA) and Electronic Stability Control (ESC). Volkswagens decision to include ESC standard on the Jetta, and all other 2011 Volkswagen models, comes ahead of the National Highway Traffic Safety Administrations (NHTSA) mandate that by the 2012 model year, all vehicles produced will need to include some form of ESC. According to NHTSA, having ESC in a vehicle results in 35 percent fewer single vehicle crashes and 30 percent fewer single-vehicle fatalities in passenger cars. Volkswagens ESC compares the drivers intended course with the vehicles actual direction. If a discrepancy is detected, ESC automatically brakes individual front or rear wheels and/or reduces engine power as needed to help maintain directional control. Roadside Assistance and Warranty

The 2011 Jetta models all come standard with 24-hour Roadside Assistance (third party provider) for three years or 36,000 miles (whichever occurs first). The standard new vehicle warranties are: Five-year / 60,000 mile (whichever occurs first) Powertrain Limited Warranty Three-year / 36,000 mile (whichever occurs first) New Vehicle Limited Warranty 12-year unlimited distance Limited Warranty Against Corrosion Perforation The Jetta SportWagen, like all 2011 model year Volkswagen models, is covered by the no-charge Carefree Maintenance Program. Under this program, all of the cars scheduled maintenance, as described in their maintenance booklets, is covered for the length of the New Vehicle Warranty three years or 36,000 miles, whichever occurs first. Additionally, the Jetta SportWagen use synthetic oil, which, when combined with state-of-the-art German engineering, eliminates the need for a 5,000 mile oil change. This allows Volkswagen owners to driver farther between scheduled oil changes. About Volkswagen of America, Inc. Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the worlds largest producers of passenger cars and Europes largest automaker. Volkswagen sells the Eos, Golf, New Beetle, New Beetle convertible, GTI, Jetta, Jetta SportWagen, Passat, Passat wagon, CC, Tiguan, Touareg and Routan through approximately 600 independent U.S. dealers. All 2010 Volkswagens come standard-equipped with Electronic Stabilization Program. This is important because the National Highway Traffic Safety Administration (NHTSA) has called ESC the most effective new vehicle safety technology since the safety belt. Visit Volkswagen of America online at www.vw.com or www.media.vw.com to learn more. # # #

All-New Jetta: Product Overview

All-New Jetta

Sets New Standard In Its Class
Sophisticated style with class-up appeal Larger size for class-leading rear legroom and trunk space
Focus on features with high customer value
Full engine line-up Surprisingly priced starting around $16,000
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Jetta Has Broad Appeal But Considered Expensive
Broad Appeal Attracts customers across wide range of age groups Equally appeals to male and female
Strong Awareness But Considered Expensive
Customers have high household income

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19.07.2010

VWoA Product Strategy

All-New Jetta: Product Highlights
Sophisticated style Bigger (length +2.9 in), lighter and better fuel economy
Class-leading rear legroom (38.1 in) and trunk space (15.5 cu ft)

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Available RNS 315 touchscreen navigation
Available keyless access with pushbutton start
Available Media Device Interface (MDI) with iPod connectivity

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Standard six airbags, ABS, ESC, Intelligent Crash Response System
Standard power, heated mirrors with available integrated turn signal indicators
Standard one-touch auto up/down on all four power windows

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All-New Jetta: Trim Lines and Complexity
MY10 Jetta S SE SEL All-New MY11 Jetta
SE SEL TDI 18 build combinations*

148 build combinations*

* Excludes color and emission combinations

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All-New Jetta: Product Lineup

S SE SEL TDI

Standard Equipment
2.0L 115 hp / 125 lb-ft engine 15 steel wheels

MT $15,995

Six airbags, ABS, ESC, Intelligent Crash Response System
Air conditioning 4 speaker sound system with CD player and auxiliary input Power locks with remote keyless entry Power windows with one-touch auto up/down on all four windows Power heated exterior mirrors 60/40 split folding rear seat Carefree Maintenance

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Comparable Competitor: Honda Civic DX-VP

Jetta Advantages: ESC

Civic DX-VP Advantages: 140 hp engine (vs. 115 hp)

MT $16,405

Power locks with remote keyless entry
One-touch auto up/down on all four windows Power heated exterior mirrors
128 lb-ft engine (vs. 125 lb-ft)
60/40 split folding rear seat
Class leading rear legroom & trunk space Carefree maintenance

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SE w/ Convenience & Sunroof MT $18,195
Includes S equipment plus:

SE w/ Convenience

2.5L 170 hp / 177 lb-ft engine

16 steel wheels

V-Tex leatherette seating surfaces Cruise control Body color exterior mirrors with integrated turn indicators Floor mats Center console with storage box Rear center armrest with passthrough Illuminated vanity mirrors Chrome interior accents

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Comparable Competitor: Honda Civic LX

SE w/ Convenience & Sunroof MT $17,605
Jetta Advantages: 170 hp engine (vs. 140 hp) ESC
SE w/ Convenience MT $18,195
Civic LX Advantages: Alarm system
177 lb-ft engine (vs. 128 lb-ft)
V-Tex leatherette seating surfaces One-touch auto up/down on all four windows (vs. driver only) Heated exterior mirrors with turn indicators 60/40 split folding rear seat with passthrough
Class leading rear legroom & trunk space

Carefree maintenance

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SE w/ Convenience & Sunroof MT $19,545
Includes SE equipment plus: 16 alloy wheels
Heated front seats and washer nozzles
Leather wrapped multifunction steering wheel, shift knob & brake handle Bluetooth Media Device Interface with iPod connectivity SIRIUS satellite radio with 3-month trial subscription 6 speaker sound system

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Comparable Competitor: Honda Civic EX
SE w/ Convenience & Sunroof MT $19,455
SE w/ Convenience MT $19,545
Civic EX Advantages: Alarm system
V-Tex leatherette seating surfaces Heated front seats and washer nozzles Bluetooth, Sirius satellite radio Leather wrapped steering wheel One-touch auto up/down on all four windows (vs. driver only)

Sunroof

Heated exterior mirrors with turn indicators
Rear center passthrough Class leading rear legroom & trunk space
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SE w/ Convenience & Sunroof MT $20,795
Power tilt/sliding sunroof
Includes SE w/ Convenience equipment plus:
Premium VIII touchscreen radio with 6-disc CD changer and SD memory card reader

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Comparable Competitor: Honda Civic EX-L
SE w/ Convenience & Sunroof AT $21,805
Jetta Advantages: 170 hp engine (vs. 140 hp)
SE w/ Convenience AT $21,895
Civic EX-L Advantages: Alarm system
Premium VIII touchscreen radio Bluetooth Sirius satellite radio One-touch auto up/down on all four windows (vs. driver only) Exterior mirrors with turn indicators Rear center passthrough
Leather seating surfaces (vs. V-Tex)
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SEL w/ Sport Package MT $21,395

17 alloy wheels

SEL w/ Sunroof
RNS 315 touchscreen navigation with SD memory card reader
Keyless access with push-button start Trip computer Driver seat lumbar adjustment Fog lights Chrome grille and window trim 4-wheel disc brakes

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SEL w/ Sport Package MT $22,295

Includes SEL equipment plus: Power tilt/sliding sunroof

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Comparable Competitor: Honda Civic EX-L w/ Navigation

SEL w/ Sport Package

Civic EX-L w/ Navigation Advantages: Alarm system
SEL w/ Sunroof AT $23,395

AT $23,805

17 alloy wheels (vs. 16 alloys) Keyless access with push-button start Fog lights Driver seat lumbar adjustment One-touch auto up/down on all four windows (vs. driver only) Exterior mirrors with turn indicators

Rear center passthrough

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SEL w/ Sport Package MT $22,995

Sport suspension

Includes SEL w/ Sunroof equipment plus:
Sport bolstered comfort seats
Sport pedals and door sills

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S SE SEL

TDI w/ Nav MT $22,995

Includes SE w/ Convenience & Sunroof equipment plus: 2.0L 140 hp / 236 lb-ft clean diesel engine

Trip computer

4-wheel disc brakes

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TDI w/ Nav MT $24,195
Includes TDI equipment plus:
Keyless access with push-button start
Driver seat lumbar adjustment Fog lights Chrome grille and window trim

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All-New Jetta: Colors

Candy White

Reflex Silver

White Gold

Toffee Brown

Platinum Gray

Tornado Red

Tempest Blue

Black Uni

New Jetta Colors

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All-New Jetta Sets A New Standard In Its Class
Sophisticated style & class-up appeal
Spacious interior with class-leading rear legroom and trunk space
Full engine line-up Carefree Maintenance Surprising priced starting around $16,000

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